5 Top Twitter Video Marketing Strategies For Every Business. Today I got to experience the new twitter – where I can view and embed videos directly on my twitter page, as well as share videos posted on twitter. So how can businesses best take advantage of the "new twitter" and online video, for internet marketing? To help answer this question, I interviewed TwitJump's founder Alex Lawrence, twitter app developer and video aficionado. Read on as we share some of the top reasons businesses today should be doing video marketing in twitter, and some tips for planning your own twitter video marketing strategy. New Twitter Video Versus Old Twitter Video When we had "old twitter" (or "still the same twitter" for people who have yet to get access), you would click on a link in a twitter post (a "tweet"), and you would be taken to that link outside of twitter and to a 3rd party site.
Alex suspects it's the company's attempt to get people back to the twitter.com website, which they lost a good chuck of to 3rd party twitter-based websites and apps. 10 campagnes originales et autres opérations marketing réussies sur Twitter. Bonjour à toutes et à tous.
Cette semaine, Twitter fête ses 5 ans, et comme vous le savez sans doute, la plateforme compte encore peu d’utilisateurs en France (j’en ai d’ailleurs parlé mercredi sur la chaine France24, vidéo Youtube à l’appui) mais reste toujours très médiatique, largement citée dans la presse et dans la blogosphère. Ainsi, Twitter ne vous permettra pas forcément de toucher un nombre important de consommateurs, sauf si vous arrivez à faire en sorte que l’on parle de vous ou de votre marque. Beaucoup d’entreprises, associations ou sites internet perçoivent bien le comportement à adopter et les différentes actions à mener lors de l’élaboration d’une présence sur Facebook, mais ne savent pas par quel côté aborder Twitter, tout simplement parce que les utilisateurs n’ont pas les mêmes attentes, et la même influence auprès de leur sphère sociale. 1.
Jeep et son #JeepPuzzle reposant sur les avatars 2. 3. 4. 5. 6. 7. 8. 9. 10. Illustration : WallPapersCrunch.com. 5 great Twitter marketing campaigns. While Facebook gets a lot of the attention when it comes to 'sexy' marketing campaigns by brands, there are some great examples to come from Twitter, that show how brands are using the platform to their advantage, to engage with followers in new ways.
We've put together a list of some of our favourite Twitter marketing campaigns, to provide you with some inspiration and great case studies for reference : The Volkswagen Twitter Zoom A great example of a live and interactive Twitter campaign from Volkswagen in February this year, to promote their sponsorship of the Planeta Terra Festival. They hid tickets to the festival all over the city, and shared the location with users via a map. The trick was however, that the map (using Google Maps) would only zoom in to reveal the locations based on how many people shared the hashtag #foxatplanetaterra on Twitter : The campaign was a huge success for Volkswagen, as within 2 hours the hashtag was a trending topic in Brazil - not an easy feat.