UX: el arte de adelantarse a la dictadura del usuario. Getting to Know Your Data Types: MeasuringU. Jeff Sauro • February 3, 2015 Know your data.
When measuring the customer experience, one of the first things you need to understand is how to identify and categorize the data you come across. It's one of the first things covered in our UX Boot Camp and it's something I cover in Chapter 2 of Customer Analytics for Dummies.