Twitter Bio Optimization - Optimize Like Never Before. How To Sell On Twitter w/o Pissing Off Your Followers. There's a fine line between offering deals to your Twitter followers and being too self-promotional. Here's how to make sure you don't cross it. June 17, 2011 Now five years old, Twitter attracts nearly 200 million monthly visitors—grandmothers, teens, CEOs—and many of them are your customers. So how do you craft tweets that will turn into sales? First, remember not to get drunk on self-promotion. “Twitter is like a cocktail party; it is a place to build relationships, not just talk about yourself,” says Christy Cook, founder of Teach My, a Toronto-based company that sells learning kits for children.
Alex Levine, a social media strategist at Paco Communications, a multi-cultural marketing agency in Chicago, recommends balancing your regular tweets with your sales-driven tweets. “I recommend tweeting at least three times a day and limiting your direct sale tweets to one in four,” she says. What should you tweet when not selling? In practice. How to Use Twitter to Improve Your Visibility & Reputation. Twitter is one of the world’s largest and most productive marketing tools. Careful use of Twitter can improve your visibility and reputation in the digital world. Twitter is perfect for a number of things including selling yourself to a potential employer and promoting a product or a web site. The social media site has the potential to make you or your product known worldwide in a matter of minutes or days if used correctly.
The right tweet at the right time will be read by millions of people worldwide and, if properly planned, can produce the attention and web traffic you are striving for. Like everything else, though, it takes thought, preparation, and planning to improve your visibility and reputation on Twitter. An effective Twitter marketing strategy requires that you know differentiate yourself from your competition. For those selling products or services, stand out from your competition by sharing how your product can help prospects achieve their goals.
Think Before You Tweet. Simple Twitter Searches to Generate Content Ideas. We’ve all read that question and answer sites can be a great source of content ideas, but sometimes we neglect the biggest Q&A site of them all with millions of members and messages being sent everyday. Twitter of course! How to Conduct a Search Searching through tweets is simple using search.twitter.com and some advanced operators including -filter:links to only get tweets without links and ? To only get tweets asking a question. How to Organize Your Searches If you use a Twitter management tool like HootSuite, you can simply put the following suggested search queries in their own stream which will regularly update in your dashboard. Alternatively, you can use the Feed for this query link at the top right corner of the Twitter search page to save RSS feeds for your search in your favorite RSS reader (Google Reader is my tool of preference) or just bookmark the Twitter search page on your browser and keep it open throughout the day to get new results for your searches.
“How Do I…” 3 Ways To Crowdsource Killer Content Using Twitter’s Advanced Search. Bloggers and other content creators, rejoice: Twitter has the ultimate solution to banish writer’s block. If you’re ever stuck for an idea for your next blog post or article, we’ve got three ways you can use Twitter’s advanced search to come up with killer content that is timely, relevant and specific to your niche. All of the below tips use the advanced twitter search to help you come up with content ideas. If this is your first time using the advanced search, I recommend you spend a little time playing with the options and learning some of the syntax, as this is an immensely useful way to discover what’s being talked about on Twitter at any given time.
Search for questions One of the best ways to find content using Twitter is to see what people want to know about. By filtering your advanced search to only include questions, you’ll be able to craft a targeted blog post that answers one of these questions directly: this will give you your topic and your headline pretty easily.
How Twitter Users Are Getting Their Questions Answered [INFOGRAPHIC] 5 Ways Smart Pple Use Twitter. Last Updated Jun 8, 2011 10:29 PM EDT A funny thing happened to Twitter on the way to its latest growth spurt. A Pew research study released last week found that Twitter's usage among online adults in the U.S. leapt from 8% to 13% in the last six months alone. But not all of these new users are actually tweeting. In fact, Twitter has now taken to billing itself as "an information network," because searches have overtaken tweets as the most common use of the service.
A billion tweets are posted every six days, but Twitter searches are happening at 10 times that rate, or 1.6 billion queries every single day. The New Way of Using Twitter How, then, can businesses use Twitter beyond the ways we commonly think of: posting on an account, sharing news, and chatting with others online? I recently had the chance to put that question to a number of senior marketers, from media, tech, and financial services brands, as well as global agencies. 1. 2. 3. 4. 5. Related: © 2011 CBS Interactive Inc..
How Twitter Will Replace E-Mail in Yr 2015! If you are a Twitter addict and have been following Twitter’s growth over the last couple years, you will probably agree with me that Twitter could replace e-mail in the year 2015 for short messages. We would still use e-mail in year 2015, just for sending large files or something that’s highly classified. For everything else, Twitter provides an efficient way for you to communicate with another human being. How? As Twitter grows, (exponentially) we will start seeing more and more people preferring their “tweets” over e-mail. E-mail has been bombarded with spam, vacation messages, and ultimately, people who still rely on e-mail are slower than us Twitters who can get the message across the world super fast. Think of it this way, how would you like to type everything including the To/CC field without clicking your mouse to change between text fields?
You can with Twitter…already. Twitter’s Follow/Follower System Hurdle Twitter Must Overcome. Twitter Tips to Help You Tweet Smarter. How To Manage Twitter: Do It Your Way. These days it seems like every time we turn around someone is telling us how to manage our Twitter account(s). Whether they're talking about managing a business, a community or even a personal account, I sort of feel like I'm always being told what to do. Sadly, as my mother knows very well, I usually don't take well to being told what to do. This is especially true when it comes to social media... I mean do we really think there's only one way to get the job done? I'm thinking... no. Personally, it just doesn't make sense to give a presentation or write a post about Twitter and talk in absolutes. What works for me, may not work for you at all. At SES New York a couple weeks ago there were quite a few sessions about social media and even specifically on Twitter.
How Do you Engage? I'm a huge fan of engaging on Twitter and feel strongly that this is how we've gained a large following on Twitter. But, this is how we engage. What Should You Tweet? Meh. Whatever you do, don't limit yourself. How to stay organized on Twitter. Posted on Mar 27, 2011 in Communities, Social Marketing Twitter celebrated its 5th birthday last week to a tune of 140 million tweets per day! The community is global, crowded, and the conversations are noisy. More than 190 million accounts (unofficial number) have been registered and every single one of them has something to say. So, how do you build a community, whether personal or professional, in a seemingly over-crowded social ecosystem? Organize the Conversation Desktop There are many tools available, but after testing driving the new models, I always return to the desktop version of Tweetdeck.
Tweets from all 12K+ accounts that I follow. Mobile While Tweetdeck has a mobile application for both the iPhone and iPad (coming soon), I prefer to use the Twitter application for my mobile devices because I like the user interface. Automate Tweets Repeat tweeting is not for everyone, it’s something earned by your community. 7 Ways to Network more Effectively on Twitter. So you’ve signed up for a Twitter account and started following a few people. You’ve set up your bio and profile picture, customized your background, and you’re tweeting pretty regularly. You’re doing everything right, but you’re not getting the level of engagement you expected. Instead of turning your nose up and figuring that Twitter must really be about sharing what you had for lunch, try these tips to network more effectively.
There is a lot of latent value in Twitter as a business network. You’ve just got to know how to approach connections and build engagement in your followers. Here are 7 ways you can leverage you Twitter presence to build a powerful network. 1. Networking starts with finding the right people. Twitter.com offers a directory of people who you might like to follow in their “Who to Follow” tab. You can also find a lot of quality accounts to follow simply by asking for suggestions from those you already follow. 2. 3. 4. 5. 6. 7. 101 Tweets on How to Use Twitter. How to Twitter? A question asked by millions of clueless but eager to learn new Twitter users. First off: It’s either “how to tweet?” Or “how to use Twitter?” The rest isn’t that simple. Twitter seems to be simple from the way it looks and the basic functionality but it’s not simple to master. After a few years of almost daily usage of Twitter I know by now how to do it.
Of course what works for me doesn’t have to work for you. You tweet differently for social networking and blogging than you do for business or marketing & SEO purposes. I divided this list into several sections to make it easier to use it: General how to use Twitter advice: basicsadvancedeven more advanced Twitter use cases: social networkingbloggingbusinessSEO/marketing Avoiding Twitter pitfalls: twittiquette/twittequettesafety & security Please note that every item in this list is made to work as a standalone retweetable tweet. Basics Advanced Even more advanced Social Networking Blogging Business Marketing & SEO Safety & Security.
HOW TO: Organize a Successful Tweetup. Stuart Foster is a marketing consultant in the Boston area. He specializes in brand management, social media, and blog outreach. He authors a blog at Thelostjacket.com. Twitter meetups, or Tweetups as they're commonly called, are pretty much ubiquitous these days. You can't escape them.
Why? Have your own Tweetup planning dos and don'ts? Organizing the Tweetup: DO 1. 2. 3. 4. 5. 6. Organizing the Tweetup: DON'T 7. 8. 9. 10. At the Tweetup: DO 11. 12. 13. At the Tweetup: DON'T 14. 15. 16. 17. Tweetups are fun, productive, and great for walking away with a lot of contacts and leads.