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You Don't Need A Social Media Expert, You Need A Good Marketer

http://thefuturebuzz.com/2009/03/16/social-media-expert/ I’ve been called a web “expert” or “guru” by others both internally due to success with client work and externally from personal projects/my writings here. I don’t relish those terms – the word expert signifies a total understanding, something not possible in a media landscape that is rapidly shifting beneath our feet.