Twitter-tools. Twitter-articles. Trends. Gone fishing: Seven tips for providing customer service support via Twitter. I've never done a list before, but here's my seven tips from using Twitter to provide customer service and online help and support.
What are yours? Listen with empathy. Try not to hear what you think a customer said and simply re-interpret it in your own words. Really try to understand what they're saying through their tone of voice, their level of frustration, their sense of being let down. Don't try to convince them otherwise. Try to think of something similar that has happened to you - how did you feel about it? Be upfront. Don't be a victim. There's no easy way to tell them, and they're probably not going to be in the mood to hear you say so. Be helpful. Go fishing. Social media has changed the digital landscape forever and enabled each one of us to create our own spaces, networks and pathways. Customers can complain, seek advice or ask questions wherever they want and in whatever format they want: Twitter, blogs, Facebook, Friendfeed, YouTube, Audioboo, and yes, a company web site. Joel Comm’s 11 Favourite Types of Tweets! NO Vacancy – Sales Secrets for Busy Hotels.
Yesterday I saw Joel Comm speaking live in Melbourne, and he revealed the different types of Tweets he likes to do.
Of course it is best to mix it up, and there are probably many other categories that can also be added. The Marketess 21 Ways to Measure Your Twitter Account. Companies are flocking to twitter as it continues to grow, but many struggle with how to measure the effectiveness of their twitter campaigns.
Measurement continues to be an issue for twitter overall, but fortunately, there are a number of ways that you can measure how effective your twitter campaign is. The same metrics aren’t right for every campaign – look at what your strategy is first and select the most important and relevant metrics as they relate to your objectives. 1. Number of Followers This should never be your only metric since many people use tools like tweetdeck to selectively listen to only some of their followers. 2. # of @ replies. Case Study and ROI of a Twitter Engagement. This week at Marketing Prof’s Digital virtual marketing conference, I presented a case study of Techrigy’s use of Twitter for lead generation.
Many question the value of spending time on Twitter, but it has proven to be invaluable for the growth of our startup! Here’s our story. I started with the numbers first. SpendMatters: Ten Reasons Why I'm Finally Sold on Twitter (and Tips for Making it Work for You) Early in 2008, I experimented using Twitter for the first time (for those who aren’t familiar with Twitter, the site lets users follow and provide snippets of information — think one short sentence or two — that very much resembles an SMS message format for a cell phone).
After a few months of trying it out and seeing little value and lots of hassle, I decided to abandon my account. For the longest time, I remained a huge Twitter skeptic. Seriously, how could anyone, I thought, find the time to follow people on Twitter let alone post their own updates. Moreover, how much can we actually say — or learn — in such a compressed format? As someone prone to verbosity, it’s doubly challenging on the surface, at least from a writing perspective. Worksheet: Twitter Your Way to New Clients Financial Marketing Wire: Presented by Kristen Luke. CoTweet Now in Public Beta; Get the Same Twitter CRM Tools as Big Brands. You may know CoTweet as the Twitter CRM tool used by BestBuy, JetBlue, and Ford, and if you’re a business Twitter user with multiple people managing multiple accounts , then you’ve probably been dying to try it.
Now you can. Today CoTweet, formerly open to just a select group of companies, is announcing its public beta launch, which means you can have immediate access to the same business-centric tools for Twitter account and tweet management as the big brands. You may remember from our previous post that CoTweet’s web-based application is ideal for multiple account management for multiple users. Www.<b>yammer.com</b>. 10 useful Twitter presentations. The Borough Theatre live entertainment in Abergavenny. Find your Company's Twitter Voice for Business.
I have been as excited about twitter as I have been about the advent of the fork or the football - I'm not intrigued by the thing- only the application of it.
Twitter is a utensil that provides a single basic function with stylistic differences that are determined by the user's agility with the tool. Now, before all the twitter "gurus" get up in arms - the definition of a utensil is "any instrument, vessel, or tool serving a useful purpose" so it is indeed relevant.
To play out my football analogy - that pigskin in one guys hands is a silver bullet and a mudball backyard game in another hand. In fact, I am a tweeter myself and in this great Haiti tragedy, when the search began to find Haitian who are close to me and my family, we turned to twitter as the fastest channel to get information. This was the first time my Leader Networks persona and my personal voice have blended online. Here are some examples of effective twitter voices for consideration 1) Product-Centric Voice. 10 Twitter Best Practices for Brands. Social Media Can Help Your Organiization, Group, Club Kenneturner&#8217;s Weblog.
Tips on How to Use Twitter. Repeets Tracks Twitter's Hottest Retweets. A new service launching today adds more momentum to the growing "retweets" movement.
Retweeting, as we covered in our article HOW TO: Retweet on Twitter, is becoming an important way to share interesting content on Twitter. Newcomer Repeets tracks hot retweets from today, this week and this month. It also captures all the retweets in a thread and produces trend graphs showing what time a retweet peaked. It adds a neat new feature, too: you can search by username and see how many times a user's Tweets have been RT'd, along with a roundup of their most retweeted content.
For instance, Mashable's stats are here. While well-designed and useable, the service joins a growing number of retweet rankers, including DailyRT, Tweetmeme and the Retweet iPhone app. @Google - @Twitter To Start Indexing Links For Search. Twitter Search is easily the most promising aspect of Twitter.
People talk about mundane updates, or connecting with companies, or following celebrities — but that’s all small scale. The real power of Twitter lies in its aggregate data. Why do you think Google and every other company out there is interested in them? It’s not just because they are the hot ticket in town right now, despite what some would have you believe. It’s all about the data. Speaking on a panel today, Santosh Jayaram, Twitter’s new VP of Operations, had some very interesting things to say, Webware’s Rafe Needleman who moderated it, reports. Apparently, Twitter Search will index the content of these pages as well. Of course there is no way Twitter Search will index as many pages as Google, but that’s not the point. TweetGrid Monitors Multiple Twitter Searches in Real Time [Twitter] Twitter’s Real Edge: It’s not Scary. When I was writing my last book, I used to go run at the gym for about an hour every morning to clear my head.
The TVs were always set on ABC, so I’d zone out to either “Live with Regis & Kelly” or “The View”–two shows I’d never watched before. I was always struck by the constant fear mongering about the Internet, particularly on “The View.” It seemed every day there was a story about pedophiles patrolling MySpace, ex-wives putting retaliatory dirty-laundry-airing videos on YouTube and 20-somethings getting fired because of college keg party pictures on Facebook. The message to housewives was loud and clear: DO NOT LET YOUR KIDS USE THESE HORRIBLE, HORRIBLE SITES! Yesterday after a pretty brutal morning, I found myself sitting on the couch, flipping channels for a little background noise and settling on my old jogging buddy “The View.” Twitter, Analytics and Listening - Three Ways to Increase Sales. Learn about Twitter then try it out!
This video is 5th grade reading level and lets the viewer understand how Twitter works through clarity in the message. Analyze your website at the Pear Analytics Website Analyzer to see what you need to change to make it sell. The latest data (2009) shows that the #1 reason for not getting the sale is THE SALES PERSON DID NOT LISTEN! Wow, for 20 years it was that they talked too much, which is now #4. #2: Did not respond to my questions and #3: Did not understand my needs. As a matter of fact, 63% of sales calls are wasted due to talking too much and not listening. Twisten.fm Turns Twitter into a Music Station [Music]