++++ Tres bonne critique : The Borrowing Game: Uniqueness vs. Feature Bloat. Another day, another popular feature copied by Facebook.
This time Zuckerberg’s jolly crew decided it would be cool to have some kind of Groupon-esque functionality. That’s why they announced the Facebook Deals service, rolling out in five major US cities, with other locations soon to follow. Shortly before Facebook decided it wants to be a little bit like Groupon, Google decided it wants to be a little bit like Facebook, and launched its own spin on the “like” button. And before that, Facebook decided it wants to be a little bit like Foursquare – and revealed the Facebook Places service.
Twitter Places also emerged, not to mention that Twitter is looking enviously at Google’s promoted results and context ads. In a game between uniqueness and feature bloat, the bloat wins 3:0. I hope that before we end up with a set of completely similar online platforms, with the only difference being the logo, someone will finally notice this won’t work. The sum of all functions The power of simplicity. Facebook Loses Much Face In Secret Smear On Google. Facebook secretly hired a PR firm to plant negative stories about Google, says Dan Lyons in a jaw dropping story at the Daily Beast.
For the past few days, a mystery has been unfolding in Silicon Valley. Somebody, it seems, hired Burson-Marsteller, a top public-relations firm, to pitch anti-Google stories to newspapers, urging them to investigate claims that Google was invading people’s privacy. Burson even offered to help an influential blogger write a Google-bashing op-ed, which it promised it could place in outlets like The Washington Post, Politico, and The Huffington Post.The plot backfired when the blogger turned down Burson’s offer and posted the emails that Burson had sent him.
It got worse when USA Today broke a story accusing Burson of spreading a “whisper campaign” about Google “on behalf of an unnamed client.” Not good. The source emails are here. "Il n'y a pas eu de révolution Facebook" A propos des soulèvements en Tunisie et en Egypte, les médias ont insisté sur le rôle des réseaux sociaux, parlant même de révolutions Twitter ou Facebook.
Evgeny Morozov, spécialiste reconnu des nouvelles technologies de l'information, explique en quoi c'est inexact. Il montre aussi que ces technologies risquent de plus en plus d'être au service des ennemis de la liberté. Les révolutions arabes auraient été organisées grâce aux réseaux sociaux. Google aussi conserve les données de localisation des utilisateurs Android. Twitter – What is your tweet volume doing for your reputation? This post originally appeared on my Posterous site, I thought you lovely Penguin readers might want to have a read, so here it is… First and foremost, I love Twitter, it helps me so much in my life, both on a personal and business level and it’s fair to say it has played a huge part in my career development.
But something has bugged me for a while and it has to do with the Tweet volume of users. There are people out there who send in excess of 300 tweets per day, even though they are clearly employed either by a business or on the behalf of clients. How can any serious work really take place inbetween the creation and sending of said tweets? Of course, it’s important to share information, give opinion and join in with discussions, but the level that some people operate at must have negative effects on their productivity and in-turn their value as a business asset.
Google +1: Top AdWords Advertisers Are Unprepared. April 13, 2011 Google recently announced the launch of their latest social initiative: Google +1 (Plus One).
Still in beta, Google +1 consists of a tiny icon next to each and every organic and paid search listing that, when clicked, communicates your stamp of approval for others to see. Google +1 has strong implications for all AdWords campaigns -- the number of "+1's" will show alongside each ad, which is sure to increase the clicks. Yet there is one important nuance to this that is sure to leave many advertisers unprepared...Every distinct URL gets its own Google +1 score.
If your ad destination URL's include tracking parameters you probably won't get much benefit from Google +1. The above destination URL's go to identical landing pages, but because the query string parameters are different, each will garner its own Google +1 score. This issue will effect top advertisers the most, as they are the ones most likely to be using additional tracking parameters on their ads. Google + 1 = 0. Si vous suivez d’autres blogs que celui là, alors vous devez sans doute déjà savoir que Google a lancé une toute nouvelle fonction : Google + 1.
Le principe de cette dernière est relativement simple, la firme intégré à son moteur de recherche et à côté de chacun des résultats de vos recherches un nouveau bouton. En cliquant dessus, vous pourrez montrer à tout le monde combien vous aimez la page en question et la promouvoir ainsi auprès de tous vos amis. Criticisms of Google +1: Shortsighted and Oversimplified. Google recently announced +1, the search giant’s answer to the increasingly ubiquitous Facebook Like button.
Understandably, many bloggers and analysts cited Google’s previous social failures and predicted a similar failure for +1. Among the many complaints about +1 was the supposed absurdity of liking — or rather, +1-ing — search results that haven’t yet been clicked and read. I’ll admit that I also doubted the efficacy of that approach shortly after Google’s official +1 announcement.
But instead of adding my knee-jerk reaction to mix on the day of +1′s launch, I decided to follow some advice that I once received from a wine maker in Napa. While his words were meant to apply to wine, they came to mind as I made a conscious decision to think about Google’s +1 strategy for a few days. And so I did. Google, Facebook, Twitter: Not close enough to customers? Google, Facebook, Twitter and Yahoo may face trouble ahead if they don't get closer to their customers.
That's the argument from BNET's Steve Tobak. He argues that the good times won't last for Internet darlings because although the enable collaboration they don't have any customer service worth anything. Tobak writes: You see, the customers of Internet companies like Google and Facebook are pretty much everybody. How would you like to be in charge of keeping customer service costs down at a company that swings its doors wide open to a pretty big chunk of planet Earth’s population? Facebook, Twitter among Top 10 Worst Innovations of the Decade [SLIDESHOW]
Spam Is Growing on Facebook Fan Pages. Facebook and Labor Laws: Can Internet Posts Get You Fired? Dawnmarie Souza's comments on her Facebook page didn't win her any points with the boss, but the rest of us owe her a debt of gratitude.
In a rare test of old law on a new medium, she helped us understand just how little the online world differs from the land of bricks and mortar. Souza's career as a paramedic at American Medical Response of Connecticut Inc. may not have been too bright even before she called her boss various genital parts in a November 2009 Facebook posting. She had been hauled on the carpet for several incidents of allegedly rude behavior and had further rankled the emergency-response company by asking to have a union representative present when she was to be questioned about one particular customer's complaint that she had been rude, according to a National Labor Relations Board (NLRB) investigation of the case. The company denied the request, and that, in turn, set off her colorful Facebook flurry. American Medical fired her 23 days later. Brocooli : voir la vie en vert. Avant-propos.
L'envers du decor SELON Groupon. Suite à un message publié par un partenaire belge, Escale Design et à la réaction suscitée sur Internet, notamment sur Facebook et Twitter, nous souhaitons clarifier certains points. Au mois de février 2011, le partenaire Escale Design a signé et diffusé deux offres sur le site Groupon.be.
Les dérives de Groupon...