不自然リンクペナルティ解除のためにすべてのリンクを否認するのは“あり” Does Adding NoIndex To Some Pages Impact Pages Without NoIndex? Sometimes I love these threads and sometimes I hate them.
A WebmasterWorld thread asks if he will negatively be impacted by adding the noindex meta tag to 3,500 pages on his site. The answer to these questions is never black and white. It depends. Links. Internal Links - SEO Best Practices. Absolute vs. Relative Links: Which is better for the search engines? Which link format is better for search engines?
Which link format is better for users/searchers? As a web designer/developer, I am fortunate to be in a position to create search-engine friendly web sites from the planning stage through implementation. I have seen the types of web pages and navigation schemes that the commercial web search engines have an easy time crawling, and I have seen the types of navigation schemes search engines have a more difficult time crawling.
Why relative URLs should be forbidden for web developers. Twitter is the website / web service most of us love and sometimes hate, a service that has become an integral part of most of our online identities.
It’s one of the services we expect to be there when we Google ourselves or other people. So when you Google yourself and instead of twitter.com, you see a weird result, you think “huh”. Then, when you’re like me, you try to figure out what caused that and once you figure it, you think “d0h!”. You’d think the people at Twitter would know better than to use relative URLs or even worse, a HOST header to determine the domain, resulting in this result when you search for my name:
Pagination. Canonical. Canonical URL Tag - The Most Important Advancement in SEO Practices Since Sitemaps. The announcement from Yahoo!
, Live & Google that they will be supporting a new "canonical url tag" to help webmasters and site owners eliminate self-created duplicate content in the index is, in my opinion, the biggest change to SEO best practices since the emergence of Sitemaps. It's rare that we cover search engine announcements or "news items" here on SEOmoz, as this blog is devoted more towards tactics than breaking headlines, but this certainly demands attention and requires quick education.
To help new and experienced SEOs better understand this tag, I've created the following Q+A (please feel free to print, email & share with developers, webmasters and others who need to quickly ramp up on this issue): 5 common mistakes with rel=canonical. Webmaster Level: Intermediate to Advanced Including a rel=canonical link in your webpage is a strong hint to search engines your about preferred version to index among duplicate pages on the web.
It’s supported by several search engines, including Yahoo! , Bing, and Google. The rel=canonical link consolidates indexing properties from the duplicates, like their inbound links, as well as specifies which URL you’d like displayed in search results. About rel="canonical" - Webmaster Tools Help. This article describes how you can use canonical URLs to improve link and ranking signals for content available through multiple URL structures or via syndication.
In the world of content management and online shopping systems, it's common for the same content to be accessed through multiple URLs. Pagination with rel=“next” and rel=“prev” Webmaster level: Intermediate to Advanced Much like rel=”canonical” acts a strong hint for duplicate content, you can now use the HTML link elements rel=”next” and rel=”prev” to indicate the relationship between component URLs in a paginated series.
Throughout the web, a paginated series of content may take many shapes—it can be an article divided into several component pages, or a product category with items spread across several pages, or a forum thread divided into a sequence of URLs. Now, if you choose to include rel=”next” and rel=”prev” markup on the component pages within a series, you’re giving Google a strong hint that you’d like us to: Consolidate indexing properties, such as links, from the component pages/URLs to the series as a whole (i.e., links should not remain dispersed between page-1.html, page-2.html, etc., but be grouped with the sequence).Send users to the most relevant page/URL—typically the first page of the series.
10 Most Important SEO Patents, Part 5 - Phrase Based Indexing. The builder of the largest search engine in the World during the first decade of the 21st century joined Google shortly after building that search engine, and possibly licensed the technology behind it to Google.
She worked for Google for a number of years, creating a way of indexing pages based upon the meaningful phrases that appear upon those pages, looking at how phrases co-occur on pages to cluster and rerank those pages, using the phrases to identify spam pages and pages with duplicate content, and creating taxonomies and snippets for pages using phrases. This phrase-based indexing system provided a way to defeat Googlebombing, and to determine how much anchor text relevance should be passed along with links. Then Anna Patterson left Google to start the search engine Cuil, which was supposed to be a Google killer. Except it wasn’t. Now she’s back at Google, and looks to be working on phrases again. Single Word Indexing. Phrase Based Information Retrieval and Spam Detection.
Imagine an information retrieval system that uses phrases to index, search, rank, and describe documents on the web.
This system would look at the way those phrases were used across the web to decide if they were “valid” or “good” phrases. In addition to considering if their use on all webpages was significant statistically by how frequently they were used, it would also look at how those phrases might have been related to each other – certain phrases tend to be mentioned in the same documents as other phrases For example, a document that talks about the “President of the United States” may also be likely to include the phrase “white house.”
So the appearance of some phrases can be used to predict the appearance of other phrases. And a spam document might contain an excessive number of related phrases. Some “spam” pages have little meaningful content, but may instead be made up of large collections of popular words and phrases. Anna Patterson, MAKER at Google. Anna Patterson, Cuil Founder, Returns To Google. TechCrunch reports Anna Patterson has updated her LinkedIn profile to say she is now back at Google.
Anna left Google to launch a ‘Googler killer’ named Cuil. Cuil, a new search engine, had a ton of hype around it and had a lot of smart people working there, including Anna. Remember Cuil? Google Does. Back in 2008, a search engine called Cuil launched. Its founders included several folks with impressive backgrounds in the search business. CUIL! Web Search. Comments. SEO Mistakes: Unwise comments. Let’s continue our ongoing series about things not to do when optimizing your site. Here’s a site that looks great at first glance: But if you use Prefbar or something similar to turn off CSS, you see something different: Why the big difference? Let’s view the source and check out the relevant part of the page: Do HTML Comment Tags Have Any Impact On SEO? Developer comments in code & SEO. HTML comments and SEO - Webmasters Stack Exchange. Tags. Meta Description Tag - Learn SEO.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Web » SEO: Title Tags – Pipes, Hyphens, Commas or Underscores? Home > Home, Title Tags > SEO: Title Tags – Pipes, Hyphens, Commas or Underscores? Is it Better to Use a Pipe or Dash in Page Titles? The pipe ( | ), is a search engine operator that tells the search algorithms that the phrases on either side are it are of equal importance. When a string of words in a tag are evaluated, the first word inherits the highest weight, the last word the lowest and the steps are determined by how many words are in the string. The pipe makes the first word after it the same weight as the first word. A hyphen ( – ) connects the words in a title An underscore ( _ ) separates words in a title, Some experts claim underscores stop engines from reading the entire title.
Other. How to Screw up Years of Content, Links & Community Digg Style! Digg the once popular social media news website is under a rebranding from its new owners Betaworks after being acquired last month for $500,000. Yesterday they launched Digg V1 which apparently started from square one with “fresh code” approximately six weeks ago. The team of 10 from ReThink Digg really did start from scratch and lost most of the value they paid. You can’t even call it a social news site anymore as most of the social aspects are gone. Design & User Experience At first look many don’t get the new look or the functionality for that matter. Digg’s V1 has removed the community form the website.
Where are the categories? SEO Visibility of Digg, Reddit, StumbleUpon & Twitter. As the remaining assets of digg.com are sold for just $500k I thought it would be interesting to have a look at how the visibility of a few social sites stacks up. What Scares Google? As SEOs, we spend a lot of our collective time afraid of what Google might do next. This Halloween, I thought maybe it was time to turn the tables. It's easy to think of Google as an unstoppable force, but, like any company, Google has weaknesses and their behavior suggests some very real fears about the future. Fear #1: Lack of revenue diversity Google does everything, right? They've got Chrome, Android, Google Glass, Motorola Mobile, self-driving cars, flying WiFi, and now they're even trying to make you immortal.
Multiple links. How Is Page Rank Affected By Multiple Links To The Same Page? Google SEO News and Discussion forum at WebmasterWorld. @tedster @deadsea. Google Webmaster Videos: Do multiple links from one page to another page count? Few weeks ago Google announced the new series of Google Webmaster Help Videos and requested from SEOs and Webmasters to post their questions. One of the questions that our team posted was the following: Do multiple links from one page to another page count? Hidden text and links. Hidden text and links - Webmaster Tools Help.