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Tamsin Hemingray is director of content for digital marketing agency iCrossing , where she oversees content strategies for brands including STA Travel and Sainsbury’s Finance. Tamsin is also a co-author of the ebook How to Plan a Content Strategy , released in March 2011 by iCrossing, on which this post is based. Content is the heart of an effective web presence. Whether you’re a retailer, a media site or a social startup, it’s compelling, up-to-date and relevant content that attracts and engages users. If your content isn’t right, your customers simply won’t engage with it in the way you hope.
The popularity of social media has encouraged many companies to create accounts and profiles on popular services like Facebook and Twitter. However, one of the earliest components of a social media strategy, the company blog, still has the potential to provide some of the greatest value. And for good reason.
Chose promise, chose due, voici les résultats de la 4ème édition de la traditionnelle Enquête Blogosphérique organisée chaque année par NWE! Je tiens tout d’abord à remercier les 1.354 blogueuses et blogueurs qui ont participé à ce sondage (soit 336 sondés supplémentaires en comparaison à l’édition précédente ) ainsi que tous ceux et celles qui ont relayé l’information via leur Blog, Twitter, Facebook ou autres. (Special Thx @Fadhila Brahimi qui a spammé comme une folle durant 15 jours pour attirer un maximum de monde!)
Are you considering moving to England? Are you needing information about living in England? Or would you like to share your life experience in England? Discover real life in England through blogs by expats . Genuine experiences are always better than travel brochures! Expats are sharing their experience in the participative living in England guide .