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This article was written by Alex Blum, chief operating officer at KIT Digital, and Alan Wolk, global lead analyst at the firm. You can find them on Twitter at @alexjblum and @awolk. TV is a hugely successful $60 billion industry.
Say No to Nielsen | Digiday
Video and the Mind: In a Sea of Web Video Content, Let Your Mood Dictate What to Watch | VideoMind
At VideoMind, we're always thinking about video—and how media companies and brands use it to entertain, engage and communicate with audiences. But we're taking a step back to look at how video affects brain development and cognition—what happens behind the eyeballs, in other words. This is the first installment of an occasional series. Read the first here .
Sometimes we need 'cheering up', 'calming down' or 'a bit of excitement'. Whether we notice it or not, we use affective (i.e. mood-based) language pervasively in life. Yet when we browse for media, we find content categorised into rigid, traditional genres, with searching restricted to factual metadata such as title or director.
BBC - Research and Development: An Affective Interface for Mood-Based Navigation
TV's Digital Age Will (Truly) Arrive In 2017 | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age
Television is in an interesting place these days. More Americans are watching more television than ever before. As other mass media decline (except the Internet), TV keeps growing, solidifying its position as advertising's dominant media channel in spite of the fact that its audiences are fragmenting across an ever-growing lineup of new programs, channels, day-parts and devices. However, TV as we know it – and TV advertising – are in for a big digital disruption. Are you ready?Only One-Third of TV-Watching in the U.S. Is Realtime | Techland | TIME.com
Cord-cutting may be an unproven myth, but new research suggests that people’s television habits are changing in a way you wouldn’t expect: Only a third of all television viewing nowadays happens “live,” without the Internet, TiVo or some other form of recording or time shifting. The claim comes from DVR company TiVo, who you could call an interested party when it comes to time-shifting programming. TiVo reports that among its users, only 38% of television viewing happens in realtime, with that number falling to just 27% for viewers who also use Netflix, YouTube, Hulu Plus and other online viewing outlets.
Trouble for the idiot box. In a stunning finding, Accenture asserts in a new survey of consumer behavior that traditional television viewership is experiencing a wholesale collapse. The survey, the results of which are being released Monday, just as the 2012 International Consumer Electronics Show gets underway in Las Vegas, finds that the number of consumers who watch broadcast or cable television in a typical week plunged to 48% in 2011 from 71% in 2009. The same survey, which canvased about 1,000 consumers in each of 10 countries – Brazil, China, France, Germany, India, Japan, Russia, South Africa, Sweden and the Untied States – also found that the number of consumers who intend to buy a TV set in the next 12 months fell to 32% in 2011 from 35% in 2010. Those are absolutely stunning results, which is accurate suggest that consumer behavior on television watching is changing faster than anyone had expected.
CES: Survey Finds Traditional TV Viewing Is Collapsing - Forbes
For the first time 12-15s say they would miss their mobile (28 per cent) and the internet (25 per cent) more than TV (18 per cent), according to new Ofcom research . However, they are also watching more TV than ever before, with viewing figures increasing by 2 hours since 2007. In 2010 children aged 4-15 watched an average of 17 hours and 34 minutes of TV per week, compared with 15 hours and 37 minutes in 2007.* Nearly one third (31 per cent) of children aged 5-15 who use the internet at home are watching TV via an online catch-up service on their PC/laptop, such as the BBC iPlayer or ITV Player. Ofcom’s research also reveals that more than nine out of ten (95 per cent) 12-15 year olds now have internet access at home through a PC or laptop, up from 89 per cent in 2010 and 77 per cent in 2007. Mobile social networking increases among 12-15s
Ofcom | More teenagers say they would miss their mobiles and the internet than watch TV
In a Gloomy Economy, TV Sitcoms Are Making a Comeback - NYTimes.com
For the better part of a decade, while drama became more ambitious, and reality shows became more outrageous, comedy had the worst track record in prime time. As recently as 2008, only two comedies ranked among the top 10 shows at this point in a new television season. Two years earlier, the total was zero. But comedy has surged back this fall, elbowing past those other genres to reclaim supremacy among viewers. So far this season, sitcoms occupy seven of the top 10 spots among entertainment programs (not counting football) in the category of most financial importance to network executives — viewers ages 18 to 49.Will the picture improve for TV advertising data? | In-Depth Analysis | Marketing Week
The future of TV advertising is at stake with more new developments than ever changing the way consumers view, yet marketers still face a frustrating lack of data about who is actually watching, finds Michael Barnett. At dating site eHarmony, UK country manager Ottokar Rosenberger is concerned that he has no way of knowing whether the brand’s TV spots are watched by the single people it targets. Buying from TV channels on the basis of broad audience profiles, using an inflexible and unsophisticated trading model, means it is not always possible to demonstrate the value for money that TV advertising delivers for eHarmony, Rosenberger believes.
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Consulting and Research: Telecoms, Internet, Media
L'IDATE vient de publier la 21ème édition de son étude semestrielle « Le marché mondial de la télévision ». L'industrie audiovisuelle maintient sa dynamique - le marché mondial représente 301 milliards EUR en 2010, une progression de 7,8% par rapport à 2009. Ce rapport analyse les nouvelles tendances et les changements dans le secteur. Il met en lumière les moteurs de la croissance et la mutation de cette industrie en analysant les tendances clés du marché et en présentant des prévisions en volume et en valeur jusqu'à 2015. « Malgré la grande sensibilité des investissements publicitaires à l'activité économique, les effets de la crise financière puis économique de 2008-2009 ont moins pesé sur le marché TV que sur le PIB mondial », commente Florence Le Borgne, Directrice de la Business Unit TV & Contenu numérique. « Les recettes des abonnements, en hausse constante, ont permis au marché TV de rester dans le vert en 2009 avec un taux de croissance de 0.5%.Ericsson (NASDAQ:ERIC) ConsumerLab has released the results of its annual study "TV & Video Consumer Trend Report 2011," showing that people are spending slightly less time watching scheduled broadcast TV, and that they are spending more time watching streamed on-demand TV online. More than 44 (38) percent of the respondents reported watching internet-based on-demand TV more than once per week, while about 80 percent watch broadcast TV more than once per week. Data was collected in Australia, Austria, Brazil, China, Germany, the Netherlands, Russia, Spain, Sweden, Taiwan, the UK, the US and South Korea. In all, 22 qualitative and 13,000 quantitative interviews were conducted representing almost 400 million consumers. Anders Erlandsson, Senior Advisor at Ericsson ConsumerLab, says: "On-demand viewing is increasingly popular, while broadcast viewing has remained as the most common way for people to watch TV. People want both broadcast and on-demand viewing to be available.
presents TV & Video Consumer Trend Report 2011 - Ericsson
FUTURE TV
tv aprill
Registreeri vaid 0.58 € eest kuus Planet.ee konto sinunimi.planet.ee ning @planet.ee lõpuga e-posti aadress. Saad piisavalt ruumi kodulehele, fotodele, failidele - millele iganes.View the large version of the infographic . Update : There was some confusion as to why Netflix ( which clearly uses an enormous amount of bandwidth ) was not included in this infographic. Our source for some of this data, Nielsen , measured the viewing habits of people doing web streaming to laptops and desktops but does not include data on streaming to devices.
Infographic: Streaming Killed the Video Star? ← Wistia at Work
Mar 22nd 2011, 11:25 by J.B. A FEW years ago, some media executives feared (and many bloggers gloated) that people were abandoning television for the internet. That hasn’t happened.