Google Analytics Set-Up for site with both http & https pages. International SEO Consultant: Aleyda Solis. Web Site Migration Guide - Tips For SEOs. SEO Strategy During A Website Redesign Or Migration. 7 Top SEO Tips for WordPress Coming Soon Pages - SeedProd. If you’ve decided to put a coming soon page up on your website, make sure you don’t forget about Search Engine Optimization (SEO).
But wait – is SEO really important for a coming soon page? You bet it is. Whether the site you’re building will eventually be a business site or a blog, many of your visitors will most likely find you via search. You’ll help more web users find you with a little attention to your coming soon page’s SEO. In this post, we’ll look at our seven top SEO tips for WordPress coming soon pages. 1. Start your SEO campaign right along with the launch of your coming soon page. Assuming your competitor launches around the same time, but skips out on a coming soon page and SEO, you’ll do slightly better since your site is considered to be older. 2. A good meta description is top of the list when it comes to basic information that will help your SEO. Our very own meta title and description in action on Google. To write a great meta description, HubSpot recommends: 3. 4. 5. 6.
Achieve SEO friendly downtime with a 503 status holding page. Whether upgrading your website, migrating servers or performing scheduled maintenance, it can be necessary from time to time to serve all of your visitors a temporary holding page.
For those considering the potential SEO implications, it’s worth noting that with a little PHP – you can safely launch a holding page in the knowledge that you’re not going to harm your rankings. By declaring the 503 HTTP status code on your holding page, you can inform Google (and the other search bots) that your website is ‘Temporarily Unavailable’, which they will typically honour. Rather then crawling and caching your website, they will simply come back later at a time and date of your choosing: <code><pre style='overflow:auto;margin:0;padding:0;border:1px solid #DDD;'>Not Found</pre></code> Official Google Webmaster Central Blog: HTTPS as a ranking signal. Webmaster level: all Security is a top priority for Google.
We invest a lot in making sure that our services use industry-leading security, like strong HTTPS encryption by default. That means that people using Search, Gmail and Google Drive, for example, automatically have a secure connection to Google. Beyond our own stuff, we’re also working to make the Internet safer more broadly. A big part of that is making sure that websites people access from Google are secure. We want to go even further. We’ve also seen more and more webmasters adopting HTTPS (also known as HTTP over TLS, or Transport Layer Security), on their website, which is encouraging. For these reasons, over the past few months we’ve been running tests taking into account whether sites use secure, encrypted connections as a signal in our search ranking algorithms. In the coming weeks, we’ll publish detailed best practices (it's in our help center now) to make TLS adoption easier, and to avoid common mistakes. Indexing HTTPS pages by default.
At Google, user security has always been a top priority.
Over the years, we’ve worked hard to promote a more secure web and to provide a better browsing experience for users. Gmail, Google search, and YouTube have had secure connections for some time, and we also started giving a slight ranking boost to HTTPS URLs in search results last year. Browsing the web should be a private experience between the user and the website, and must not be subject to eavesdropping, man-in-the-middle attacks, or data modification. The Big List of SEO Tips and Tricks for Using HTTPS on Your Website. It's rare that Google reveals any of its actual ranking factors, so it came as a big surprise when representatives announced they would reward sites using HTTPS encryption with a boost in search results.
HTTPS isn't like other ranking factors. Implementing it requires complexity, risks, and costs. Webmasters balance this out with benefits that include increased security, better referral data, and a possible boost in rankings. Google's push for HTTPS adoption appears to be working. A recent Moz Poll found 24% of webmasters planning to make the switch. SEO advantages of switching to HTTPS In addition to the security offered by HTTPS (which we'll discuss below) there are additional SEO benefits for marketers to take advantage of. 1. Whenever traffic passes from a secure HTTPS site to a non-secure HTTP site, the referral data gets stripped away. If you use HTTP, traffic from sites like Hacker News shows up as 'direct', because Hacker News uses HTTPS.
Web Security: Why You Should Always Use HTTPS. Mike Shema is the engineering lead for the Qualys web application scanning service.
He has authored several books, including Hack Notes: Web Application Security, and he blogs on web security topics at the companion site for his latest book, Seven Deadliest Web Attacks. The next time you visit a cafe to sip coffee and surf on some free Wi-Fi, try an experiment: Log in to some of your usual sites. Then, with a smile, hand the keyboard over to a stranger. Now walk away for 20 minutes. Remember to pick up your laptop before you leave. While the scenario may seem silly, it essentially happens each time you visit a website that doesn't bother to encrypt the traffic to your browser — in other words, sites using HTTP instead of HTTPS.
The encryption within HTTPS is intended to provide benefits like confidentiality, integrity and identity. There’s an important distinction between tweeting to the world or sharing thoughts on Facebook and having your browsing activity going over unencrypted HTTP. The Big List of SEO Tips and Tricks for Using HTTPS on Your Website. Google Gives Full HTTPS/SSL Secure Web Sites A Ranking Boost. Google announced early this morning that they are now using SSL/HTTPS as a ranking signal in their Google search algorithm.
The signal is incredibly weak and webmasters should not go crazy about it, but it is indeed a signal now. Google: HTTPS Everywhere At Google I/O. Overview - Search Console Help.