How Does Google Authorship Impact CTR? At the end of last week, some discussion on Hacker News started after a post claimed that Authorship created a 90% drop in traffic.
Later, Matt Cutts jumped in to note that it was Penguin and not Authorship that caused the drop. I thought it would be useful to talk about how social annotation is changing user behavior. For a While, Social Annotations Were Ignored. When social annotations first launched, we all assumed that it would have some type of impact on CTR, but for the most part, users ignored the new images in the search results. Blog Google Polska.
Wordpress. BING. Open Site Explorer.