10 Ways Social Media Technologies are Adding Value and Productivity. Social media technologies have touched humanity in a primal way. You only need look at the adoption rates of Facebook and Twitter to realize that the web is indeed connecting human consciousness. At almost no cost we can connect with like minded tribes globally at scale and speed. We can share ideas and knowledge in words, images and with the virtual face to face technologies of online video that transcends time and place. Knowledge transfer is almost instantaneous. It is transforming humanity deeply at the personal and business levels. Social technologies are unlocking ideas from isolation and allowing them to be free to roam and add value to our lives. This process is also being accelerated and amplified by the wide adoption of the smart phone.
The potential value of this transformation has been estimated by a study from McKinsey Global Institute as having a value of up to $1.3 trillion across just the 4 industries that they studied. Potential is Largely Untapped 1. 2. 3. 4. 5. 6. 7. 8. 9. 8 Gadgets That Can Energize Your Social Media Conversions. The world of social media can be a scary place.
You’re right up on center stage, with everyone’s eyes right on you. Everything you post can be scrutinized to no end, and shared infinitely. For many business owners that just can’t wrap their heads around it, social media may be seen as a liability, not a benefit. Social media isn’t really all that difficult, though; and it certainly doesn’t have to be as scary as it sounds. To make the most of this asset, you’re going to need tools that give you full control of your message, help you make better social moves and get the most out of your shares. Seeing Your Impact—Social Data Tools ArgyleSocial: ArgyleSocial wraps dual Facebook and Twitter post management around a key service that often gets overlooked in social media discussions: link shortening. ArgyleSocial takes advantage of those missed opportunities. Crowdbooster: Crowdbooster is another social metrics tool that measures raw engagement rather than click-through rates.
Could A New Coupon App Bring Facebook One Step Closer To Retail Commerce? There have been some signals coming from Facebook that point to how it could one day become a platform for e-commerce beyond apps and virtual goods on Facebook itself. There are its patent holdings, and there is the code for a (not live) “Want” button to use on posts for particular products that could trigger a purchase. Today comes one more opening on this front, but from a third party rather than Facebook itself: couponing giant Valassis, which already works with some 15,000 advertisers to create electronic coupons, has launched a new Facebook app that lets brands offer coupons that can be printed or downloaded directly within Facebook itself, without taking users off the site — a first for Facebook, according to Valassis’ chief digital officer Jim Parkinson.
RedPlum Social Savings, as the app is called, is part of Valassis existing RedPlum service, which includes iOS and mobile web apps for redplum.com and save.com (and, soon, an iPad app) and already covers some 100 million users. 9 Evernote Products You Have to Try. You've heard a ton of positive stuff about Evernote, but rather than learn about its seemingly endless functionality, you've left the app sitting lonely and unused in the Productivity folder of your iPad. After all, Evernote offers so many features, it can get overwhelming — especially when you'd so much rather take a big old nap. In an effort to help you learn more about Evernote's potential, we explored its branded products and partner apps. Apart from Evernote's basic note, memo and archive tools, these products expand the functionality of the app for a richer, more organized experience. SEE ALSO: 7 Photo Editing Apps to Use With Instagram Use these tools to document your travels, save online content, sketch over photos and even create food porn.
However, when we say the possibilities are endless, don't get overwhelmed. How do you use Evernote? Buy shoes, do good: Socialvest promotes charity via shopping | Internet & Media. Socialvest, a company that says it's raised tens of thousands of dollars for nonprofits through its shopping site, has launched an iPhone app to make it easier for people to help others while shopping. The site lets shoppers give to the charities of their choice by working with online retailers like Target, Home Depot, Macy's and Amazon. When a user buys something from a partnered shop, between 1 to 15 percent of the purchase will be donated to a nonprofit.
It seems like a great way to be a do-gooder while satisfying your commercial needs. According to a helpful customer service rep who live chatted on the site, purchases take two weeks to show up in a user's account. The user can then donate the amount accrued in an account to one of 1.5 million nonprofits registered with Socialvest.
There's also a browser extension that lets users know when they land on a shopping site that has signed up with Socialvest, or if any of the sites in search results are partnered sites.