Add's & Marketing
What is your website saying about your brand? I've looked at more than 750 business websites for clients and their competitors in their industries in the last two years. The majority are blah and do not build the brand. All of this is happening at the exact moment that these companies are saying that they want to stand out from the market clutter. If you want to take your brand to the next level, try these website tips:
Pinterest, the visual social network that lets users “pin” images they like from around the web to virtual pin boards, is stacking up to be one of the fastest growing social sites of all time. With more and more people joining Pinterest every day, it’s becoming impossible for marketers to ignore the Pinterest phenomenon. But how can marketers get in on this? A new infographic from MDG Advertising takes a deeper look. ‘Pin It to Win It: A Marketer’s Guide to Pinterest’ breaks down the “who, why, and how of Pinterest.” The infographic starts out by taking a look at the people who pin.
The question of ranking high on Google search and other search engines is probably the most asked question when it comes to internet marketing or simple website development. Back in 2008 I wrote a post on this blog; Dominate Google’s First Page for Free and although it got a lot of interest and 50 or so comments, the Internet has evolved a lot in the past 3 years and I feel it’s about time I updated the post with the new and the fresh. I am still an active member at The Wealthy Affiliate and many other Internet Marketing communities, I am growing my online business every day so I stay updated on what works and what doesn’t. Check Out the FREE Course And Start Building Your Success Online! So… Google has been playing a lot with page rankings and its search algorithm.
“What do we want?”. It is the question marketers (and managers) ask each time they consider launching a new project or solving a business question. Answering it is a must if you want to develop a proper strategy. Define the goals, analyze the best ways to achieve them, determine how to measure success, launch, monitor and improve.
The phrase "free shipping" is like a siren song to many who shop on the Internet. For whatever reason, a free shipping offer that saves a customer $6.99 is more appealing to many than a discount that cuts the purchase price by $10, says Wharton marketing professor David Bell . Bell noticed this phenomenon a few years ago while doing research for an online grocery store, and the observation prompted him to look more closely at the ways Internet retailers use shipping charges -- or the lack thereof -- as a promotional tool.
Facebook recently launched a new, enhanced version of Insights , its analytics package for Fan pages. The old version contained lots of information — demographics, the total number of Likes/Unlikes, number of average daily users, and total page and post impressions — but nothing that helped determine the effect of user activity on sales and marketing. According to a Facebook product guide PDF , the new Insights is designed to help page administrators: Understand the performance of the Page; Learn which content resonates with your audience; Optimize how page administrators publish to their audiences so that people will tell their friends about the Page. How to Access the New Insights
Direct Mail Published on September 15th, 2009 | by Janine Popick There are a ton of ways to get people to sign up for your email marketing offers.
I receive a lot of emails from people who ask whether, with all of the competition online, it’s still possible to enter a niche right now and make money. I won’t deny that it’s getting much, much harder in the affiliate marketing space (how I make money) but persistence, determination and creativity can take you anywhere. Did you know that 20-25% of Google searches every single day are brand new? 1 in 4 search queries have never been typed in the history of the search engine – every single day. I knew of this statistic a few years ago but only recently did I try and leverage it. The result?
powerful presentations . . . speaking with power, persuasion, polish, and pizzazz - Business & Economy Self-Improvement101 Secrets of Highly Effective Speakers In 101 Secrets of Highly Effective Speakers , Caryl Rae Krannich Ph.D offers hands on, reader-friendly, practical ideas that will help develop the skills and confidence necessary for a successful presentation. Speaker's Sourcebook II: Quotes, Stories, & Anecdotes for Every Occasion The Speaker's Sourcebook II remains a favorite source of reference, inspiration and information. The author pours a lot of himself in the messages following the anecdotes and stories. This is like a large Chicken Soup book with ideas for speakers.
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Jay Schwedelson, President-CEO, Worldata What are the easiest things you can do—without adding significant costs—to improve email response rates right now? First, focus on increasing the number of “sends” for a singular offer. The majority of marketers are still relying on one-time email sends to a specific... March 28, 2013
You may love social media, but even the biggest fans of the social web will find some sources of frustration. What is your social media pain point? I thought I’d explore some of the main ones I’ve identified and offer up some potential solutions. 1. Managing Your Profile and Reputation So many networks, so many different audiences and connections.
News from globeandmail.com Five guides to market anxiety As financial markets gyrate, the echoes of 2008 are hard to ignore.
We see more and more businesses move their services online, and even more emerging every day. The web becomes a saturated place where everyone wants to make a big difference and stand out in the crowd. That's why it is vital for you to find ways to promote your business in a fashion that will distinguish you from your rivals.
Last month we looked at why companies like Microsoft, Google and Facebook want your email . The post looked at a presentation by Jeff Hardy of SmarterTools , given at HostingCon 2011. Now the presentation is online and SmarterTools has come up with an infographic to summarize the relative size and value of email versus other communication modes. The gist is this: while Facebook, Twitter, and Google Plus all get tons of interest, email is quietly chugging away as the workhorse of the connected world. Email, even after discounting the volume that's spam, is used far more than Facebook and Twitter combined.