SeoRate - Профессиональный инструмент интернет маркетинга. 10 lessons of Yandex SEO « Russian Search Tips – SEO and SEM for Russian Search Engines. Over last year we’ve seen a lot of changes in Yandex search algorithm, which of course affected SEO. Increased emphasis on quality of content, site usability and behavioral factors with personalized search on top of that brought Yandex SEO quality standards close to those of Google.com. Unlike a year ago, severe penalties can be caused by low quality, keyword-stuffed or duplicate content. Yandex Continues To Thrive In Russia. Yandex not only continues to thrive in Russia, Russia continues to thrive in Yandex.
Both Russian search engines and Russian sites in general are growing with the rapid expansion of the Russia-based and Russian-speaking web. So says Eugene Lomize who is the Director of Advertising Technology at Yandex and a recent speaker at the International Search Summit. Russia is a large place, but most do not realize just how large. More than 11% of the world’s total land mass is Russian or roughly 17 million kilometers.