SpamAssassin: Tests Performed: v3.3.x. This is the current list of tests SpamAssassin performs on mail messages to determine if they're spam or not. If you wish to change the score from the default, add a line like this to your ~/.spamassassin/user_prefs : Where 3.0 is the hits you wish that test to incur, and NAME_OF_TEST is the test name from the TEST NAME column below. If you wish to disable a test , set the score to 0 by adding a line like this to your ~/.spamassassin/user_prefs : Note that these are the scores for the current stable release of SpamAssassin; they may be different from the ones you're running on your servers, if SpamAssassin is installed there. The 'More Info' links, if present, lead to a section of our Wiki for collaborative documentation of rules; some of the rules include additional user-contributed documentation there.
DEFAULT SCORES (local, net, with bayes, with bayes+net) Relay in RBL, Relay in DUL, Relay in RSS, Relay in OPS, Relay in NML, Relay HELO'd using suspicious hostname (IP addr 2) /^https? Best Times to Send Email for Opens and Click-Throughs [Infographic] To find out what times during the day are best for email opens and click-throughs, email marketing software provider GetResponse analyzed 21 million messages sent from US accounts during the first quarter of 2012.
![Best Times to Send Email for Opens and Click-Throughs [Infographic]](http://cdn.pearltrees.com/s/pic/th/infographic-marketingprofs-42129162)
The study found that 23.63% of all email opens occur within the first hour after delivery. Within the second hour after delivery, the results drop by half. The top engagement times for email are as follows: in the mornings, 8 AM to 9 AM both for opens and click-throughs; and in the afternoons, 3 PM to 8 PM for opens, and 3 PM and 4 PM for click-throughs.
Four Things to Dump From Your Email List Right Now. List churn is not an uncommon phenomenon; people change personal addresses, leave their former work addresses, or enter misspelled addresses when opting in.
And that can be a problem if you don't clean your lists on a regular basis. "Did you know an email list with a large quantity of invalid email addresses can delay your email campaign delivery for hours? " asks Marla Chupack at Mass Transmit. But that's only the beginning; it can get even worse. Sending to a high percentage of bad addresses "can result in your message ending up in a spam or junk folder, or prevent your email from reaching valid subscribers on your list," she notes.
To avoid deliverability disaster, conduct regular list maintenance, making sure you remove: Email addresses that bounce. The Po! Source: Mass Transmit. → end article previewRead the Full Article Membership is required to access this how-to marketing article ... don't worry though, it's FREE!