Segmentation. There are many metrics that measure engagement but page views are not one of them.
Make your product better by measuring actions, instead of page views. Mixpanel gives you the ability to easily measure what people are doing in your app on iOS, Android, and web. Mobile App Analytics Software. Flurry. User Acquisition Analytics empowers app marketers to optimize traffic acquisition spending across all their major marketing channels, including mobile ad networks, mobile web and email campaigns. Beyond simply tracking impressions, clicks and installs, Flurry User Acquisition Analytics enables you to measure the quality of acquired users based on how they engage with your app, their demographics and whether they eventually spend money. User Acquisition Analytics is easy to use, powerfully presents campaign and channel performance in one centralized dashboard and features major ad networks such as Flurry AppCircle, Google Admob, Apple iAd, Millennial Media, InMobi and Jumptap.
With hundreds of thousands of apps competing for the attention of consumers, the cost of building a quality app audience is dramatically increasing. Cost and quality of acquisition varies widely by channel, changes over time and at different purchase volumes.