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Klout Finally Explains Why Obama Is Ranked Lower Than Robert Scoble
Today, Klout released a second explainer about its scores.
3 December 2011 Last updated at 20:06 ET By Charles Miller Producer, Mark Zuckerberg: Inside Facebook Mark Zuckerberg: From zero to $100bn in seven years
Who is the real Mark Zuckerberg
Stucck™ Is Shopping Gone Social-Facebook App Helps Consumers Decide Between Products Based on Friend Feedback
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Why Klout scores are possibly evil - Nov. 15
John Scalzi is the author of Old Man's War and other science fiction novels. He runs a blog, Whatever , where this commentary originally appeared.
NEW YORK , Nov. 15, 2011 /PRNewswire/ -- Worldwide, women account for almost half (46%) of all Internet traffic, and more than half of their time online is devoted to "connecting" activities such as social networking, email, blogging and instant messaging. Understanding the emotional connections women have with the Web, and how that differs from region to region is critical for companies who are marketing to women online, this according to findings from a recent study by TNS , a Kantar company and part of WPP (NASDAQ: WPPGY). Supported by TNS's Digital Life Study, ( www.tnsdigitallife.com ) TNS examined different types of online activity, comparing usage patterns by gender, and determined that women have equally or surpassed their male counterparts in eight of eleven distinct areas.
women-expand-influence-in-digital-landscape-133881563
While using social media for business purposes has been around for the better part of 5 years now, we’re reaching a place where businesses are starting to ask “what should I be doing with social media?”
The Hard Questions of Social Media
It quickly became clear that such measurements were a work in progress and not to be taken too seriously.
Forget Klout: you can't measure influence on Twitter
Facebook has changed our world and it will never be the same. Having watched the movie “The Social Network” in theatres, and numerous times on TV, I am still amazed by the Facebook story.
Marketing to the Social Network
6 Factors Of Social Influence – Why You Should Fight For Them | Screencasting and Social Video Roadmap
The short audio snippet below is from a segment of a bit of backstory I tee’d up recently with colleagues in a professional discussion group.
REPORTING FROM MEXICO CITY -- Four people have been killed in gruesome fashion in Mexico since September for posting about drug cartels on social-media websites, the headlines and news reports say.
Facts also fall victim in Mexico 'social media' killings
Marking the debut of Google+ brand pages, which was released earlier this week, Christian Oestlien, Google's head of social advertising products and a keynote speaker at Ad:Tech New York, closed yesterday's conference called the new application a way for businesses to connect with their customers.