App discovery

TwitterFacebook
Get flash to fully experience Pearltrees
http://pewinternet.org/Reports/2011/Cell-Phones/Key-Findings.aspx Mobile phones have become a near-ubiquitous tool for information-seeking and communicating: 83% of American adults own some kind of cell phone.

Key Findings | Pew Internet & American Life Project

eMarketer: 12 Digital Marketing Predictions for 2010

eMarketer is one of the most cited resources for internet marketing trends, so when I received some tasty predictions for 2010, I thought they were too useful to keep to myself. http://www.toprankblog.com/2009/12/emarketer-predictions-2010/
http://www.emarketer.com/blog/index.php/emarketer-webinar-mobile-advertising-marketing-key-trends-benchmarks/

eMarketer Webinar: Mobile Advertising and Marketing—Key Trends and Benchmarks – The eMarketer Blog

To listen and watch playback of the webinar , Mobile Advertising and Marketing—Key Trends and Benchmarks, click here.

How to Encourage Mobile App Discovery and Usage - eMarketer

Mobile apps are used as marketing tools by many brands, but they need to be marketed themselves in order for app users to find and then download them. http://www.emarketer.com/Article.aspx?R=1008443
It has been an interesting few months for APP Developers and marketers. With Apple hitting 500,000 Apps and 10 billion downloads from its App store and Google racing towards 300,000 Apps and 3 billon downloads. You would think that every developer with the word mobile in their resume is making a killing but as you will see below the big numbers and hype does not "make it rain" for all the players. http://blogs.imediaconnection.com/blog/2011/06/23/the-app-economy-who-is-really-making-money/

The App Economy – Who Is Really Making Money « iMediaConnection Blog

Tapjoy reinvents itself as well as app discovery [PRESS RELEASE]AndroidGuys

http://www.androidguys.com/2011/11/03/tapjoy-reinvents-itself-as-well-as-app-discovery-press-release/ Tapjoy Reinvents App Discovery with the Tapjoy Personal App Marketplace Tapjoy’s app marketplace delivers personalized recommendations based on a user’s individual tastes and interests; also fosters deeper engagement, social sharing and joint discovery San Francisco, CA – November 3, 2011 – Tapjoy, Inc. ( www . tapjoy . com ), a value exchange mobile ad network, today announced the beta launch of a new kind of personal marketplace that aims to forever change how consumers find, share and engage with mobile applications.
http://technode.com/2011/07/18/new-mobile-app-advertising-network-launches-for-consumers-to-serendipitously-discover-apps-online/

New Mobile App Advertising Network Launches For Consumers | TechNode

According to a Nielsen report published this year, mobile apps are distributed mostly via app stores but the irony is this: apps are discovered only 58% of the time there.
As app stores multiply and the number of publicly released apps — just the ones we can see and count — approaches 1 million, content developers are having a hard time standing out from the crowd. That process is known in the app world as discovery, and it’s getting harder with every new app, as developers fight for the attention of consumers and app-store managers.

33 ways to make your app a hit: VentureBeat's Discovery Directory | VentureBeat

http://venturebeat.com/2010/10/07/discovery-directory-app-discovery-tricks/

App discovery startup Appsfire gets $3.6 million investment | VentureBeat

http://venturebeat.com/2011/05/31/appsfire-scores-3-million-investment/ Mobile application discovery startup Appsfire closed a $3.6 million funding round from French investors Idinvest , according to a Gigaom report.

app discovery News | VentureBeat

As we head towards the New Year of 2011, the VentureBeat team has put together a list of things we’d like to see the tech and startup world improve on.

Canalys analyze the growing App Market Revenue | Radio Mobile Tech

$14 Billion revenue to hit the App stores in 2012 – The App Mania is on!
In recent weeks, details have emerged about Facebook’s designs to become a mobile app platform. Part of the rationale behind Facebook building an HTML5-driven experience for other people’s apps was supposedly “to use Apple’s own devices against them to break the stranglehold they have on mobile app distribution.”

Can Social Gear Up to Solve the Mobile App Discovery Problem? - Liz Gannes - Social - AllThingsD

App stores' direct revenue to exceed $14 billion next year and reach close to $37 billion by 2015 | Canalys

‘The leading stores already have hundreds of thousands of apps, so it’s hard for operators to compete with those numbers,’ said Canalys Analyst Tim Shepherd. ‘On the other hand, too much choice brings serious problems in terms of application discovery for both developers and users, which operators can turn to their advantage.’

Research firm puts app downloads at 183 billion by 2015 thanks to in-app purchases - iPhone app article - Phil Hornshaw | Appolicious ™ iPhone and iPad App Directory

We’re continually hearing about how the mobile app market keeps growing , with the iTunes App Store leading the charge and pulling down a whole lot of money. But the pace of that growth is something that’s up for debate – is it really fast, or is it really really fast?