The Brand Called You. That cross-trainer you’re wearing — one look at the distinctive swoosh on the side tells everyone who’s got you branded.
That coffee travel mug you’re carrying — ah, you’re a Starbucks woman! Your T-shirt with the distinctive Champion “C” on the sleeve, the blue jeans with the prominent Levi’s rivets, the watch with the hey-this-certifies-I-made-it icon on the face, your fountain pen with the maker’s symbol crafted into the end … You’re branded, branded, branded, branded. Cowbird · Stories. Seth's Blog. Alltop, all the top stories.