Neuro-linguistic programming (NLP) is an approach to communication, personal development, and psychotherapy created by Richard Bandler and John Grinder in California, United States in the 1970s. Its creators claim a connection between the neurological processes ("neuro"), language ("linguistic") and behavioral patterns learned through experience ("programming") and that these can be changed to achieve specific goals in life. Bandler and Grinder claim that the skills of exceptional people can be "modeled" using NLP methodology, then those skills can be acquired by anyone. Bandler and Grinder also claim that NLP can treat problems such as phobias, depression, habit disorder, psychosomatic illnesses, myopia, allergy, common cold and learning disorders, often in a single session. NLP has been adopted by some hypnotherapists and in seminars marketed to business and government.
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In an MIT dorm room, Xobni started off as a pet project by co-founder Adam Smith to analyze the information in his Outlook inbox. When it became clear that these insights would be useful to others, he joined up with Matt Brezina to start Xobni. After receiving seed funding from YCombinator and other investors, the two drove across the country to San Francisco, and development began in earnest on an "addon" for Microsoft Outlook.
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