Resolving conflicts between the creative and the technical teams. The people who write the code and the folks who are in charge of what the application should look like often butt heads.
Justin James gives programmers tips on how to resolve conflicts with designers. Technical teams and design teams are often at odds with each other. It's tempting to think that we (the programmers) know best; after all, we're the ones neck deep in the application day in and day out, and if it works, who cares what it looks like? Designing websites for total user experience: Elements checklist. Ryan Boudreaux describes the complex combination of elements that go into the total web design, including traditional design features, and web apps and services.
He includes some checklists to help your client focus on which elements should be included. Getting the customer to "yes" can be a daunting task, especially when they are not entirely sure what it is they want their website to accomplish. They see all the new bells and whistles on other sites, or a great new feature on their competitor's site, and they want to have those features too. Gathering expectations of the customers your client serves takes a separate approach, including usability testing.