Starbucks Free Pastry Day: A Social Media Triple Shot. American’s love for free food knows no bounds.
This morning’s evidence: Starbuck’s Free Pastry offering, a much-hyped event that you’ve no doubt caught wind of if you spend much time on social media websites. The company is offering up a free pastry alongside the purchase of any beverage until 10:30am local time (sorry east coasters), and as a quick tour of the social web shows, it’s having a noticeable impact on not just lines at the store, but Internet chatter as well.At the moment, Starbucks is the top topic on Twitter, with Twist indicating that nearly 1 percent of total tweets mention the brand. That’s nearly 10x the amount of mentions on a typical day, though needless to say, many people’s typical day still starts at Starbucks regardless of a free pastry. Meanwhile, something I’ve been watching on Facebook leading up to today is the event page that’s been setup for it.
My Starbucks Idea. Starbucks logra un millón de clientes en un día con una campaña en las redes sociales. Ofrecido por HagoClic.com Jueves 17 de Marzo, 2011 Enlaces del día Starbucks logra un millón de clientes en un día con una campaña en las redes sociales 2 comentarios Un estudio de Altimeter Group publicado hace poco menos de un año concluía que la cadena estadounidense de cafeterías Starbucks es la empresa que mejor rendimiento económico extrae de su presencia en internet .
De hecho, Starbucks aparece siempre en las primeras posiciones en todos los rankings que evalúan la presencia y la huella de las empresas en las redes sociales: según un informe de ‘ The Big Money ‘, en diciembre de 2009 era la segunda empresa que mejor utilizaba Facebook , sólo por detrás de Coca-Cola ; también fue la primera en poner a prueba Promoted Tweets , la nueva plataforma de publicidad de Twitter ; y en otros estudios mucho más recientes, se distingue como una de las compañías más populares en las principales redes sociales. Facebook Video Apps - A Complete List of Video Apps for Facebook Pages. We've talked a lot at ReelSEO about Facebook video marketing and video apps, so it was only a matter of time before we combined all the options into one big list.
So here you go, our ReelSEO Show Reel of Facebook Video Apps , with a myriad ways you can integrate video into your own Facebook Pages! Driven by a singular goal to corner the market on this info, yet not so driven that we're bothering to do our own review and testing of every Facebook video app out there, I've put togethera list of video apps that I think are beneficial for your Facebook video marketing needs.
Our description length for each video app can run from super-short phrase to a long paragraph. The original copy right from their respective Facebook pages is what has been included. I've done my best to create a comprehensive list excluding those that didn't work or had awful reviews - yes, I tested every one of them. Facebook Video Apps for YouTube Videos & Channels YouTube Video Box Share YouTube videos . YouTube Tab Qik. Facebook Competitions – 5 Things You Should Know Before You Start One. There are two big challenges in using Facebook for business: building the number of ‘Likes’ for your Page and getting your posts noticed on a user’s Wall among the numerous posts by a user’s Friends and other Pages that are so easy to ‘Like’ these days.
Many businesses are running competitions on Facebook as a way to address these challenges. Big brands are finding competitions a great way to get to the top of the Facebook numbers game. On December 17, 2010 The UK’s Independent newspaper reported that Kit Kat’s Break by Break competition “in combination with the advertising campaign around the brands 75th birthday has led to fans flocking to the brands’ Facebook page. 20,000 new users ‘liked’ the brand on December 15, as of 12:00 GMT on December 16 Kit Kat has attracted nearly a further 2,000 unique likes and jumped straight to number 8 in the daily fan charts.” Zoido. The 10 Best Corporate Blogs in the World. My reaction to most company blogs: “Blah, Blah and Double Blah!”
I recently taught a class on corporate blogging at the amazing social media marketing graduate program at Rutgers University. In my research for the class, I pored through hundreds of websites looking for examples of the best company blogs in the world. Amid the coal pile that is the state of corporate blogging today, I did manage to find a few diamonds that don’t bore to tears with pronouncements, promotions and product announcements (the Killer P’s). Before I provide my view of the best of the best, here are a few general observations about the state of corporate blogging: 1) The best blogs are dominated by the tech sector. 2) Corporate blogging has evolvedfar beyond the idea of personal journaling. 3) There is a chasm between the adoption of blogs at large companies versus the rest of the world.
In no particular order, here are ten examples of exceptional non-high-tech blogs: Caterpillar.