Adidas - Statistics & Facts. 10 facts about the adidas Group you (don't) need to know - adidas Group blog. The adidas Group’s Investor Relations team always puts a very big effort into coming up with an annual report which offers not only all relevant information about the adidas Group but which is easy to read and which represents the adidas Group in the best possible way.
The report is certainly used most frequently by investors, analysts and journalists. However, the report is a very valuable source for other people who are seeking all kinds of information about our company, too. Especially the adidas Group’s online annual report with its search functionality is a great tool for such people, be it students who have to write a paper, candidates who want to prepare themselves for an interview or business partners – just to name a few. One of the most popular fallacies is that such a report is as unexciting as a season’s last game between two teams from the middle of the league rankings. 1. 2. 3.
The consumer expects adidas to constantly bring new and fresh products to the market. 4. 5. 6. Adidas Facts. Adidas is known for being one of the most famous shoe and apparel producing brands in the world.
The company's history is rife with anecdotes of success and of strife, from its origins in the washroom of its founder's mother, to its support of the German Army during World War II, to its successful partnerships with world-famous athletes. Adidas' history as a company begins in 1948. Before the company came to acquire its world famous brand, it was known as Dassler Brothers Shoe Factory. Adidas: Business Objectives. Adidas Group - Group Strategy. Speed and agility are key to outpacing the competition, providing a constant flow of new and relevant products for our consumers and high service levels for our customers.
We are committed to meeting the full range of consumer needs by providing game-changing technical innovations for sport, creating and driving trends in streetwear through our sports-inspired lifestyle products, while ensuring constant product availability in the correct size and colour to the highest quality standards. A key strategic priority is to enable faster product creation and production by continuously improving our infrastructure, processes and systems. By sharing information from point of sale to source and vice versa, we strive to connect and more closely integrate the various elements of our supply chain, to enable quick reaction to changing consumer trends. To this end, we focus on building maximum flexibility within our supply chain.
Running. 10 quick facts about ADIDAS. Monday, February 6th, 2012 - Adidas is the parent company to many other brands including Reebok and Rockport - Adidas is the largest sportswear manufacturers in Europe and the second biggest in the world, with American rival Nike being the biggest - Adidas was founded in 1948 by Adolf “Adi” Dassler, following the split of Gebrüder Dassler Schuhfabrik between him and his older brother Rudolf.
Rudolf later established Puma, which was the early rival of Adidas - During the war, a growing rift between the pair reached a breaking point after an Allied bomb attack in 1943, when Adi and his wife climbed into a bomb shelter that Rudolf and his family were already in: “The dirty bastards are back again”, Adi said, referring to the Allied war planes, but Rudolf was convinced his brother meant him and his family - The two brothers never reconciled, and although both are buried in the same cemetery, they are spaced apart as far as possible. - The name came from from Adi Dassler on 18 August 1949. 50 Things You Didn't Know About adidas. Adidas speciality sports. Be The Difference. Adolf Dassler. Adolf "Adi" Dassler (born 3 November 1900 in Herzogenaurach, Kingdom of Bavaria, German Empire; died 6 September 1978 in Herzogenaurach, West Germany) was the founder of the German sportswear company Adidas and the younger brother of Rudolf Dassler, founder of Puma.
Trained as a cobbler, Adi Dassler started to produce his own sports shoes in his mother's laundry after his return from World War I. Originals. Adidas - Short History. Adidas. German multinational corporation Adidas' logo is three stripes, which is used on the company's clothing and shoe designs as a marketing aid.
The branding, which Adidas bought in 1952 from Finnish sports company Karhu Sports for the equivalent of 1600 euros and two bottles of whiskey,[6][7] became so successful that Dassler described Adidas as "The three stripes company".[8][6][9] History Early days. Company Information. Adidas Group - History. The early years Every great story has a beginning.
This one started in a small town in Bavaria, Germany. After first steps in his mother’s wash kitchen, Adi Dassler registered the “Gebrüder Dassler Schuhfabrik” in 1924 and embarked on his mission to provide athletes with the best possible equipment. Gold medals in Amsterdam (1928, Lina Radke) and Berlin (1936, Jesse Owens) were first rewards and milestones – and only the start of our story. First Gold Medals The young Adi Dassler in his shoe factory Founding father On August 18, 1949, Adi Dassler started over again at the age of 49, registered the “Adi Dassler adidas Sportschuhfabrik” and set to work with 47 employees in the small town of Herzogenaurach.
A miracle in Bern Who would have thought that screw-in-studs on lightweight football boots would help write history? "What a Dassler" Reebok: A brother-to-be, still miles away. Adidas Online Shop.