Loreal. Dove. Skincare. Dandruff. True Dad Confessions. Womanity — Proposé par Thierry Mugler. La Chaine Rose du Blog Femmes Avant Tout. 10 Musts for Marketing to Women on Facebook. Brette Borow is the President and Founder of Girls Guide To, the "ladies only" guide to life, and spends most of her days engaging with the community's over 140,000 members.
There are over 56 million women using Facebook in the United States, and for marketers this means one very important thing –- if you have a brand, product or company that targets women, Facebook is the place to be. Unfortunately, unless you’re a brand that every woman knows or loves, then just being on Facebook is not enough.
Facebook has done a great job of giving marketers a powerful tool with its Pages product, but like most things in life, it comes down to execution. To help, here is a list of 10 tips for marketing to women on Facebook.