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Discovering Social Media

Wednesday, December 7, 2011 For my team teaching presentation in #NewhouseSM4, my group members and I presented on social media within the higher education industry (#SMHE). We covered topics such as success stories with social media and the lessons we learned from the experts. To complete this project, we made a powerpoint presentation through slideshare, utilized google docs, participated in a google hangout, exchanged numerous texts, emails, and tweets, as well as met face-to-face. While using the different forms of social media to connect with one another was helpful, meeting face-to-face definitely put us all on the same page. http://jpikowsky.tumblr.com/
http://blog.resumebear.com/college-graduates/70-percent-of-college-career-centers-have-a-facebook-page/ Facebook and the Feds have teamed to make job hunters’ lives a little easier, by creating a special Facebook page that consolidates some of the newest and best tools for matching job seekers with jobs available. Facebook, in announcing this Social Jobs Partnership, notes social websites are playing an ever more important role in job-hunting, recruitment and hiring. A survey by National Association of Colleges and Employers, a partner in the effort, finds that more than 70 percent of college career centers have a Facebook page. A Great resource as an Example is ResumeBear page.

70 Percent of College Career Centers have a Facebook Page | Resumebear Online Resume

Creating a private, branded community for your students allows them to meet their future classmates, ask questions, share interests, and get excited about their college experience! What Students Want According to Noel-Levitz, 75% of prospective college students think schools should provide a private community for incoming students. Studies show students that have a sense of belonging at school helps improve enrollment and retention.

Facebook for College Enrollment and Retention

http://www.inigral.com/howitworks

SOC: Social Media | Link: The Journal of Higher Education Web Professionals

http://link.highedweb.org/tag/soc/ Seth Odell wants you to know that real-time campus event coverage is a beautiful thing. He also wants you to know that you have absolutely no excuse not to be doing it. keep reading » View Session Description and Presenter Bio Francis Zablocki, online alumni community manager at SUNY Geneseo, discussed his school’s experiences with online communities. I’m going to roll this session blog a bit it differently than others as this topic hits a bit closer to home for me than other sessions I attended. I have been and... keep reading »
Each week we meet via Twitter for #IOLchat to discuss current issues related to online learning. Participants have included students, instructors, eLearning companies, schools, publishers, and instructional designers. This week we discussed social media and higher education with questions adapted from the EDUCAUSE ECAR 2011 project on students and technology. Here's a review of our conversation:

#IOLchat Report: Social Media and Higher Education | Online College Tips - Online Colleges

http://www.onlinecollege.org/2011/10/26/iolchat-report-social-media-and-higher-education/

Harvard Model of Education Doesn't Work Anymore - Forbes

http://www.forbes.com/sites/jamesmarshallcrotty/2011/10/27/the-harvard-model-of-education-doesnt-work-anymore/ Marketing Guru Seth Godin As the call for student loan forgiveness makes headlines at #Occupy Wall Street and at the White House , marketing guru Seth Godin proposes an end-run around the whole problem of high-priced education . As expressed at the recent EduCause information technology conference in Philadelphia, Godin has strong opinions on the education model of the future. “Ideas spread and, thus, education is going to happen digitally. It has to scale, and some of it will be free,” he noted. “Online education is going to transform higher ed,” added Godin.
http://carolhbates.com/2011/10/28/will-social-media-replace-lmss-in-higher-education/ Engaged College Students. Photo by Fotolio More and more students use social media platforms such as Facebook, Twitter, LinkedIn, and YouTube to collaborate with their peers and instructors.

Will Social Media Replace LMSs in Higher Education? « Leading, Teaching, & Learning

http://blog.inigral.com/3-social-media-lessons-from-san-jacinto-college/ “We live in a real-time world and social media takes real effort from real people.” Earlier this week I had the privilege of speaking with two real people on the San Jacinto marketing team, who recently launched our product, the Schools App, last month at their college. Alyssa Webb is the Social Media Coordinator and Amanda Booren is the Director of Communications and Publications for San Jacinto College. One month after launch, over 2,400 students had joined the application.

3 Social Media Lessons from San Jacinto College | Inigral Insights

http://www.usnews.com/education/best-colleges/articles/2011/05/24/5-unique-uses-of-twitter-in-the-classroom

5 Unique Uses of Twitter in the Classroom - US News and World Report

Social media has found a prominent place in the college classroom. In fact, nearly 80 percent of faculty members are using social media in some way, according to a recent survey of nearly 2,000 college faculty by the Babson Survey Research Group published in April. While some platforms, such as YouTube, have been widely accepted in the classroom , Twitter has been slower to catch on as a teaching tool.
http://www.usnews.com/education/best-colleges/articles/2011/10/28/imagining-college-life-without-social-media It has become ingrained in our culture: Social media networks have risen from latest trends to digital luxuries to day-to-day necessities in less than a decade. On college campuses, students use platforms such as Facebook and Twitter to connect with friends, to collaborate with classmates, and to correspond with professional contacts. So what would happen if these services were taken away? "I would freak out," says Michael Conley, a senior at Indiana University—Bloomington . "I wouldn't know what to do." Conley, a self-proclaimed social media addict, estimates that he spends 10 hours a day using platforms such as Facebook and Twitter, mainly for professional networking and "communicating with like-minded people."

Imagining College Life Without Social Media - US News and World Report

Faculty and other members of the Duke community are invited to take part in a social media workshop organized by Duke's Office of News & Communications (ONC) on Friday, Nov. 11. ONC will open the session by introducing Duke faculty members who have been exploring this new landscape by using such social media tools as blogs, Twitter and Facebook. Marc Bellamare, Lori Bennear, Mark Anthony Neal and Don Taylor will describe their experiences with social media -- what's worked and what hasn't -- and address common questions from faculty, such as: In the second half of the program, Duke's director of social media Cara Rousseau will discuss how to communicate effectively using blogs, Twitter and other social media tools. She also will examine how social media is being applied in higher education and review accepted best practices.

Do You Blog? Tweet? Workshop on Social Media Nov. 11 | Duke Today

UT president talks budget, tuition and social media | wbir.com

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Converge Consulting | Measurable Multi-Channel Marketing Solutions for Higher Education —Analytics & Optimization —Donor Research & Planning —Higher Education Marketing Consulting

Analytics Are you throwing your money away? Increase ROI by performing a data-driven analysis concerning the effectiveness of your marketing efforts that utilize the web as the hub. Research
Converge Consulting's live chat series will be hosted by Deb Maue on November 4, 2011. Deb leads the university's Marketing Strategy group, which is responsible for the university's integrated- and brand-marketing initiative. She will lead a conversation focused on brand management. Cedar Rapids, Iowa (PRWEB) October 30, 2011 Converge Consulting ( www.convergeconsulting.org /) is proud that Deb Maue will be hosting the live chat series, #FAC Friday After Class, on November 4, 2011 at 2:00 EST.

#FAC - Friday After Class: Higher Education Marketing Live Chat with Industry Experts

University College at Texas Tech University is using RightNow Technologies customer relationship suite to connect and provide services to students through Facebook and mobile devices. RightNow is in the process of being acquired by Oracle. The move reflects a growing trend among higher education institutions to engage and interact with students via their preferred devices and social media channels. RightNow CX for Facebook enables University College students to not only stay abreast of what's happening in school, but also get answers and help from the "Support" feature of the school's Facebook page . Users can browse topics and perform keyword searches to get answers from the knowledge base and community.

University College Expands Student Services to Facebook and Mobile Devices -- Campus Technology