Wave Accounting. Wave Accounting Raises $5 Million In Series A. Wave Accounting Inc. has just closed $5 million in financing, in a Series A round led by Charles River Ventures, with the participation of OMERS Ventures. The financing will be used by the company to continue the development of its free online accounting software for small businesses and market it internationally. Wave is a completely free (not freemium, but free) accounting package that supports itself through offers. When a user is logged into their Wave account, there’s a section called “Business Savings.” This screen features offers for business-related needs like business cards, web hosting, credit card processing services and more.
American Express, Dell and Grand & Toy are among several dozen advertising partners to date. The online app offers double-entry accounting, financial dashboards, invoicing tools, expense tracking and a suite of reports, but it can also be used by those who don’t need or want full accounting reporting. Yottaa. Yottaa Gives SMBs An Affordable Way To Bring Google-esque Load Speeds To Their Websites. At the Web 2.0 Expo in New York City this week, Yottaa, the startup that specializes in offering cloud-based web performance monitoring and analytics services, announced that it is now officially expanding into the speed optimization game as well, offering websites a quick and easy way to accelerate their websites.
Yottaa is bringing its so-called “Site Speed Optimizer” out of beta to bring a relatively low-cost nitrous boost to the websites of SMBs. Co-founded by chairman of Nexaweb, Coach Wei, the startup launched in September 2010 with its “Website Monitor” to enable SMBs to assess, benchmark, and monitor the performance of their websites. Shortly thereafter, Yottaa raised a $4 million series A round from General Catalyst and Stata Venture Partners. Since then, the startup has attracted over 60,000 businesses to its free products (like its Website Monitor). For more, check out Yottaa’s Site Speed Optimizer here. Yottaa Raises $4 Million For Web Performance And Analytics Platform.
Yottaa, web analytics and performance platform, has raised $4 million in series A funding from General Catalyst Partners, Stata Venture Partners and Cambridge West Ventures. Co-founded by chairman of Nexaweb, Coach Wei, Yottaa offers a free service that monitors and tracks web site performance. The company’s first product, Yottaa Insight, is being released to the public today to allow any user to track the performance and user experience over time, and across multiple geographies. Yottaa Insight also enables users to link their Google Analytics account. And the service will identify problems such as third-party widgets, or network latency or errors with DNS.
Users can also create custom Benchmarks to track their sites, or competitors. And Yottaa will compare the performance of sites to the other sites it is tracking on its network. For now, the service will remain free; as the company is focusing on gathering a user base. Yottaa faces competition from Keynote Systems, Gomez and others. Mashape. Www.polkast.com. Not sold on life in the cloud? Polkast may be just the thing.
There are a lot of benefits to storing personal data in the cloud. But with the increasing amount of digital stuff we create and collect — photos, Word and PDF documents, music, and so on — the cost for most of us to actually store everything in a cloud storage service could get pretty high. The fact is, most of us still use our personal computers and hard drives as the home base for the bulk of our data, from highly sensitive documents to the latest batch of party photos. And if you forget to upload one of those things to the cloud or email it to yourself before you head out, you’re out of luck if you want to access it on the go.
That’s where a startup called Polkast comes in. Polkast’s has free apps for Android and Apple iOS, let you access all the files on your home or work computer from your iPhone, iPad or Android device. Polkcast for iPad accessing photos (click to enlarge) Cloud benefits, minus the cloud A realistic look at personal data storage The bottom line dilemma. Mintigo - The customer acquisition company. Mintigo. Sequoia Leads $9M Round In Data-Driven Customer Acquisition Startup Mintigo. Mintigo, a company that provides big-data analysis for customer acquisition, has $9 million in Series B funding led by Sequoia Capital, Giza Venture Capital and other private investors. Mintigo helps companies sift through data sets to find leads and potential customers. The startup’s Mintigo, customer targeting and acquisition solution is a custom engine that analyzes a company’s unique customer acquisition goals and then crawls the web, looking for prospects with high potential and receptiveness to the product offered.
Mintigo’s software analyzes a company’s existing customer base to find its distinct ‘Customer Code’ which the company compares to the DNA of a company. The startup can identify this profile and search the web to find other companies and customers that match it. Mintigo is already working with businesses in the technology, mobile and insurance industries to improve their sales conversion rate.
Movable Ink | Breathe life into your emails. Movable Ink raises $1.3 million for real-time email marketing. Movable Ink, a company I profiled last month, has raised $1.3 million for its real-time email marketing platform and is launching a new app gallery for customers. The round was led by Contour Ventures with help from Metamorphic Ventures, ff Ventures, and Kima Ventures. Email veterans Joshua Baer, Bob Pittman, Andy Russell, and Alan Laifer also participated in the round.
Movable Ink creates a live container that can live inside emails, letting companies share current and relevant information from their websites with users based on time, location, social context and what kind of device they’re using. That allows emails to remain current and alive long after they’ve been sent. The company plans to use the money to build out its platform and move into verticals such as retail, publishing, travel, ticketing and events.
It’s also been seeing a lot of interest from email providers who are looking at the technology as a differentiator.