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Facebook Page Insights專頁洞察對社群行銷價值的影響. FB Stats. Jan’s Tech Blog » Like Line：製作自己的Facebook Infographic. Bret Taylor: “A Few Years From Now, Most Every Single Person At Facebook Is Going To Be Working On Mobile” Bret Taylor: “A Few Years From Now, Most Every Single Person At Facebook Is Going To Be Working On Mobile” How important is mobile to Facebook?

Already, 350 million of its 800 million monthly active users are on mobile devices, and that number is just going to get bigger. “Fundamentally we view it as a really big shift for our company, as fundamental as the shift from desktop apps to the Internet,” Facebook CTO Bret Taylor tells me in the TCTV interview above (which was shot at the Web 2.0 Summit earlier this week).

“Companies really need to redefine themselves in this world of devices rather than browsers on people’s laptops.” Anti-Facebook Social Network “Unthink” Launches To Public. Scrappy outsider startup Unthink.com, which bills itself as the “anti-Facebook,” is opening up its doors today, allowing in its first round of beta testers.

The Tampa-based company with $2.5 million in funding from DouglasBay Capital sees itself as a more open, more honest form of social networking – one where its users are the owners of their data, and not the product being sold to advertisers. Unthink is the kind of startup that could only come from outside of traditional tech hotspots like Silicon Valley or New York, as there’s a certain level of audacity, and perhaps even ignorance, that you need in order to think you have a shot at displacing social networking giant Facebook and all of its 800 million users. And taking down Facebook is the core of Unthink’s marketing campaign. In fact, the majority of Unthink’s message is about what it is not: it’s not another social network, it’s a social revolution. Unthinkers are not users, they’re owners. (Above: a profile after sign-up) Are We Too Obsessed With Facebook? [INFOGRAPHIC]

Facebook profiles are like belly buttons: Everybody's got one.

Perhaps that statement's still a bit of an exaggeration, but by the numbers, we (that is, Internet users around the globe) are becoming more obsessed with Facebook by the day. One out of every 13 Earthlings and three out of four Americans is on Facebook, and one out of 26 signs into Facebook on a daily basis. We could rattle off stats like that until the cows come home, but instead, we'd like to show you this fascinating infographic from SocialHype and OnlineSchools.org. Here, in a visual nutshell, are some highlights about Facebook usage, 2010 trends, adoption numbers and a great deal more. Take a good look at this information (or click here for the full-size version), and in the comments, let us know what you think about our global fascination with Facebook. Facebook by the Numbers [INFOGRAPHIC] The Social Media Infographics Series is supported by Vocus' Social Media Strategy Tool, a free, six-step online tool that lets you build a custom social media framework tailored to your organization’s goals.

You likely know that Facebook is the world's largest social network with more than 800 million users, but did you know that more than 250 million photos are uploaded every single day? Or that the average American spends seven hours and 46 minutes browsing her friends' profiles per month? Facebook has become an integral part of our lives — some people more than others. It's where we learn what our friends are doing, who they're dating and even what they're listening to. We wanted to dive deeper into the Facebook phenomenon, so we collected some stats about the social network and put them together in one infographic. Infographic designed by Emily Caufield. Facebook Fail: Posting via Other Apps Can Cut Likes & Comments by 88% [STUDY]

Does posting to Facebook via third-party apps make any difference to how engaged your fans are?

Does Facebook's algorithm discriminate against content management apps? The people at Applum, creators of Edgerank Checker, decided to find out. They analyzed more than a million Facebook updates on more than 50,000 Pages in order to test the theory that posting to Facebook via third-party apps simply doesn't generate as much engagement as posting directly on Facebook.

The results were surprising. Applum found that posting via one of the top ten third-party APIs gave you an average of 88% fewer comments and likes, compared to posting directly to Facebook yourself. How the World Uses Social Networks [INFOGRAPHIC] The Social Media Infographics Series is supported by Vocus' Social Media Strategy Tool, a free, six-step online tool that lets you build a custom social media framework tailored to your organization’s goals.

Amidst the Facebook-centric society in which we now seem to live, it's important to remember that groups of people around the world use social networks differently. We've taken a look at the social media breakdown in 10 countries — how they're engaging with social networks, blogs and Internet culture. Based on data provided by Nielsen, Facebook is clearly the favored social network.

However, you might be surprised to see how runners-up like Twitter and LinkedIn rank on a global scale. Take a peek at our infographic, and please let us know in the comments below which social networks are popular (or gaining popularity) in your country of residence.

Open Graph

Facebook Security. Daily Active Users on Facebook are not engaging your content - TNW SM. There is, without any doubt, value in reaching out to your audience via social media.

But a recent report from PageLever might just surprise you when you find out that your most active users aren’t engaging with your messages to any notable extent. The report, which details the difference between an “active” user and an engaged one, points out the fact that “an active user is counted anytime someone visits your fan page or views a story about your fan page. If a user views content without engaging, they’re still counted as an Active User. If someone generates both a pageview and a story impression, they will only count as one active user” So where does this leave us? The second major thing to note here is that the renaming comes from a very important factor.

PageLever did a benchmark of 1,000 pages, consisting of over 100,000 data points, to see what the Daily Active Users were up to. Widman does have an interesting take-away from the report, as well.