background preloader

Couleur

Facebook Twitter

Symbolism Of Colors and Color Meanings Around The World. Color quite literally colors the way we view our world. Here’s an in-depth look at what various colors symbolize in cultures around the world. If you’ve ever had the blues or been so angry you saw red, then you’re familiar with the powerful ways in which color can describe intangible ideas and emotions. In art and anthropology, color symbolism refers to color’s ability to signify meaning to a viewer. While there are some universal associations people have with different colors, their meanings differ from culture to culture. There are a range of cultural influences that affect one’s view of a specific color, like political and historical associations (flag colors, political parties), mythological and religious associations (references to color in spiritual texts), and linguistic associations (idioms and expressions).

Let’s look at some of the most common symbolism in popular colors, then explore them in full. Common Color Symbolism Color symbolism is prevalent because color is important. Red. Red, White, and Blue – Springboard. It’s important to mention that the meaning of colors can vary depending on culture and circumstances. For more on that, check out the article Symbolism Of Colors And Color Meanings Around The World. 8. Make Your Design Accessible Accessibility is a key consideration when designing with color. Today’s products must be accessible for everyone — regardless of a person’s abilities. Avoid Using Color Alone As an Indicator Approximately 8% of men and 0.5% of women are affected by some form of color blindness.

Since colorblindness takes different forms (including red-green, blue-yellow, and monochromatic), it’s important to use multiple visual cues to communicate important states in your product. Avoid Low Contrast For Text Color contrast is one area where color theory is crucial to the usability of a design. Check contrasts to ensure that background and foreground colors appear with enough contrast to a color-blind person, or someone with low vision. Bonus: Essential Tools for UX Designer. Color Theory: Brief Guide For Designers. – UX Planet. Many people think the choice of colors for UI mostly depends on the designer’s taste and sense of beauty. However, the process of the color selection is more complicated than it seems and plays a significant role in design. In one of our previous articles devoted to color psychology, we’ve found out that colors have the great impact on our mood and behavior.

That’s why the success of the product depends largely upon the colors chosen for the design. The research provided by Colorcom showed that it takes only 90 seconds for people to make a subconscious judgment about a product and between 62% and 90% of that assessment is based on color alone. To create good design and employ colors more effectively, you need to understand how colors are formed and how they relate to each other. Color Wheel If you had any lessons related to painting, you must have seen the circle consisting of different colors. Color models The subtractive color model obtains colors by the subtraction of light. Analogous. Color In Design: Influence On Users' Actions. | Tubik Studio. Every single day we’re surrounded by various colors from everywhere. If you take a closer look at the things around, they may surprise you with a number of colors and shades.

People may not notice how colorful everyday things are but the colors have the significant impact on our behavior and emotions. Today our article is devoted to the science studying this issue called color psychology. Let’s define the meaning of the colors and review some tips on choosing suitable colors for the design. What is color psychology? It’s a branch of psychology studying the influence of colors on human mood and behavior. The thing is that our mind reacts on colors while we usually do not notice it. The success of the product depends largely upon the colors chosen for the design. Meaning of colors To convey the right tone, message and call users to make the expected action, designers need to understand what colors mean and what reaction they evoke. Red Toonie Alarm app tutorial Orange fOxygenic Logo Yellow Green.