The End of Demographics: How Marketers Are Going Deeper With Personal Data. Jamie Beckland is a Digital and Social Media Strategist at Janrain where he helps Fortune 1000 companies integrate social media technologies into their websites to improve user acquisition and engagement.
He has built online communities since 2004. He tweets as @Beckland. Marketers have built a temple that needs to be torn down. 50 citazioni fondamentali [foto] Marketing Is About Extensions Not Adaptations. When does Digital Marketing get interesting?
There are two worlds when it comes to Digital Marketing: World #1 = Adaptation. This is when the client already has a brand campaign that is headed to market and is looking for a digital component that falls in with every other piece of media.