Building the Social Web Together. f8 "Open" Graph Zuckerburg 2010. 1 of 4 Facebook F8 Feight Keynote - Mark Zuckerburg. 2 of 4 Facebook F8 Feight Keynote - Mark Zuckerburg. 3 of 4 Mark Zuckerburg F8 Feight Facebook Keynote 4/21/2010. 4 of 4 Facebook F8 Feight Keynote - Mark Zuckerburg. Carnage4Life F's Open Graph Protocol from a Web Developer’s Perspective.
David Recordon of Facebook has an interesting post titled Why f8 was good for the open web where he talks about how some of Facebook’s announcements at their recent F8 conference increase the openness of the Web. He calls out the following four items as the key benefits to the web as a whole from the F8 announcements No 24-hour caching limit An API that is realtime and isn’t just about content The Open Graph protocol OAuth 2.0 Of these, the third seems to me to be the most beneficial to the Web as a whole. The first, second and fourth items are really about benefits to Facebook developers. Although I guess you could argue that such a significant service adopting OAuth 2.0 is great for increasing adoption across the Web.
However this pales in comparison to the fundamental shifts in thinking introduced by the Open Graph Protocol. The first question is what problem does the Open Graph Protocol solve for Facebook and why are they releasing it? Figure 1: The Facebook Social Graph in 2006. I Think Facebook Just Seized Control Of The Internet. The opening keynote at Facebook’s f8 conference today in San Francisco was short and sweet. But don’t let that fool you. It contained some huge announcements pertaining to how the service will interact with the broader web going forward. The three big ones: social plugins, Open Graph, and Open Graph API, make Facebook’s intentions very clear: they want to be the fabric of the web. Erick already outlined Facebook CEO Mark Zuckerberg’s perspective on this from his keynote, but perhaps more interesting was some of what Platform Lead Bret Taylor had to say. And if that’s so, Google had better watch out. Right off the bat, Zuckerberg rattled off some impressive numbers.
All of this may sound grandiose and a bit frightening, but that’s why it’s ingenious the way Facebook is using Taylor. He noted that at FriendFeed they found that the key to getting users to stick around and keep them using the site was that they had to connect with five friends. Are Like Buttons Evil? The Open Web Reacts To Facebook’s Not-So-Open Graph.
The tech community is still digesting the implications of Facebook’s plans to spread its “Like” buttons everywhere and take over the Web with its so-called Open Graph. The Open Graph is a hugely ambitious project to build social hooks into every Website. It aims to add a layer of social connections and instant personalization based on people’s interests and “likes” on every single page on the Web. It is also the basis for a Web-wide identity system based on Facebook IDs. The Open Graph is open only in name. It is a Facebook-controlled protocol and set of APIs. Facebook takes the data but doesn’t give back in the same degree. It’s actually open! Chris Messina (aka, Mr. Here’s the rub though: those Like buttons only work against Facebook. A lot of this boils down to a nerd fight that Zuckerberg is likely to win.
Facebook en Open Graph: meer traffic en conversies | Frankwatching. Wat is Facebook Open Graph? Wat is de waarde van de ‘Like button’ voor zoekmachineoptimalisatie-activiteiten? Is Facebook de grote concurrent van Google? Facebook is de 500 miljoen gebruikers voorbij, realiseerde vorig jaar een omzet van 800 miljoen dollar en is er van overtuigd de grens van 1 miljard gebruikers voorbij te kunnen gaan door te groeien in onder meer Rusland, Japan en China.
Met dit enorme bereik is Facebook interessant om mee te nemen in je strategie om meer verkeer en meer conversies te realiseren. Wat is Facebook Open Graph? Facebook Open Graph is feitelijk gezien allemaal begonnen met de introductie van Facebook Connect in 2008. Tijdens de jaarlijkse F8 conferentie in april introduceerde Zuckerberg Facebook Open Graph. Een weblog als Frankwatching kan op die manier – wanneer het de data volledig zou delen – terugkomen in de zoekresultaten, feeds op het sociale netwerk en (specifieke) gebruikersprofielen binnen Facebook. 1. 2. 3. 4. Geniaal. 5. 6. 7. 8. Facebook’s Open Graph: It Depends On What The Meaning Of The Word “Open” Is. Grab the popcorn. There is a serious nerd fight brewing. Following Facebook’s big Open Graph announcements at f8 a couple days ago, many of the leaders of the so-called “open web” are taking exception to Facebook’s use of the term “open” for its grandiose plans.
While the Open Graph may be a lot of things, it is not open, is the feeling many of them have, as Erick laid out earlier. Specifically, most of them are targeting the new Like button that is appearing everywhere on the web (including on TechCrunch). It’s an obvious target as it’s the most visible part (at least so far) of the Open Graph protocol. Anyone could have predicted these reactions immediately after Facebook’s announcements — in fact, I did (last paragraph). But what may be most interesting to me in all of this is that Facebook actually has one of these open web guys working there.
In response, Recordon pointed me to this Google Group thread. Two days ago, Messina wrote: Yesterday, Recordon answered: Facebook's Open Graph Personalizes the Web. Facebook has created a platform that allows sites and apps to share information about users in order to tailor offers, features and services to each one's interests and tastes — even if that individual has never visited the site before. When you’re signed on to Facebook, participating websites like CNN.com will display information, goods and services tailored specifically to your interests — without requiring you to sign in at that website or provide it with any information.
Speaking at the F8 Developer Conference, Facebook CEO Mark Zuckerberg and former FriendFeed CEO Bret Taylor, who is now Facebook's director of product, named three new features that will make this possible and easy to implement. Open Graph Zuckerberg and Taylor described a concept called "Open Graph" that will be useful to businesses and services. This is essentially a replacement for Facebook Connect that makes it easier to share information. Social Plugins Graph API Privacy Concerns. Are Going Mobile. Is the New Facebook a Deal With the Devil? Facebook blew people's minds today at its F8 developer conference but one sentiment that keeps coming up is: this is scary. The company unveiled simple, powerful plans to offer instant personalization on sites all over the web, it kicked off meaningful adoption of the Semantic Web with the snap of the fingers, it revolutionized the relationship between the cookie and the log-in, it probably knocked a whole class of recommendation technology startups that don't offer built-in distribution to 400 million people right out of the market.
It popularized social bookmarking and made subscribing to feeds around the web easier than ever before. And it may have created the biggest disruption to web traffic analytics in years: demographically verified visitor stats tied to people's real identities. There was so much big news that the analytics part didn't even come up in the keynote. We won't go into all the details in this post. F appears to be the only repository of data in this equation - and that makes the whol.
Facebook just shook the tech world by announcing several major initiatives that collectively constitute an aggressive move to weave the social net on top of the existing Web.The rumors were that the leading social network would launch a "Like" button for the entire Web. Instead, Zuckerberg & Co. unveiled a bold and visionary new platform that cannot be ignored. The bits of this platform bring together the visions of a social, personalized and semantic Web that have been discussed since del.icio.us pioneered Web 2.0 back in 2004.
Facebook's vision is both minimalistic and encompassing - but its ambition is to kill off its competition and use 500 million users to take over entire Web. Whether we like it (pun intended) or not, we have to understand what this move means. It impacts users, publishers, competitors and, of course, Facebook itself. In this post, we summarize what Facebook announced and ponder the impact this will have on everyone. Facebook Open Graph: Publisher Plugins Checkmate? Ignore Facebook Open Graph at your peril – this is Web 3.0. The importance of Facebook’s Open Graph announcement cannot be overstated. By providing a ‘Like’ button that developers can add to any website, for any content or subject, Facebook is becoming the central hub for its users tastes and preferences. Imagine the potential. Amazon can recommend films for you to buy based on what you’ve been looking up on IMDB, Pandora in turn can play music you’ll like based on your friends’ Amazon purchases.
Suddenly the web is connected in a far more cohesive way than has ever been possible before. Some of it will be used to promote products to you but there will be a lot of scope for developers to create amazing, new, social services that feed deep into your social graph. There’s one catch: to take advantage of all this you’ve got to be a Facebook user. The fact is, though, that this is the way it’s going and there’s nothing you can do about it. This is the social power of the web in action and it truly is a win-win-win situation. Social objects for beginners. Understanding the Open Graph Protocol. Chris Messina. Exclusive: 18 new ways Mark Zuckerberg rules social networking.