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Foursquare announces social location feature called 'Radar' for iOS5. In a blog post today, location-based app foursquare (yes, intentionally no capital F apparently) announced a new feature specifically for iOS5 called ‘Radar’. A lot of app makers are creating new features that take advantage of all of Apple’s new iOS5 functionality, and foursquare was quick out of the gates to announce its own.

The update for foursquare is not on the Apple App Store yet, as we’re sure that the company is inundated with new app updates for today’s iOS5 public launch. The company said this about Radar: The initial vision for foursquare centered around one question: can we build something to help make the world easier to use. Telling you that you’re close to a location is a great thing for users of the app, but more importantly it’s a perfect way for merchants to gain exposure about their offerings and deals.

On a side note, the company has also changed a color that we’re familiar with. Foursquaropoly. Foursquare, Breakdown by Gender. With “Beyond Check-In” Notifications, Foursquare Goes Android-First. Over their history, Foursquare has been an iPhone-first company. The app initially launched on the iPhone back in 2009, and new features have typically rolled out to iPhone first. But with a new feature today, Foursquare has shaken things up, going Android (and web) first. The new feature is a nice one: Notifications. Unlike the push notifications for check-ins you’re used to seeing on the Foursquare mobile apps, these new Notifications focus on other activities on Foursquare “beyond the check-in”.

That means things like comments on check-ins and photos, alerts when friends sign up, alerts about tips, alerts when you’re ousted as mayor, swarming alerts, etc. But again, just as interesting is the new Android-first approach. As Foursquare notes: People in the Android-iverse, you’re first to play with this; download today’s update to get started. Foursquare has hardly been the only major app to focus on iPhone-first over the years. L'actualité de la publicité géolocalisée ! Clever Foursquare Hack Turns New York City Into a Giant Game of Risk. The board game Risk, in which players maneuver plastic armies on a map in order to achieve "world domination," has firmly occupied one corner of nerdom for about 50 years.

Foursquare stationed itself in another more tech-oriented corner of that same kingdom about two years ago. Now, at last, the two categories of nerdom meet. "World of Fourcraft" uses Foursquare and Google Maps APIs to turn New York City into a giant game of Risk. Users decide which team they are on by swearing allegiance to one of New York City's five boroughs. Checking into a neighborhood on Foursquare is the online game's equivalent to placing plastic man on a country in the board game. An algorithm decides who owns each neighborhood using the number of people who have checked into it on each team. There are currently about 100 players. Three days in, it looks like Manhattan is winning the game, which took the "Best Location Hack" award at the hackathon. "There are no prizes. Quelques chiffres sur les motivations des internautes à réaliser des Check in. Mashable.com vient de publier les résultats d’une étude réalisée par l’agence Beyond sur les usages en matière de géolocalisation.

Ainsi seuls 17% des utilisateurs de mobile connaissent les fonctions de géolocalisation sociales (check in). Ainsi parmi les early adopters, 90% d’entre eux utilisent Facebook Place, 31% Twitter, 22% Foursquare. Ils partagent leurs présence dans un restaurant (58%), un café (40%) mais aussi à leur domicile (32%). leurs motivations se partagent entre pouvoir bénéficier d’une promotion (54%), rencontrer des amis (33%), promouvoir l’endroit (30%) ou devenir le « Mayor » du lieu (20%). Chiffres quelques peu différents pour ceux qui n’utilisent pas aujourd’hui ces services mais qui si c’était le cas, ne seraient que 50% à utiliser Facebook Place, et 35% se géolocaliseraient chez eux.

Voici en détails l’ensemble de ces chiffres, Cliquez sur l’image pour aggrandir. Half of British teens have no clue what Foursquare is. And of those that have heard of them over two-thirds don't use them, the main reason being they see little value in doing so, found Dubit's survey of 1,000 youngsters in the UK aged between 11 and 18. Facebook Places is the service most British teens recognize and use, not surprising given half the UK population has a Facebook account.

Almost half (44%) had heard of Facebook Places whereas 27% had heard of Foursquare. Gowalla (1%) and Scvngr (less than 1%) barely registered with them. Of the 52% who were aware of the existence of geo-location services over half (58%) couldn't see the point and 45% didn't feel safe using them. While businesses concentrate on using geo-location services to distribute special offers and advice, this isn't what British youngsters want.

The most popular reason for the use of Facebook Places and other services was for fun (48%) and to let their friends know their location (45%). InShare. Foursquare Day! 3 million checkins on #4sqDay. Foursquare Day 2011: 3M+ Checkins, The Most Ever. Chasse au trésor 2.0 - Nantes. Foursquare Meetup - London, United Kingdom | Apr 16, 2011. 4sqmap - Foursquare Maps and Statistics. EDHEC Business School. Website and API are down. About | WeReward. Product Marketing | WeReward. HOW TO: Turn Your Foursquare Data Into an Infographic. We came across a nifty little tool this week that creates an infographic from your Foursquare data. Built by Stormpixel Studios at a Foursquare Hack Day event in February, the tool creates a simple infographic that displays a world map; your checkin, network and tip counts; your badges; your checkins by category, such as travel, or arts and entertainment; the number of coffees you have consumed and more.

(My coffee count says one. Somehow it must have known all those Starbucks checkins were for tea and bananas.) Try it out for yourself at fourgraph.me.