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Welcome to the Gig Life. The boom in independent work is changing the way we think about jobs and careers. Does Washington get it? It's been called the Gig Economy, Freelance Nation, the Rise of the Creative Class, and the e-conomy, with the "e" standing for electronic, entrepreneurial, or perhaps eclectic. Everywhere we look, we can see the U.S. workforce undergoing a massive change. No longer do we work at the same company for 25 years, waiting for the gold watch, expecting the benefits and security that come with full-time employment.
This is a cross-post of my current article in CMSWire . I hope you enjoy it. “Social Business” is not about technology, or about “corporate culture”. It is a sociopolitical historical shift that is bigger, broader and much more fascinating. A new perspective is changing how we think about society, politics, interpersonal relationships, science, government and business.
The Rise Of Rōnin and The Liquid Economy Sara Horowitz, the founder of the Freelancers Union (through which I get my health insurance, by the way), makes the case that we are moving into a new US economy where rōnin (or freelancers) are becoming a significant force:
A Liquid, Not A Solid: A City, Not A Machine
Liquid: The Mobile, Social, Connected, Webbed World
One of the most difficult challenges companies face today is how to be more flexible and adaptive in a dynamic, volatile business environment. How do you build a company that can identify and capitalize on opportunities, navigate around risks and other challenges, and respond quickly to changes in the environment? How do you embed that kind of agility into the DNA of your company?
This is the first part in a short series to introduce The End of Business as Usual … Change is inevitable, but it is rarely easy. Among the greatest difficulties associated with change is the ability to even recognize its need at a time when we can actually do something about it.