The Nonprofit Outcomes Toolbox | by Robert M. Penna, Ph.D. The Nonprofit Outcomes Toolbox: A Complete Guide to Program Effectiveness, Performance Measurement, and Results-Association of Fundraising Professionals Bookstore. 5 Things Nonprofits Must Do To Captivate Millennials. Photo by Jhaymesisviphotography Editor’s Note: I am so excited to have Rachael Seda on the IG Blog! She’s one of the most fun people I know (funnest?) Both online and offline. Rachael grew up barefoot in Hawaii yet she’s always dreamed of traveling the world. I have a short attention span, but I rock at multitasking. Like most non-profits, you probably realize that if your organization has any chance of succeeding well into the future, you need to captivate the millennial audience.
The good news? What does this mean for non-profits? Here are 5 things you need to start doing if you want to captivate my fellow millennials: 1. I hope this is a given, but if you’re avoiding social media and technology, you need to come out from under your shell ASAP. 2. We don’t love Twitter, Tumblr, Instagram, and Pinterest for no reason. 3. Millennials can send a picture of you sneezing to everyone they know (and don’t know) quicker than you can say “Excuse me.” 4. Think about what we care about. 5.
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