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Small Change. Why the revolution will not be tweeted
Small Change. Why the revolution will not be tweeted Posted on 05 October 2010 by jrobesYour (Brilliant) Responses to Gladwell on Social Media and Activism - Alexis Madrigal - Technology
Malcolm Gladwell Is #Wrong
Sorry, Malcolm Gladwell, the revolution may well be tweeted | Leo Mirani | Comment is free
Social media platforms may not create revolutions, but they sure can amplify them.
The Revolution Will Not Be Tweeted (Unless It Is) : All Tech Considered
Excellent piece by Malcolm Gladwell in the New Yorker, casting a sceptical eye over the optimistic view that social networks can and do lead to increased social action. His argument is not that they cannot have a good impact, but that the sort of impact they might have is very different from the hard work of political activism that brought about the end to segregation. Old style activism depended on ‘strong ties’ – people who probably knew one another, and were very committed to a single cause, with their lives and values tied up in it.

