Website Design Tutorial. A fully comprehensive step by step tutorial, from design to HTML & CSS.
Introduction If you go to google.com and search for “website tutorial”, “website design tutorial”, “how to design a website”, chances are you won’t be able to find a result that will take you from the beginning of the design process, to the end of the html process. And that is exactly what I’m going to do in this elaborate design tutorial, and for free! Also check out my new article how to make a website at my other site after you finish reading this. Not only am I going to cover every step in detail, but also provide the reasoning and principles behind the decisions I make. Tone of voice thought piece. The Logo Evolution of 15 Corporate Brands. Nov 21, 2010 / Category : Misc / 4 Comments As we already know that Logo is the identities that are fundamental to building a brand and communicating with the target audience.
Probably you have seen most of these logos everywhere, but have you ever wondered about their evolution, their background? Did you know that Apple original logo was Isaac Newton under an apple tree or have you ever wonder where the Mercedes-Benz Brand And The Three-Pointed Star logo came from? Below we listed 15 Corporate Brand Logo Evolution with their fascinating stories. Apple It is one of the biggest consumer electronics and Software Company, best known for products like Macintosh, iPod and iphone.
The road to success wasn't easy for Apple, and Wayne liquidated his share in the company for a mere $ 800. Apple II was successful mainly because it had colored graphics. Driving Techniques. Multivariate Testing in Action: Five Simple Steps to Increase Conversion Rates - Smashing Magazine. Advertisement The attention span on the Web has been decreasing ever since Google had arrived and changed the rules of the game.
Now with millions of results available on any topic imaginable, the window to grab a visitor’s attention has decreased significantly (in 2002, the BBC reported it is about 9 seconds1). Picture yourself browsing the Web: do you go out of your way to read the text, look at all the graphics, and try to thoroughly understand what the page is about? The answer is most likely to be a straight “no.” Common Mishaps in Copywriting. Revision is absolutely a part of the writing process, and thanks to spell and grammar check, we seem to have a better grasp of the written language, at least.
The only problem is that tools to check spelling and grammar are frequently wrong or not observant enough, making us look silly. If you’re writing for potential customers, your job is to bring your visitors into the fold and make them click, fill out a form or “buy now!” While you can get away with a few grammar and spelling mistakes with the average reader, blatant errors in your copy can turn off your more educated and well-read visitors. That being said, it’s often a challenge to know exactly which version of a word or phrase to use in a piece of copy. We Can Do Better: The Overlooked Importance of Professional Journalism - Smashing Magazine. Advertisement The Web is a galaxy of information that is rapidly expanding.
Blogs and online magazines are helping shape the future of this Information Age that we live in. Those of us who read, write and design blogs and online magazines possess extraordinary power and potential. How will we choose to use it? If you use your website to publish news, events, opinions or interviews, you should familiarize yourself with the basics of journalism. Make Your Content Make a Difference - Smashing Magazine. Advertisement Content, content, content.
It’s an obvious part of any interactive experience. In fact, you’ve probably heard content is king, or queen, or some sort of royalty. Yet, content is elusive. Often, you don’t realize your content isn’t cutting it until it’s too late. Delayed projects.Broken designs.Uneven voice.Low-performing landing pages.Dead social media channels.Customer confusion and service calls.
Spelling mistakes 'cost millions' in lost online sales. An online entrepreneur says that poor spelling is costing the UK millions of pounds in lost revenue for internet businesses.
Charles Duncombe says an analysis of website figures shows a single spelling mistake can cut online sales in half. Mr Duncombe says when recruiting staff he has been "shocked at the poor quality of written English". Sales figures suggest misspellings put off consumers who could have concerns about a website's credibility, he says. The concerns were echoed by the Confederation of British Industry (CBI), whose head of education and skills warned that too many employers were having to invest in remedial literacy lessons for their staff. Mr Duncombe, who runs travel, mobile phones and clothing websites, says that poor spelling is a serious problem for the online economy. "Often these cutting-edge companies depend upon old-fashioned skills," says Mr Duncombe. "This is because when you sell or communicate on the internet, 99% of the time it is done by the written word.
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