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Robin Neifield | December 3, 2010 | 1 Comment <a href="http://ad.doubleclick.net/jump/clickz.us/marketing/strategies;page=article;artid=1929594;topcat=marketing;cat=strategies;static=;sect=site;;pos=txt1;tile=8;sz=2x1;ord=123456789?" target="_blank"><img src="http://ad.doubleclick.net/ad/clickz.us/marketing/strategies;page=article;artid=1929594;topcat=marketing;cat=strategies;static=;sect=site;;pos=txt1;tile=8;sz=2x1;ord=123456789?" border="0" alt="" /></a> While true digital strategy cannot be a paint-by-numbers affair, it can be helpful to use a checklist of questions and considerations to spur thinking and either qualify or dismiss proposed approaches.