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Twitter: 10 Psychological Insights. Psychological research on Twitter reveals who tweets, how much, what they talk about and why. There are now 190 million Twitter users around the world producing 65 million tweets each day. 19% of US internet users now say they use Twitter or a similar service to share updates about themselves—double the figure from the previous year (Pew, 2009). So who tweets? Why? What are they talking about? And what is so engaging about all those little textual transmissions? Since Twitter didn’t exist until 2006, psychologists have had little chance to explore it, but some of the early research suggests a social network unlike those that came before. Before we get onto the research, though, here’s a quick intro for Twitter newbies: What is Twitter? Twitter is a cross between a social network and a blog.

The video above shows you what it looks like on a mobile phone. 1. But Twitter doesn’t always feel like a conversation as people use it in different ways. 2. 3. 4. 5. 7. 8. 9. Marketing: Study Says Most Brands Still Irrelevant on Twitter - Advertising Age - Digital. Twitter Statistics, Facts & Figures | Digital Buzz.

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