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12 Most Strategic Ways to Use Pinterest for Marketing. Pinterest is fun and boosts creativity but at its social media heart, Pinterest is marketing. Very smart marketing! Are you wondering how you can use Pinterest to market your small business, company, blog, or to promote your next book or product? Visual marketing on Pinterest is a low-key, self-paced way to reach people and get the word out. Having a strategy for your Pinterest activities will help you reach your goals and objectives. You have those in place, right? 1. Pinterest has fantastic search capabilities. 2. Again, use keywords in your description and keep in mind that people can tweet your pins. 3.

Pinterest images should be long and narrow to take up the maximum amount of visual space and get noticed! Steps to Pin a Graphic Add your custom Pinterest image with your branding and website on it.Add 100 – 200 words of text to describe your pin using relevant keywords. 4. 5. Embedding pins on your blog is easy and a great way to get more repins. Peg Fitzpatrick12 Most 6. 7. 8. 9. 10. The Top 4 Most Effective Calls to Action on Twitter. It seems that for brands, Twitter followers are growing faster than Facebook likes when compared on a percentage basis.

Some recent numbers from an advertising and analytics start up Optimal show that when tracking the numbers from 4,330 brands, that Twitter followers grew at a 55% faster rate than Facebook likes. This doesn’t mean that Twitter is overtaking Facebook anytime soon but the trend is strong and the numbers are looking good for the social media network that has made being short cool. It is also the social media network that marketers know how to set up and brand but when it comes to effectiveness, the car is still in the garage.

Many brands know what to do with Facebook and marketing strategies are well planned and executed. With Twitter the lack of self service ads until recently has made it a playmate you took out for a fun date rather than asked to marry. It’s fun to Tweet but if you want to get results then you need to ask for some action from your viewers and readers. #1. 12 Most Critical Ways To Make Your Twitter Stand Out. I have taught hundreds of people over the last few years how to understand Twitter in webinars. Most people are rather confused where to start or unaware of these top tips. Before we begin, think about this: What is your brand? What keywords best describe you?

Twitter is best used as a free marketing tool (though there are many tools on it who shouldn’t be. Ahem.). That said, it’s also a wonderful way to interact and engage with people. Branding is your friend. Twitter handle: This is your very first step in setting up your account. 1. Nothing else brands us like our name. 2. @DaughertyMJ is my friend whose name was already taken. 3. I found my name already taken, so I went with geography: @RachelintheOC (Orange County, CA). 4. Why? 5. It’s just dumb.

However, if you DO have some extraordinary unique talent, that’s cool, i.e. 6. Mine is @BadRedheadMedia. 7. If you have XXX in your title, you’ve just decreased your ability to be followed by well, a lot percent. 8. Okay, enough about names! Official Blog of SocialBro : 7 ways you must start using Twitter today or risk losing market share. Did you know that 27% of time spent online is spent on social networking sites? More importantly, according to Optify’s 2012 B2B Marketing Benchmark Report, 82% of social media leads come from Twitter. So how many do you get? If you’re not taking advantage of Twitter and use it as a part of your marketing strategy you risk losing market share.

Competitors using Twitter will not only be able to analyze what Twitter users are saying about your organisation, but also be able to identify who they are and connect with them. To help you level the playing field, we’ve put together 7 top tips on how you can use Twitter to improve your marketing efforts. 1. The ability to analyze your followers and your competitors’ followers provides a better understanding of your community, and can therefore be used to help form your marketing messages. You can also find out the interests of your followers meaning you can tailor the messages to improve the effectiveness of your marketing. 2. 3. 4. 5. 6.

Official Blog of SocialBro : Twetiquette: How to lose followers and alienate people on Twitter. Stand to the right of the escalator, don’t talk with your mouth full, always engage in eye contact when talking to someone… There are certain rules, mottos and life tips that we cotton on to as we work our way up from childhood to the adult stages of life. These golden rules help us get on with our lives, ensure everything runs smoothly and we don’t create unnecessarily awkward situations for ourselves.

However, thanks to technology, social media and the Internet we’ve opened the door to a whole new world of faux pas waiting to happen. Whether tweeting as yourself or from a brand account, there are general rules of etiquette, twetiquette. After exploring the good, the bad and the ugly here are our tips to avoid the potential cringe worthy faux pas of Twitter. From selfies to belfies, the latest social landslide, the selfie has evolved from a self shot picture of one pouting, posing or pondering life to a picture featuring ones bottom.

Selfies. Spelling, Grammar and Spelling! “OMG. 10 Surprising New Twitter Stats to Help You Reach More Followers. 14 Flares Filament.io 14 Flares × Since social media is changing so often . It can be really hard to keep up with stats and trends that affect how you use it. I quite often forget the facts that I’ve read, or I use Twitter based on stats that are outdated now. In fact, when I recently looked at some of the latest social media statistics , it hit me that the fastest growing demographic on Twitter is is the 55–64 year age bracket . And that’s just the tip of the iceberg in terms of what’s changed. In case you’re in the same boat with me, I gathered up some really interesting Twitter stats that can help you improve the way you reach your followers. 1. I guess not many people know about this one, because only 19% of brands tweet on the weekends .

Social media scientist Dan Zarrella also found in one of his Twitter experiments that click-through rates were higher on Fridays, Saturdays and Sundays. 2. Just like on Facebook , photos are more engaging for Twitter users. 3. 4. 5. 7. 8. 9. 10. Guía básica de respuesta en redes sociales #infografia #infographic #marketing #socialmedia. 10 Surprising New Twitter Stats to Help You Reach More Followers. How the Founder of Buffer Tweets: The System and 5 types of Tweets to Keep your Followers Engaged. 2.8K Flares Filament.io 2.8K Flares × Our CEO Joel recently changed the way he thinks about sharing on Twitter, and I really like his new approach. And if you just take a brief glance at his Twitter account, you’ll what an engaged following Joel was able to build over the past.

Fortunately, I could just go ahead and ask him about the changes he made and the system he uses, which I thought of sharing with all of you today here. And just a glance at the stats below, that we pulled in through the Buffer for Business analytics tool, show that it’s working out alright for him, as he garners regularly more than 1,000 clicks/day and dozens of retweets for his account, so there must be something to learn here: (Photocredit: Buffer for Business analytics) His Tweets regularly even outperform the ones posted on the @buffer Twitter account, which, at around 162,000 have roughly 6-7 times the following of Joel’s at 25,000 followers.

The 5 types of Tweets Joel posts Here’s an example of each one. 1. 2. 12 Most Cool Social Media Practices to Avoid Looking Like a Jerk. Imagine you’re at a party and a smiling person comes over for a chat. Except, instead of a conversation — you know… where one of you talks and the other responds — this person just starts yelling random bits of information at you. First, he starts yelling about what he had for breakfast, then his gym workout, followed by how much he hates his boss, and a quote from Buddha.

Before you can even get a word in, he gets up and walks away, headed toward the next person in the room. Well, what if everyone at the party was doing this? I’m sure you wouldn’t stay long. Unfortunately, this is exactly the way most people (and businesses) treat social media. Instead of using it as a forum to be, well… social, much of what we see in the space is anything but good conversation. And that makes sense. So, whether it’s Twitter, Facebook, blogs, podcasts, or real-life events, follow these guidelines for making social media a thriving social place. 1. 2.

There’s a lot of snark online. 3. 4. 5. 6. 7. 8. 9. 50 random Twitter tips for business. 10 steps for educators new to Twitter. Educators from all around the world are beginning and continuing to see Twitter as a valuable piece in their professional growth toolbox. As professional development continues to evolve and transform, we will need new ways to encourage teachers to embrace new opportunities. Here is a "How to Twitter Guide" to share with new and veteran teachers on ways to utilize Twitter.

Also, check out my '10 ways Twitter makes me a better educator' post. 1) - Sign up for your Twitter account! Click Here! Sign up for your Twitter account and get started. Make sure to fill out your profile as much as possible, and it is also a great idea to make sure you upload a picture of yourself! 2) - Spend some time watching and observing others... Take some time to learn the ins and outs of Twitter. 3) - Talk to educators who are using Twitter... I would be willing to bet that you learned about or heard something about Twitter from a colleague. 4) - Start to interact with your followers... 31+ Twitter Tips! The Ultimate Marketing TIPS List #twitter #tools #tips #marketing #promotion #startups #resources #business #entrepreneurs #how-totips.

What Britney Spears, James Blunt and Lady Gaga can teach your business about Twitter. When it comes to the size of Twitter communities celebrities definitely triumph. Their followings are huge and many businesses can only dream of matching their numbers. Obviously being a celebrity has many advantages (they can definitely get away with being a bit more risque online) but there are a number of things they do which all of us can learn from. Many businesses can appear too corporate, be too repetitive or focus on the hard sell, all things that should be avoided and techniques that aren’t adopted by celebrities.

Below we have listed some celebrities who we regard as Twitter stars. Britney Spears Lesson to learn 1: Give your followers backstage access I’ve got chills. Now we bet you never thought you would be taking business tips from Britney Spears, but one of the main reasons people follow celebrities is to gain an insight into their lives and find out things about them they wouldn’t find out anywhere else. Lesson to learn 2: Let your brand personality shine OMG! Aaron Paul. 5 Effective Steps to Help You Build a Strong Twitter Presence. Right from the early days of Twitter I decided to start working on building my brand there. Now with over 5,000 visitors in the last 30 days, Twitter is my number one referral traffic source.

And it has actually always been on the top of the list for the last few years The fact is with enough high-quality followers, you have the potential of drawing a lot of traffic from Twitter right to your blog. But of course followers are not all there is to Twitter… I’ve seen accounts that rarely receive a SINGLE retweet on their shares even though they have hundreds of thousands of followers under their belt. To see success you should look at different directions and take into consideration multiple factors. The aim of today’s post is namely to give you a glimpse over some of those other factors that matter. In the below paragraphs I have devised a list of five of the things I do to stay on top of my Twitter marketing aside from getting people to follow me. Let’s get started: 1. What is the morale here? 12 Most Clever Maneuvers for Your Twitter Content Strategy. Twitter: The Comic. 12 Most Basic Twitter Etiquette Tips.

It’s been a while since I have been on Twitter and for me it’s one of the most powerful social media platforms. I thought it might be helpful if I shared some basic Twitter etiquette that I’ve learned along the way. Sometimes, it’s a challenge when you have to convey your thoughts in 140 characters or less and that is the beauty of this platform. It makes you creative. With almost 340 million tweets per day and over 140 million active users, the platform is being used by individuals and brands alike. The challenge lies in the Twitter being used effectively and its imperative that we follow some basic etiquette when using it either for business or personal use.

Remember, you have followers to impress and that’s how social media works. 1. “Egg Head” is the default avi that Twitter uses when the user registers. 2. Twitter allows you to have a short bio. 3. No one would want to read usernames like @IAmTheOwnerOfABCompany or @TheGuyWithGreatLooks. 4. 5. 6. 7. 8. 9. 10. 11. 12. Malhar Barai. Twitter Resources, Apps, and Tools.

This Is Who Uses Twitter (And Why) Recently, we shared a post about how teachers and students have differing perceptions of various social media platforms. While the feelings on some of the platforms varied markedly (Facebook is much more popular with teachers and the generally ‘older’ crowd, while Snapchat is the social media platform of choice among the younger students), Twitter held its own and remained pretty well-used across the board. While teachers and students likely aren’t using Twitter for the same reason (unless you’re employing it in your classroom), it is well rounded enough to have something for everyone. Different hashtag chats and a ton of different people talking about lots of different types of things means that you can occupy your own little corner of the Twitterverse without bumping into your students (and vice versa). Twitter Resources, Apps, and Tools. 7 Effective Ways To Engage On Twitter Infographic The Teacher’s Guide To Twitter. How to Write a Rockstar Twitter Bio.

What does your Twitter bio say about you? Don't think in terms of cold, hard facts — what does it really reveal about you to others? As we've recently discussed on Mashable, your bio is one of the major factors that people take into consideration when deciding whether or not to follow you on Twitter, but it's even more important than that. Your bio is searchable within the Twittersphere, meaning you need to think carefully about keywords.

It will show up in search engine results for your name, so it has to represent the true you. It's also how you choose to present yourself to Twitter's 230 million users, so it's worth giving it some serious thought. The Bio as an Art Form Whether or not you agree with the The New York Times' rather grandiose statement that the Twitter bio is a postmodern art form, it's certainly a skill to distill the essence of your complex, multifaceted personality (or so we'd all like to think) into 160 characters. Embrace the space available. The Bio as a Cliché. 7 tools to present a Twitter stream at your event. For a number of reasons, Twitter and events are a good match: Before the event, it is a great tool to spread the word about the contents of your event (speakers, topics etc.), to engage and to connect with potential attendees.During the event, it is perfect to add a virtual component to your conference or meeting, by linking the real life audience with the tweeps out there.It is also great to collect feedback, questions, do polls during the event.After the event, it allows you to refer back to useful content like slides, videos, blog summaries etc.

You can also track and analyze who took part in the discussions, what the sentiment was, what you can improve and what was particularly appreciated.It is a perfect foundation to create a post-conference review, using Storify. Check out this example from the Emerge Conference 2011 in Oxford. Twitterfountain.com This tool can be customized regarding backgrounds, colors, pictures, speed of display. Visibletweets.com Tweetwally.com Twitterfall Refynr. 10 Very Effective Ways to Get More Twitter Followers. Teachers – The 10 Stages of Twitter | dedwards.me. A Refreshingly Simple Guide To Twitter For Teachers. Twitter Bios and What They Really Say. Referencing a Tweet in an Academic Paper? Here's an Automatic Citation Generator - Rebecca J. Rosen.