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Como o Google posiciona as Páginas do Facebook. Guia Prático Para o Sucesso no Facebook – Parte 1. Há quem diga: “Quem não está no Facebook, não existe.”

Guia Prático Para o Sucesso no Facebook – Parte 1

Mas será mesmo assim? Antes de pensar em colocar uma presença no Facebook, deve-se considerar vários aspetos. Até porque, nem em todos os nichos, é fácil ter uma abordagem ao Facebook sem risco de insucesso, ou com um risco muito controlado. É importante ter presente algumas noções, para, com conhecimento e em consciência, construir a base de uma estratégia de Facebook Marketing de sucesso para o seu site, empresa ou marca. Não se deixe levar pelos preconceitos dos outros. A entrada de qualquer empresa/marca ou site nas redes sociais, deve ser algo muito bem planeado e executado, sob pena de ser prejudicial em lugar de benéfico, podendo até causar danos irreparáveis, ou muito difíceis de reparar. Logicamente, considerando cada situação, as metodologias que vou abordar, aplicam-se em dimensões diferentes e/ou com algumas nuances.

Os aspetos mais importantes a analisar, são: target, comportamentos, boas práticas e maus exemplos. How To Create Better Facebook Ads. Alright, I’m sick of this.

How To Create Better Facebook Ads

Nearly every time that I log in to Facebook I see another poorly-produced, ineffectually-targeted Facebook ad. Behind that ad? Some poor schmuck who’s spent way too much time and money, and has wasted both of them. So, while I could just sit and gripe about it, I decided to heed the words of one of my former bosses – Bring me any problem you want, but bring it with at least one possible solution. For that solution, I turned to some of the best in the business. Why Do You Care? Good ads cost less – Yes, really.

Aim First, Fire Fast Facebook has a setting that allows you to show ads only to people who are friends of your existing fans. According to Jeff Widman, Co-Founder of PageLever, “If you’re trying to get fans, target ads at friends of fans.” As this writing in Search Marketing Insider shows, it’s critical to get those first few influencers. Design Is Important I can’t tell you the number of ads that I’ve overlooked because they simply didn’t grab the eye. 5 Best Practices for Financial Institutions on Facebook. Banks, often held back by industry regulations, are rarely considered innovative when it comes to social media.

5 Best Practices for Financial Institutions on Facebook

But Facebook is the perfect place for financial institutions to loosen their neckties, roll up their sleeves and show some personality. The Facebook community wants to connect on a personal level, rather than learn about policy updates. This may sound like a challenging feat for those accustomed to banks' traditional platforms of communication. To explain the transition, we've put together five dynamic ways for financial institutions to engage with the Facebook community. If you're involved in a financial institution's marketing plan and unsure of what your Facebook presence should like — or even if you should have a Facebook presence at all — take a look at these best practices. 1.

Facebook — and social media in general — is all about connecting with people. "Banks aren't really the most trusted institutions right now," says Frank Eliason, Citi's SVP of social media. 2. 3. 4.

Studies

Widgets. Edgerank.