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Why Is Yelp Important To Your Business? If you own a restaurant or other type of business location, another important task to do after claiming your locations on Google Local Business is to claim them on Yelp. This is the third post in my series of 7 Social Media Must-Do's for the Restaurant Industry and while my research is based on work in the restaurant industry, it is applicable to any business with a physical location that is visited by either retail or business customers. Yelp is important because it is emerging as the leading consumer review site for many types of businesses and it currently receives high priority from the Google Search Engine results — generally in the top 5 based on my tests. My explanation for this high search engine ranking is that Yelp uses natural language URLs for each of it's review sites. For example, the URL for the Ruby's Diner in Huntington Beach is and the Yelp listing appears as the 4th item in a Google search.

Link to original post. 4 Tips for Using Twitter to Find Star Employees : Technology :: While LinkedIn is still used by most for recruiting and job search , Twitter is really emerging as a social media site to start career conv April 06, 2010 While LinkedIn is still used by most for recruiting and job search, Twitter is really emerging as a social media site to start career conversations. From my vantage point, the advantage of Twitter is the speed with which you can begin engaging others. Its casual nature breaks down some conversational barriers that might exist otherwise. That doesn't mean you can dispense with strategy when it comes to looking for talent using Twitter. 1. And don't forget to talk about your corporate culture! 2. . - Ten Top Employment Bloggers to Follow on Twitter - 25 Most Influential Recruiters on Twitter - Top 25 Most Influential Online Recruiters You can also connect with recruiting communities like Recruiting Blogs (@RecruitingBlogs on Twitter) or ERE (@ERE_net on Twitter) that offer articles, resources and strategies via their Twitter stream. 3. 4.

4 Simple Social Media Suggestions for Small Businesses in 2010 : 2010 is upon us, bringing new opportunities to jump ahead of the competition using social media. The web is evolving rapidly and those smal January 06, 2010 2010 is upon us, bringing new opportunities to jump ahead of the competition using social media. The web is evolving rapidly and those small businesses that identify trends first will be able to stay ahead. 1. Small businesses are often local businesses. Foursquare, for instance, enables venues to provide special offers to users who "check in" to your business often. 2. 2009 was truly the death of screwing the consumer - and good riddance to it. In short: your customers are already talking about your company in public forums ... will you respond? 3. In 2010, there's no excuse for organizations that aren't - organized, that is. 4.

Who knows more about what your business should do in 2010 than your customers, partners and suppliers? Image courtesy of iStockphoto, Narvikk. Foursquare for Business: Is There a Real Opportunity? : Technolo. Glympse - Share Your Where.