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Triple Pundit - An 'integrated bottom-line' approach t
SAP is a company that makes its living providing information tools for businesses to better understand their business through quantitative reporting (including sustainability reporting) and enterprise resource planning software. Hence, one would expect their Annual Sustainability Report to be a highly readable and information-rich document, which is exactly what it is. It also embodies sustainability principles in its execution. Rather than putting the report in the typical PDF format, which might tempt some people to download and print it out, they left it in HTML, thus adhering to the “cloud” philosophy of reading online and saving paper. The information is divided into two general areas: sustainability of their internal operations, and sustainability accomplishment of their customers enabled by their products and services, both of which are consistent with their stated purpose, “to help the world run better.”From the Blog Customer service can significantly impact the bottom line – positive support experiences result in new sales opportunities, as well as recurring business.

