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Turning Targets to Sales-Ready Leads with a 50% Shorter Lead Nurturing Cycle - B2B Lead Generation Company Malaysia. Callbox Multi-touch Multi-Channel Approach: Turning Targets to Sales-Ready Leads With a 50% Shorter Lead Nurturing Cycle A Callbox Multi-touch Multi-channel Campaign is essentially a Comprehensive Marketing Funnel designed to unearth opportunities from an initial list of prospects compiled from basic target demographics, and deliver them to a client as qualified, pitch-ready, warmed-up sales leads.

Turning Targets to Sales-Ready Leads with a 50% Shorter Lead Nurturing Cycle - B2B Lead Generation Company Malaysia

The Callbox method combines the efficacy of highly-personalized traditional marketing communication with the intelligent efficiency of automation. In our years of experience, we have found that touches via phone and email remain to be most effective at establishing connections in the B2B world. Data from various campaigns also clearly suggests the importance of timing. Australia's Leading Technology Broker Captures More Leads with Callbox - B2B Lead Generation Company Malaysia. The Client The Client is a certified Microsoft Partner, and Australia’s leading technology broker and retailer of a wide range of brand name technology products.

Australia's Leading Technology Broker Captures More Leads with Callbox - B2B Lead Generation Company Malaysia

It operates an online store serving a wide client base composed of corporate organizations, academic institutions, government sectors, and resellers throughout the country. The Challenge The Client was seeking an outbound telemarketing partner to promote its IT products and generate leads for its inside sales team. Highly technical in nature, the Client required domain expertise to handle inquiries confidently, and the ability to capture and communicate the technical details of each call.

Better Lead Generation Through Better Content Marketing. Let us put it this way – content will always be king.

Better Lead Generation Through Better Content Marketing

This is especially true where lead generation is involved. I mean, if you do not have a compelling, informative, as well as attractive content, you will not be able to attract enough prospective sales leads. 9 Ways To Turn Your Website Into A Sticky Lead Magnet. Build a Solid Understanding on IT Before Generating your First Lead! Becoming a successful marketing professional begins with making sure that you have the knowledge and skills necessarily to effectively promote your company to potential customers within its target audiences.

Build a Solid Understanding on IT Before Generating your First Lead!

This means that having a working knowledge about marketing theory as principles is non- negotiable. But you know what the other non-negotiable thing in marketing is? Having a solid understanding of the technology industry is essential especially if you’re about to target consumers for your IT products and Services. Essentially, we can sum this up the way Sun Tzu said in his famous book, The Art of War: “If you know the enemy and know yourself, you need not fear the result of a hundred battles.” Of course, in this analogy, “yourself” means your personal marketing skills, while “the enemy” is the target consumer.

Now let’s prepare for war by knowing the enemy. #1: Understanding the IT Industry: Trends and Jargon Competitive Landscape Products, Operations & Technology. How to Revive a Lead Gen Campaign Gone Dormant After the Lean Season. No matter how good your business is, it will experience a slow season for one reason or another.

How to Revive a Lead Gen Campaign Gone Dormant After the Lean Season

Most businesses go through some of a dry spell – a time of year when sales drop off. It may be because of the weather, or a really bad economy, or in the case of B2B companies, a month or a season with lots of holidays. Whatever the reason, no business is exempt from this dreaded event, and certainly no businessman looks forward to the dip in revenue. There’s a silver lining to this. The period when business regresses from running to jogging to just doing a brisk walk is the time during which you should be even more active in maintaining existing sales leads, as well as working to generate new leads. The Proven Ways to Generate Sales Leads for IT Services in Malaysia. Getting sales leads for IT services is really just the same as acquiring sales leads in any other market.

The Proven Ways to Generate Sales Leads for IT Services in Malaysia

It all starts with a sales-ready prospect list. In the vast IT field, however, what gives you the edge over your closest competitor is a prospect list built on a solid understanding of the IT industry, as well as its product and service needs. Know the target Market According to a study by the Australian Trade Commission, the Malaysian Information Technology Market has strong growth fundamentals, including low PC penetration, rising incomes, and a high-tech focused national development plan.

The market is somewhat fragmented – there is sophisticated metropolitan market in and around the capital, but still very much a developing market in other regions. B2B Lead Generation Services - B2B Lead Generation Company Malaysia. Email Marketing Campaign - B2B Lead Generation Company Malaysia. Email has been around for over 30 years, but most marketers are still using it to generate b2b sales leads and business appointments.

Email Marketing Campaign - B2B Lead Generation Company Malaysia

Why? Because it works! And here’s what we do to make it work even better for you: Integrate email campaign with other lead generation tools such as b2b telemarketing, online, and social media.Add links, videos, or social media buttons to make your campaign more interactive.Check emails for spam elements.Build and segment your email list for highly targeted lead generation and appointment setting.Provide advanced options to help you customize, organize, and optimize your email marketing campaigns. Social Media Marketing - B2B Lead Generation Company Malaysia. If you could work a crowd and get people talking about your brand, you’d have the most powerful lead generation tool any business can have: word-of-mouth.

Social Media Marketing - B2B Lead Generation Company Malaysia

Guess what, we’ve taken traditional word-of-mouth lead generation and appointment setting to a whole new level with social media marketing. Our social media services give you: Quick access to places where sales leads and potential customers interact and share informationAdvocates who will passionately recommend you to their family, friends and acquaintancesHonest feedback to help you address issues and improve your service We offer support services for Facebook, Twitter, LinkedIn, Google+ and Youtube.

Whether you have a cause to promote, a service to provide, or a success story to tell, we’ll loop you in on meaningful dialogues with prospects on leading social sites. Callbox: Successful Partnership with IT Heavyweight - B2B Lead Generation Company Malaysia. The Client The Client is a progressive internet and information technology company whose aim is to provide customers with the best range of products at the most competitive price.

Callbox: Successful Partnership with IT Heavyweight - B2B Lead Generation Company Malaysia

They offer domain name registration, web hosting, computer hardware, web design, computer networks and many more products to a large and diverse client base. They have clients from Global Fortune 50 companies to home users each getting the product and support they need to run their businesses. The Client also offers telecom services and SEO (search engine optimization). Callbox: Opening Communication Lines - B2B Lead Generation Company Malaysia. The Client The Client is a leader in the SMB marketplace for Business Phone Systems and Applications.

Callbox: Opening Communication Lines - B2B Lead Generation Company Malaysia

Their services include the design and installation of structured cabling, equipment installation and maintenance, and voice and data networking, including LANs, WANs, routers, hubs, switches, firewalls, and high-speed internet access. Their expertise includes designing and installing cabling for everything from small offices to large, multiple site locations. Business is headquartered in Lemont Illinois with branch offices in Santa Fe Springs and Sacramento in California.

They provide IP-PBX systems, IP-enabled Systems, VoIP Phone Systems, VoIP solutions, VoIP Technology and traditional TDM systems. The Challenge The Client’s objective was to see an increase in the number of its sales leads so that it could service more customers in the areas where its facilities were located. World's Computer Giant Gets Even Bigger with Callbox - B2B Lead Generation Company Malaysia.

The Client The Client is a global systems integrator and provider of end-to-end enterprise IT and software solutions. Its service portfolio includes strategic outsourcing, IT consulting, application management, training, small business services, asset recovery, and software services. It serves a huge client base in 170 countries with several business partners around the world. The Challenge The Client wanted to expand its market and open new accounts in the Asia-Pacific Region with as little difficulty in finding qualified leads as possible. The Client had the following requirements for this campaign: 1. 2. Quantifying Lead Generation Success for World-Class Data Solutions Provider - B2B Lead Generation Company Malaysia. The Client The Client is a global leader in data backup, data recovery, and archiving solutions.

Based in Singapore, it provides expert advice and integrated solutions for reliable and cost-effective data storage management to customers worldwide. The Challenge The Client hired a lead generation provider but needed additional support for other marketing initiatives. Email Marketing Campaign - B2B Lead Generation Company Malaysia. Social Media Marketing - B2B Lead Generation Company Malaysia. Online Marketing. The Reasons for a Collapsing Content Strategy in Malaysia. Whatever you are selling deserves proper recognition. Demand generation strategies specifically serve to make your products and services visible to people you want to have as customers. Thus, you rely on effective content marketing strategy. Every Lead is Special (The Callbox Lead Nurturing Tool) - B2B Lead Generation Company Malaysia.

A repost from Callbox Singapore. Read the whole article here: Nurturing means to take care of something or someone to grow or develop or succeed. It requires continuous enrichment of knowledge and idea, and perpetual coaching on challenges met through the process. Callbox just thought exactly the same for You. The Callbox Pipeline’s Lead Nurturing Tool was created to ensure that the leads of your campaign are nurtured through all available channels – call, email, social, web, mobile, and postal mail – we leave no room for anything unattended. 1. Will Google’s NoFollow Link Policy Kill Your SEO? Not if you follow these tips. At one point or another, marketing teams resort to using techniques that are generally frowned upon by the online community. It will probably take a long time until the marketing realm is totally rid of these so-called “black hat” strategies, but Google is determined in its crusade against stopping it once and for all.

One of these resolutions is the recent requirement of nofollow tags in links from other websites. The modus operandi One of the traditional, overused tactics in SEO is to try and get as many backlinks from authority websites as possible. This is because those websites regarded as having high PR can influence the “linkers” in terms of authority, thus boosting their chances of getting a high rank.

The 4Ws & 1H of a Qualified Lead in Australia - B2B Lead Generation Australia. Guest Post by Rona Gumban, Production Leader for Callbox APAC campaigns. How to Choose the Best B2B Lead Generation Formula. The Myth about SMM for B2B Lead Generation - B2B Lead Generation Australia. Social Media in Singapore: Have you Joined the Bandwagon?

There’s no question about Singapore’s reputation as a high opportunity business hub. Being one of the most technologically advanced countries in Asia, it boasts of an internet connectivity rate of 99%, with nearly 74% of the island-nation’s citizens using social media on a regular basis, not excluding the managers of top performing companies. Top 10 Thought Leaders in Sales and Marketing in Asia. The Handy Checklist to a Successful Trade Show Appearance. Trade shows basically provide B2B companies an opportunity to get closer to their audience. B2B Appointment Setting Done Right in Singapore. B2B Lead Engagement: How to get more Website Response.

Most of the time, when B2B leads are in the market for purchasing products or acquiring services for their company, they would search for it on Google and end up visiting several websites in the process. If those prospects end up on your website, how confident are you that you have enough content, visual presentation, strategic lead capturing elements and site speed to keep them from moving on to the next? Callbox Pipeline. Manage leads. Monitor campaigns. Nurture relationshipsGet your marketing running on all gears. Upstart Storage Company Beats Launching Turnout Target in a Flash - B2B Lead Generation Company Malaysia. The Client. Software Company Favors Callbox Sales Leads Over Own Contact List - B2B Lead Generation Company Malaysia. How to Revive a Lead Gen Campaign Gone Dormant After the Lean Season.

Top Three SEO Tactics To Avoid (Wait, Is SEO Still Relevant Anyway?) Search Traffic Declining? You're Not Alone (and What to Do About It) Improve Sales Through Lead Generation. The Proven Ways to Generate Sales Leads for IT Services in Malaysia. Online Marketing. Cloud Computing. What Will Make Telecommuting Work In Lead Generation? Four Things That Demotivate Your Inside Sales Team. How To Improve Customer Retention For Better Lead Generation In Ten Ways. Maximize Sales Leads Generation In Three Ways.

Better Lead Generation Through Better Content Marketing. What To Do When Starting Lead Generation. How To Pitch Your Sales In Malaysia In Just Two Minutes. What To Look For In Lead Generation Services. Why Work With Those You Dislike During Lead Generation In Malaysia? 5 Expert Tips to Maximize Subscription Lead Generation.

How To Pitch Your Sales In Malaysia In Just Two Minutes. Keeping Sales Leads Through Stellar Customer Experience. Using Appointment Setting to Enhance Business Leads. Anne Hathaway And Les Miserables: Lead Generation Lessons Gleaned. How To Get Past Gatekeepers In Lead Generation. The Reasons for a Collapsing Content Strategy. Sales Volume Freeze Over. De-Frost through Effective Telemarketing Campaign. Increase your Fill Form Conversions with these 7 Calls to Action. The Quintessential Guide to Building Trust for Better Business Effectiveness in Malaysia. Callbox Company Profile. Awards and Recognition. Slide Presentations. Client Testimonials.

Best Practices. Data Cleansing and Verification. Lead Generation and Appointment Setting. Call to Invite. Lead Generation Word To Avoid In The United Kingdom - "Unique". B2B Lead Generation Content Tip: Charm your Readers. How To Close A B2B Lead Generation Deal In Five Ways. B2B appointment setting Archives. Marketing Automation Archives. The Best Medium For Getting More Sales Leads. Can Outsourced Appointment Setting Services Have An Impact On Productivity?

Why Outsourcing To B2B Lead Generation Firms Is Best Recommended. How Can Customers Help You In Lead Generation? Although Telemarketing Is The Best Method, It’s Best To Learn These Tips For Social Media Marketing. If Content Is King, Then, Conversation Is The Ace In The Deck Of Lead Generation. Things To Do When Generating Sales Leads Through Social Media.