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Three Secrets to Make a Message Go Viral | Fast Company
The police have issued this warning: "If you are driving after dark and see an oncoming car with no headlights on, DO NOT FLASH YOUR LIGHTS AT THEM!" Why?Earlier this year I was asked to give advice to one of our clients who wanted to make a ‘viral video’ . At first I was a little bit overwhelmed by this request, as my initial view was that something only goes viral if the content is top notch. As Media Guerilla states, “If there’s any real “strategic” part of making a video viral these days, it’s the making of the frigg’n video, it’s the creation of the content”.

