Pinterest
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Editor’s Note: This guest post was written by Sivan Cohen & Ben Lang , community managers at Conduit & Wibiya .
On en a parlé plusieurs fois sur Presse-Citron, Pinterest est le réseau social à la mode en 2012.
The Marketer’s Guide to Pintrest infographic video from MDG Advertising illustrates this hot new trend with this video that builds on their static infographic Pin It To Win It !
Pinterest has grabbed the attention of many social media marketers and has gathered millions of fans since its debut two years ago. With amazing tools, you can easily share any photos you found on the Web and socialize with anyone in the world through Pinterest.
Holler Sydney has made an innovative move by putting their main agency site on Pinterest.
For brands trying to get their heads around Pinterest, here's a clever engagement of the site's users by Kotex. For a Kotex campaign called "Woman's Inspiration Day," Israeli agency Smoyz targeted 50 "influential" Pinterest users, studied their Pinterest boards, and then made handcrafted gifts for those users based on the items they liked most. The results: 50 gift boxes, 694,853 total impressions—thanks to the users pinning images of the gifts themselves on the site.
Pinterest est désormais le nouveau terrain de jeux des marques.
With the huge growth that Pinterest has been experiencing in the last few months, and which we’ve talked about here previously , it was only a matter of time until brands started to use Pinterest for tactical executions.
août 1 2012
Impossible de passer à côté du Buzz de février (avec un “B” majuscule) tellement tout le monde en a parlé.
Je ne sais plus qui disait que le web évolue par cycle de 5 ans, en tout cas j’ai comme l’impression que tout le monde est en train de chercher le nouveau Facebook.
Effet de mode ou relève annoncée dans l’univers des réseaux sociaux, l’avenir de Pinterest est ouvert aux paris et la blogosphère n’en finit déjà plus de commenter les chiffres prometteurs de ce « tableau de liège virtuel » où l’on épingle sa vie en images. Le concept n’a sans doute rien de particulièrement novateur au sein de la liste maintenant assez longue des nouveaux réseaux sociaux.
Pinterest est la nouvelle plateforme qui monte et qui fait parler d’elle!
by Jason Keath on Feb 26, 2012