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How to Convert Website Visitors into Customers (9 Effective Ways) Figuring out how to convert website visitors into customers requires not only strategy, but extensive testing.

How to Convert Website Visitors into Customers (9 Effective Ways)

You can learn from others what worked for them, but your website audience is unique. That’s probably why you’re reading this article.

GDPR

Google Search Partner Network: Friend Or Foe? Home Page of EU GDPR. 38 Mobile Marketing Statistics to Help You Plan for 2018. Based on the following statistics (and the scene at any Starbucks), I'm willing to bet you are.

38 Mobile Marketing Statistics to Help You Plan for 2018

Inbound marketers have been following the rise of mobile marketing for years, but considering how ingrained mobile devices are in our lives as both consumers and professionals today, it shouldn't really be considered a "trend. " It should be a staple. Optimizing for mobile (if not creating a dedicated mobile marketing strategy) is something you should've done by now, but if you haven't, it needs to be done in 2018. No excuses. Is SEO Opportunity Growing or Shrinking? - Rand's Blog. ROI (Return on Investment) Calculator Free Tool.

The ROI (Return on Investment) Calculator Tool can be used to measure the ROI of CPC (cost per click) advertising.

ROI (Return on Investment) Calculator Free Tool

Monthly Clicks Total From Publisher. 7 Reasons Reporters Aren't Using Your HARO Responses [Pro PR Tips!] 6 Super-Psychological Triggers to Use for Maximum Customer Retention. Sam Hurley July 24 2017 Retention is the lifeblood of successful, long-standing business.

6 Super-Psychological Triggers to Use for Maximum Customer Retention

Marketing Automation Features — SharpSpring.

Medical & Pharma Products

TechCut Ebook v4 0130. Promo - Online Marketing Video Maker. - ProfileTree: Digital Marketing Agency. Digital Marketing Tribe (invite only Slack group) Slack vs Facebook group. DocSend: Sales Content Management & Document Tracking Platform. Achieving Engagement with Email Marketing. One of the biggest challenges facing marketers is achieving engagement with email marketing.

Achieving Engagement with Email Marketing

Obtaining someone’s email address is an awesome privilege, but getting that person to open an email can be an impossible task. In this post, we’ll be discussing three steps for achieving more engagement through email, from start to finish. Each step will need to be completed successfully in order to get engagement. For example, if you have a bad subject line, people won’t open the email, and then you’ll have zero engagement.

Marketing Statistics

How to Ask for a Meeting by Email. The basic idea behind selling by email is to trade emails with the client, thus creating an online conversation that can then be segued into the face-to-face, phone, or web conference that you're trying to get.

How to Ask for a Meeting by Email

In previous posts, I've explained that your initial email to a potential client should never ask for a meeting. Instead, the initial email should ask a simple Yes/No question in order to assess interest. In this post, I'll explain how to ask for that meeting, but in order for the technique to makes sense, here's a quick review. A Quick Primer on Initial Emails Most people load their initial emails up with all sorts of information and then ask the client to do all sorts of complicated things: Wrong: Dear Joe, [several paragraphs of information.] Top 10 Email Marketing Metric Basics. Good Email Marketing can get you quick, easy and repeatable qualified traffic to your website.

Top 10 Email Marketing Metric Basics

With Email Marketing, regardless of your experience, there are some key metrics that you need to understand, report and benchmark against to see if your email marketing is performing. These metrics give you a bigger picture of email performance when analysed month to month or year over year and also offer quick feedback on what is and what isn’t working with your continued testing.

Below I define the top 10 metrics you need to know. 1. About Open and Click Rates. Your MailChimp tracking reports include open and click rates, which measure your subscribers' engagement with your subject lines and campaign content.

About Open and Click Rates

These statistics provide key information about your email marketing, and are a great starting point to test and improve your campaigns. How We Calculate Open and Click Rates The open rate is a percentage that tells you how many successfully delivered campaigns were opened by subscribers. To find this out, MailChimp loads a tiny, transparent image into each campaign, and counts how often the image is loaded among the delivered campaigns. Email Click-to-Open Rates. July 2013 Edition Click-to-open rate, or CTOR, reveals the effectiveness of email content.

Email Click-to-Open Rates

With CTOR, unique clicks are divided by unique opens, and then expressed as a percentage. This basically tells you: of the recipients who opened the email, how many clicked. In this way, CTOR indicates how well the design and offers within a message performed. Since CTOR is based on open rate, which is only an approximation, CTOR itself is also a ballpark figure. CTOR depends on many variables, such as industry, type of email, segmentation, and number of links, making it difficult to pinpoint a benchmark. How to Improve SEO Agency Client Onboarding Process. Data Selfie _ About.

Data Selfie explores our relationship to the online data we leave behind as a result of media consumption and social networks.

Data Selfie _ About

In the modern age, almost everyone has an online representation of oneself and we are constantly and actively sharing information publically on various social media platforms. At the same time we are under constant surveillance by social media companies and “share” information unconsciously. How do our data profiles, the ones we actively create, compare to the profiles made by the machines at Facebook, Google and Co. – the profiles we never get to see, but unconsciously create? Six Social Media Discovery Questions We Ask Clients. 1) Difference (or positioning): What makes your brand different? What it teaches us: The story we need to tell on social platforms. The value proposition that matters most to their customers becomes the backbone of our content strategy. Advanta Advertising Leads Brand Evolution & Development Strategy For PDA Delaware Valley.

HADDONFIELD, N.J., Jan. 19, 2017 /PRNewswire-iReach/ -- DELAWARE Valley chapter of the Parenteral Drug Association (PDA) has announced their decision to formally endorse New Jersey-based life sciences advertising specialists Advanta Advertising as their premium partner for digital marketing in 2017. PDA Delaware Valley is the regional chapter of the PDA – a leading global provider of science, technology and regulatory information for the pharmaceutical and biopharmaceutical community. Alignable - The Local Business Owner Network. Convince and Convert: Social Media Consulting and Content Marketing Consulting.

SumoMe. 5 Lead Generation Ideas to Help You Increase Your Website’s Conversion Rates. Expected ROI of Inbound Marketing. Nasdaq SEO GUIDE. 10 Ways To Simplify Your Local Marketing Strategy In 2016. Where Social Media Is Headed in 2017: The Biggest Trends to Watch For. What does the future look like for social media? That’s a question we regularly discuss here at Buffer and one we’re not quite sure anyone has a concrete answer to. However, there are some clues out there as to what the future in 2017, and beyond, may look like. As part of our State of Social Media week, it feels like a great time to sit back and reflect on the social media landscape and what may be ahead. So let’s take a look at some of social media’s biggest platforms (Facebook, Instagram, Snapchat, and Twitter) and discuss where they’re heading and what trends to look out for in 2017.

REGGIE Awards - REGGIE Awards. Inbound Marketing Pricing & Packages. If your company is looking to generate leads from your online marketing, has a sales team to work those leads, and is willing to think creatively, we’re probably a good fit for you. We have experience working with all types of lead generating companies, including SaaS and technology companies, business services and consultants, home contractors, and retirement communities. We understand that we’re not a fit for everyone, and if we’re not completely confident that we can help you succeed with inbound marketing, we’ll let you know that upfront.

The 5 Stages of the Sales Funnel (And The Tools You Should Be Using) - Ignite Visibility. The 5 Stages of the Sales Funnel (And The Tools You Should Be Using) In digital marketing, your task is to find customers and lead them all the way through the sales funnel. That’s a step-by-step process involving some combination of advertising, blogging, social media outreach, email campaigns, conversion rate optimization (CRO), search engine optimization (SEO), retargeting, copywriting, SMS marketing, split-testing, and/or a variety of other possible strategies. 2016 Gartner Hype Cycle for Digital Marketing and Advertising. Inbound Marketing Agency. Free QR Code Generator for SVG PNG - Free-QR-Code.net. 9 red flags when working with a small business marketing agency - DIY Marketing. The small business marketing industry: Let the buyer beware!

As a small business marketing consultant who’s consulted for almost a decade, I have observed one key reality—most marketing agencies that target small businesses aren’t worth hiring. Tech.Co - Tech & Startup Events, News and Resources. Customer Journey Marketer - Digital Marketing Blog. 20 Ways to Reward Repeat Visitors on Your Ecommerce Site. Many ecommerce businesses neglect the importance of rewarding their repeat visitors while they strive to drive revenue, increase social mentions, and build a loyal following.

That is a mistake.

Reputation Management

4 Reasons to Start Planning for the Holiday Email Marketing Rush Now! – Litmus Software, Inc. Black Friday, the unofficial start of the holiday season, is just a little more than three months away. However, the vast majority of marketers haven’t started planning any of their holiday email marketing campaigns yet. Only 20% of marketers plan for their peak-season email campaigns more than three months in advance, according to our State of Email Production report. And the majority of marketers don’t even plan more than two months in advance. Study: The Number of Brands Deploying Holiday-Themed Email Campaigns Grew by 13.4 Percent in 2015. Yes Lifecycle Marketing finds that open rates fell as retailers sent more holiday-themed emails CHICAGO, IL – August 16, 2016 — The proportion of brands sending holiday-themed emails rose 13.4 percent, according to a new study from Yes Lifecycle Marketing.

The study also revealed that the number of holiday-themed emails brands sent increased — nearly doubling for some holidays. Study Shows Business Blogging Leads to 55% More Website Visitors. If you blog, you know that it's good for your business. Free Website Analysis from Boostability. Tips and Tactics for Amplifying Your Content. 10 Tactics to Improve Blog Readership. Your Website is Your Best Marketing Tool. Here’s Why. - Wayne Turner. There’s a lot of advice from so called experts about the best way to market your website floating around the web. App Makers Missing the Mark on Engagement (Infographic) Mobile usage and penetration has grown on a global scale in recent years.While this growth resulted in a boon for application makers and marketers, they are still missing out on a large chunk of engagement and retention, according to a recent survey. An infographic from Localytics examines the divide between app users and businesses.

Influencing B2B Tech Purchases: Buyers' Content Preferences by Age and Funnel Stage. Which types of information do B2B technology buyers value most at different stages of the purchase funnel? 10-benefits-of-quality-web-design. Why QR Codes Are More Outdated Than Your Pog Collection. 53+ Free Image Sources For Your Blog and Social Media Posts. The Ultimate Guide to Creating a Positive Brand Image for Online Reputation Management. 5 PR Tactics That Will Make You Look Like A Genius. 60 Amazing Reddit Statistics (February 2016) Details from a new survey give a fresh picture of Reddit.

So You Want To “Market On Reddit” The Marketer’s Guide to Reddit. Majority Of Digital Media Consumption Now Takes Place In Mobile Apps. Mobile marketing statistics 2016. Mobile marketing statistics 2016. Are you an analytics leader, student, or skeptic? Google kills Right Hand Side Ads: what does this mean for marketers and users? How Loading Time Affects Your Bottom Line. NextGen Jane. Top 5 Digital Branding Trends for 2015. Angie's List Top Doctors & Dentists.

Medical Marketing

For Designers. How to Activate Your Brand. Four SEO payment models you need to seriously question. The Relationship Between Social Media and SEO Is Real. 7 Legitimate Ways That Social Media Impacts SEO. 5 Things You Need to Know About Social Media & SEO. A Digital Marketing Agency to Fit Your Needs.