The Impressive Power of a Stranger’s Advice. Spend more wisely by learning to take other people’s surprisingly accurate advice. Most people are much better at giving advice than taking it. When it comes to spending our money, we like to think we know best what will make us happy. What does the guy next door or a colleague at work know about how we should spend our money? Well, a lot more, it turns out, than we might think. Imagine you are going on a 5 minute speed date with a stranger. Before you meet them, I’ll let you have only one of these two pieces of information about them: Either: a photograph of them with an autobiography.Or: the rating of a previous speed dater (who is a stranger to you). Which one do you think will better predict how much you’ll enjoy the speed date?
If you are like most of the participants in an experiment by Gilbert et al. (2010) then you’ll go for number 1. We’re all different, right? Here’s one that’s even weirder. First of all, let’s give you a couple of options to choose from. 8 Hot Media Trends You Need to Know. The Modern Media Agency Series is presented by IDG. CDW added humor to its video marketing campaign and it led to one million video views. In an interview last month, Neal Campbell, CDW's Chief Marketing Officer, explained the program and how it led to the Charles Barkley integrated marketing campaign. When a week's vacation can leave us behind on social media trends, early adoption becomes more about pattern recognition than bandwagon jumping.
Mediaphiles dismissed Foursquare as a toy, until it suddenly owned the geo layer. Internet junkies took afternoon naps and missed Pinterest's leap to #3 in social networking. Mom couldn't log into Hotmail; now she owns Farmville. All of these trends were forecast well before their big breaks, largely due to the astute eyes of early adopters who are ready to add new and fresh tools to their media-consuming arsenal. Here are eight media trends we're tracking right now. 1. That day has finally come. 2. 3. 4. 5. 6. 7. 8. Series presented by IDG. Predictably Irrational. Predictably Irrational: The Hidden Forces That Shape Our Decisions is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought. Ariely explains, "My goal, by the end of this book, is to help you fundamentally rethink what makes you and the people around you tick. I hope to lead you there by presenting a wide range of scientific experiments, findings, and anecdotes that are in many cases quite amusing.
Once you see how systematic certain mistakes are--how we repeat them again and again--I think you will begin to learn how to avoid some of them".[1] Chapter summary[edit] Ariely discusses many modes of thinking and situations that may skew the traditional rational choice theory. There are 15 chapters in total, and the following outline the main points. The Truth about Relativity[edit] The Fallacy of Supply and Demand[edit] In chapter 2, consumers purchase items based on value, quality or availability – often on all three. Comment améliorer les moteurs de recommandation. CES 2012: Recommendation Engine Jinni Shops Around Interfaces. CES 2012: Recommendation Engine Jinni Shops Around Interfaces Proposed interfaces show how Jinni's video recommendations could be used in different types of guides. Companies Mentioned: LAS VEGAS—The team behind semantic discovery engine Jinni think they have a better solution for creating video recommendations, and they’re at CES shopping for customers.
Jinni has created reference designs to show how its recommendations could be used in an electronic program guide or by couch-surfers via a 10-foot interface. Jinni offers recommendations based on mood and plot preference, so that a user can ask for an upbeat romantic comedy, for example, and get recommendations tailored to their mood at that moment. “You can look at Jinni as a kind of Pandora, but for movies and TV shows,” says Roi Ophir, vice president of product and marketing. Jinni was recently licensed by Microsoft, but can’t say exactly how Microsoft is using its recommendations. Page 1 Related Articles.