Futur des medias
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Welcome To The Future Of Media [IGNITION DECK]
To kick off the conference, our BI Intelligence team--Pascal-Emmanuel Gobry, Eleanor Miller, Alex Cocotas, and I--put together a deck on the current trends in the digital media business. We looked closely at advertising, access, and content. You can flip through the deck below (click on the link). ( BI Intelligence , by the way, is a new industry research service for executives and investors.
INNOVATION
What makes the new media interesting? For some, it's the many new voices who can now find an audience. Whether it's a blog, podcast or Twitter feed, the new media is less about the consumption of content and aimed much closer to the reality that anyone who has something to say can now publish their thoughts -- in text, images, audio and video -- instantly for the world to see (and it costs next-to-nothing). Along with that comes an equalized back and forth with the audience. It's that pure concept that drives the thinking and revision of definitions of media and journalism by people like Clay Shirky , Jay Rosen , Jeff Jarvis and others. The real question about new media is this:
Mitch Joel: The Me Media
Some of the most exciting work taking place in The New York Times building is being done on the 28th floor, in the paper’s Research and Development Lab. The group serves essentially as a skunkworks project for a news institution that stands to benefit, financially and otherwise, from creative thinking; as Michael Zimbalist , the Times’ vice president of R&D, puts it, the team is “investigating the ideas at the edges of today and thinking about how they’re going to impact business decisions tomorrow.” (For more on the group’s doings, check out the series of videos that we shot there a couple of years ago.) Much of the R&D Lab’s work, up to now, has been focused on platforms: tablets, TVs, screens, clouds. But the group is also thinking beyond gadgetry to two big ideas that are also a preoccupation of the news industry as a whole: the social sharing of news on the one hand, and the real-time processing of data on the other.
The New York Times’ R&D Lab has built a tool that explores the life stories take in the social space » Nieman Journalism Lab » Pushing to the Future of Journalism
Print me up, before you go-go
Pour la première fois cette année, il a supplanté le « papier » pour sa fonction informative. Selon le Pew Research Center (dans son State of the News Media 2011 ), 46% des Américains vont chercher leurs infos sur Internet, contre 40% via les journaux. Oui, il y aura de moins en moins de journaux/magazines imprimés. Le futurologue Ross Dawson, en prenant en compte des facteurs globaux comme l’évolution technologique ou les coûts croissants de l’impression, prévoit même que d’ici 2040, plus aucun pays dans le monde n’aura de journaux papiers , tels qu’on les connaît aujourd’hui. Non, l’information sur papier ne disparaîtra pas. Car un magazine ça se lit à deux mains… et demain ne meurt jamais.The 'gamification' of news, and how it can be relevant | Old Media, New Tricks
March 15th, 2011 103 183 share 301
Each year, this report also identifies key trends. In addition to the growing significance of third-party players in shaping the future of news, six stand out entering 2011: The news industry is turning to executives from outside. The trend has a scattered history. The complex revenue equation of news — that it was better to serve the audience even to the irritation of advertisers that paid most of the bills — tended to trip up outsiders.
Major Trends | State of the Media
Paywall Strategies 2011: Forrester Analyst Nick Thomas on âmonetising the user, not the contentâ | TheMediaBriefing
Forrester analyst Nick Thomas Loading... people nick-thomas kicked off our inaugural conference Paywall Strategies 2011 . Nick’s a long-time observer of digital content and its place in the consumer economy, so we invited him to get us going. Here are just some of the things he had to say… Apple, and its controversial new in-app subscription policy, could be considered the "elephant in the room" at #Paywalls11 But wait: “There’s actually a much bigger elephant in the room, a king elephant : the consumer . What will the consumer pay for?
The Age Of Relevance
Editor’s note : This is a guest post submitted by Mahendra Palsule , who has worked as an Editor at Techmeme since 2009. Apart from curating tech news, he likes analyzing trends in startups and the social web. He is based in Pune, India, and you can follow him on Twitter . What’s the Next Big Thing after social networking?
Multitasking
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trust
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2010, année historique pour les entrées dans les salles de cinéma - LeMonde.fr
[Each week, our friend Ken Doctor — author of Newsonomics and longtime watcher of the business side of digital news — writes about the economics of the news business for the Lab.] Ready to trade up? That’s the new question now moving to the forefront of news publishers’ longer-range strategic planning, as the real tablet revolution seems to be upon us. The Consumer Electronics Show is shining a bright light on The Year of the Tablet.
The Newsonomics of tablets replacing newspapers » Nieman Journalism Lab » Pushing to the Future of Journalism
EN EUROPE - The Guardian veut des lecteurs heureux
Le quotidien a décidé de voir 2011 sous un ciel heureux, et de bannir toute attitude négative. Durant le mois de janvier, The Guardian propose une véritable bulle de plaisir et de détente dédiée au seul bonheur de ses lecteurs, via son site. De nouveaux guides avec des conseils d'experts seront également proposés chaque semaine, pour explorer les différents éléments du bien-être personnel. Ce dispositif est soutenu par une campagne diffusé en TV, affichage, radio, VAD, presse et web. La campagne a été réalisée par l’agence W + K London, et l’achat d’espace a été confié à PHD.McLuhan
tp://tech.fortune.cnn.com/2011/01/03/what-the-hell-is-going-on-with-tv/
mikiane ~ 2 years ago from Tweet Share Top Tweets Rating: ( +1 )Quelques tendances médias pour 2011 « La Social Newsroom
- Je n’ai jamais été très bon au jeu des prévisions et, comme tout le monde, je me trompe une fois sur deux. C’est la magie d’Internet d’être complètement imprévisible.Consommation de l'information
Organisation
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Journalisme de demain
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Communication des medias