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Why Groupon Is Poised For Collapse
Editor’s note :This guest post is part of an in-depth series looking at the daily deal industry written by Rocky Agrawal , an entrepreneur who has worked on local products since 1995. Read Part I, Part II , and Part III also.
Groupon Was “The Single Worst Decision I Have Ever Made As A Business Owner”
Editor’s note :This guest post was written by Rocky Agrawal , an entrepreneur who has worked on local products since 1995.
Yet amid all the excitement over the “world’s fastest-growing company ever”, as some have breathlessly described Groupon, words of caution can increasingly be heard. Even Andrew Mason, the firm’s habitually cheerful boss, seems to harbour doubts.
Online-coupon firms: Groupon anxiety | The Economist
April 26, 2011 Drawing on two major trends—hyperlocalism and budget consciousness—daily deal sites in the U.S. have changed the business landscape, shifting how consumers search for bargains and connect with businesses large and small, national and local. With new daily deal sites entering the fray on a regular basis, The Nielsen Company took a look at the audiences of two major players, Groupon and Living Social, and what online couponers really want.
Deal Me In: Behind the Bargain-Hunting Audiences of Local ...