Pinterest Unveils Its New Spam-Fighting Tool. Marty Weiner, employee Number Two at Pinterest, needed a better way to fight spam on the popular internet-scrapbooking site.
At one point, he asked Mike Krieger, the co-founder of another up-and-coming online social network—Instagram—how he handled the problem. “Well,” said Krieger, whose company had recently been bought by Facebook, “we used to program these little rules to look for patterns. Then we went to Facebook, and we just plugged into their spam machine.” That’s not what Weiner wanted to hear.
As he puts it: “My reaction was: ‘You bastards! But rather than wallow in self-pity, Weiner and his colleagues went to work a new system that could identify and eliminate bogus posts from the service in real-time. Anti-spam services are vital to the operation of modern social networks. With only 12 staffers on its anti-spam team, Weiner says, the company can police a social network that spans 70 million monthly active users, according to comScore.
How It Used to Work How does it work? Ways To Use Pinterest. Flickr/HackNYYou can use Pinterest in ways you might never expect.
Pinterest's grand vision is to fill the gap between an idea and a specific search, and to help people find things they didn't know they were looking for. There are 30 billion Pins in the social network's system and that number grows by 25% every quarter. Although some people still assume the site's just for cupcakes and wedding inspiration, there are a bunch of ways that people are using Pinterest that you may never have thought of.
What Is a Pinfluencer? Well, They Now Have Talent Agents. There are Vine stars.
There are YouTube celebrities. There are Twitter personalities. And now there are Pinterest stars. Pinstars. Pinfluencers. “Pinterest actually likes to call them Pinterest Influencers,” Kyla Brennan told me yesterday. Pinteresting. As she explains, this is actually easy to do, because unlike other social media phenomenons, Pinterest has very few stars and even less fluctuation. That’s how the number of them stays around 400 highly paid influencers, according to Brennan, who came up from Santa Monica for the Techonomy conference in Half Moon Bay yesterday. But do we really need Pinstars? “I know. Pinstars now monetize their influence through brand endorsements (crafting with Kmart products, for example). “Pinterest is commerce-based, it’s based on intent,” she said. Because Pinstars were early adopters rather than necessarily fantastic Pinners, some are strange. “In the early days, Pinterest suggested a few sort of strange birds who weren’t in their aesthetic.
How 5 Creative Brands Pin on Pinterest. On this planet of over 7 billion people, 2 billion internet users with 550 million websites creating massive amounts of “big data” it is sometimes hard to get noticed.
Tweets on Twitter stream past your screens in torrents, Google+ refreshes with new images and updates every few seconds and on Facebook the ticker beckons us to click on our friends latest revelations and links. You can buy influence and visibility to cut through this clutter or you can get smart and creative and crowd source your marketing with social media. If you have a budget like Coca Cola then it is easier because big money buys massive media coverage. But even Coke realised that on a social web that the fans and followers can create more stories online about you than you can ever hope to buy or produce with your own resources.
So they changed their marketing strategy from “Creative Excellence” to “Content Excellence. Two Principles of Social Media Marketing The Challenge 1. 2. Hubspot fits that question category. 3. 6 Ways to Use Pinterest to Promote Your Brand. Is Pinterest part of your marketing strategy?
Have you ignored Pinterest because you think your brand isn’t a fit? Every brand has a story to tell and visual content can help you tell it. Sharing your story with Pinterest’s engaged and active audience via compelling pictures is a great place to start. In this article you’ll see how six brands got creative with Pinterest and captured new followers and interest. Why Pinterest? Visual marketing is the current trend, so it’s no wonder brands see huge potential in Pinterest. Pinterest has over 70 million users and 25 billion pins. Pinterest launched in March 2010 and has over 70 million users; 500,000 of those are business accounts. While some brands have been quick to adopt Pinterest as a marketing tool to drive targeted engagement, there are a number of companies that can do more to harness the power of Pinterest and visual storytelling.
Below are six innovative ways brands are using Pinterest. . #1: Bring Pinterest to You #5: Humanize Your Brand. Les réseaux sociaux qui montent Lausanne. How to Use Pinterest & Instagram to Build Relationships. It’s a fact: pictures speak to us in ways that words never will, right?
In some cases, text will do a better job of accomplishing our goals: for instance, if I wanted to do a detailed tutorial on ‘how to write a blog post’, text would obviously work far better. But in terms of building relationships? I would argue that images go a long way to connecting with people on a heart-level, rather than simply on an intellectual level. For instance, here is what the Social Media Manager for flash sale travel site Jetsetter had to say about Pinterest: “We were looking for a fun way to involve our community to help us curate the world’s best travel experiences. Images tell stories; they capture our imagination, and entice us to engage in ways that words often don’t. 3 Ways to Use Pinterest and Instragram to Build Relationships And as always, please don’t forget to share your ideas with me at the end of this post!
1. Image courtesy of the Boston Bruins Instagram page 2. There are two ways you can do this: How to Use Pinterest (The Ultimate Guide to Pinterest) How to Use Pinterest (The Ultimate Guide to Pinterest)Do you want to dominate on Pinterest?
This Pinterest resource book is for you. It covers the best Pinterest tips and guides around — for beginners and pros alike. Each chapter contains import ant links to hand-picked blog posts that will improve your pinning skills and teach you how to get more traffic with this social network. This book will be an ongoing project. It will continue to get better as more links get added, so bookmark this page and check back often! Are you ready to get more pins, likes, and followers on Pinterest?
Let’s get started! The Ultimate Guide to Pinterest Pick a topic from the list below and follow the link to the appropriate chapter. Chapter 1: Pinterest for Beginners If you’ve never used Pinterest before, you’ll want to start here. Want to add a resource to this chapter? Chapter 2: How to Use Pinterest Effectively Now that you’ve got the basics of Pinterest down, you’re ready for more some more advanced tips. 142 Pinterest Board Ideas for Entrepreneurs. Exclusif: Pinterest se lance aujourd'hui dans la géolocalisation, les explications de Stéphanie Tramicheck.
Untitled. I can't believe that I made it onto +socialmediaweek!
#Pinterest is just one of those amazing platforms that people can really get addicted to, and bussinesses like +Nordstrom know how to really pinpoint their audiences (by gender and platform). On the other hand, +Brian Solis might just argue that "Nordstrom men's shoes" would target a better audience vs. "Nordstrom Men" on #Pinterest. If I was responsible for Nordstrom's #Pinterest account, this is something I'd be inclined to test out. It's all about bringing the platform experience as tightly knit to the website experience as possible, without ruining the uniqueness of the platform. Pinterest Rolls Out Business-Friendly Monetizing Tools. Pinterest came into existence in 2009 and has since seen a spate of businesses being attracted to it.
Pinterest has introduced a wide range of tools that will indicate to businesses the total number of visitors it receives on their websites besides start up efforts to enable better co-relation with companies and the ability to set up a strong base for introduction of money making facilities. Pinterest Web Analytics is what offers site owners a chance to gauge how the general public is conversing amongst their pins on their websites.
The basic idea is to offer awareness to companies as to ways in which people relate to Pinterest. Pinterest helps businesses in the creation of online bulletin board with the use of images and photos and is ideally suited to travelling businesses, sports, interior decoration, clothing, fashion and technology and the like. This new analytics tool for website users shows how these images are interacting across the social network. Image Courtesy: Office / successful people. 10 Tips for Marketing your Business on Pinterest. If you think that publishing is going through an evolution then photography is experiencing a revolution.
There are happy snappers everywhere. The smart phone with the inbuilt high definition camera is turning everyone into a photgrapher. Add some software technology with Instagram filters and an ordinary photo is becoming a piece of art. Sites such as Pinterest are also allowing us to share this visual art form in glorious color, creativity and ease just by pinning images from the screen with a couple of clicks. Competitors such as The Fancy.com are taking these concepts of visual pinning even further into the realm of social commerce and have announced that they have reached a whopping one million users already.
The Rise of Social Mobile Commerce The Fancy has introduced a few new features into its mobile app offering, most notably the ability to buy products (they are reportedly making an average of $50,000 each week from users snapping up the products they fancy). 1. 2. 3. 4. 5. 6. 7. — Pinterest: How 5 Top Brands Are Doing It Right. You surely have heard a lot about Pinterest these last few months. The visual booking platform created in 2008 has grown from a start-up to a $1.5 billion business. More than just a trend, Pinterest is the fastest growing website ever, with over 17 million users visiting every month, and now ranks as the 3rd biggest social media platform, behind Facebook and Twitter.
Needless to say all eyes are set on this hot social networking property based on users’ recommendations. Although many brands are logically keen to invest time to build up a relevant presence, some are really doing a fantastic job at being inventive and steering away from dull product marketing focused content. Let’s have a detailed look at 5 brands that are doing it right on Pinterest: 1. Carmaker Peugeot uses Pinterest as a creative, beautiful and fun hub for its followers, making it compelling and engaging, most notably with its puzzle contest boards. 2. 3. 4. 5. What’s your experience with Pinterest? 6 Ways Brands Can Rock Pinterest (Infographic) There are plenty of brands rocking Pinterest, and yours should be one of them. Pinterest is a social network that focuses solely on what inspires people, giving you the perfect opportunity to show off your brand’s personality and flare.
Now’s the time to become the go-to Pinterest user for your industry, connecting your brand to those who share in your lifestyle vision. After all, Pinterest is projected to account for 40% of social media inspired purchases this year. Can you say cha-ching? Krissy Brady Krissy Brady is a freelance writer from Gravenhurst, Ontario. Embed This Image On Your Site (copy code below): <div style="clear:both"><a href=" src=" title="6 Ways Brands Can Rock Pinterest (Infographic)" width="600" height="960" border="0" /></a></div><div>Courtesy of: <a href="www.lorirtaylor.com">Social Caffeine</a></div> Tagged as: brands, infographics, Pinterest, social media ideas Conversions are where websites pay off. Visual Marketing / How to measure success on #Pinterest? from the thenextweb.
Daily Inspiration / always. The 10 Commandments of Using Pinterest for Business. A version of this post originally appeared at AmyPorterfield.com. There's this popular new social network called Pinterest, a site that has more than 17 million users pinning visual content to virtual pinboards. You've given the site a look and want to start reaching the site's growing userbase by pinning images related to your business. But where do you begin? Firstly you need to decide if Pinterest is the right fit for your company. Not all social media sites suit all business types. There are some must-know actions you need to take in order to leverage Pinterest's massive potential for referring customers to your business. From setting up your account properly to creating engaging visual content, here's a look at what you need to know to start using Pinterest for business: The author is an Entrepreneur contributor.
Donna Moritz is the founder of Socially Sorted, a social media marketing consultancy in Queensland, Australia. 5 Pinterest Boards Every Content Marketer Should Follow (@nateriggs) Welcome to nateriggs.com. Why not while you're here? Let’s be honest — step parenting and learning how to adapt to blended family life can be one of the toughest challenges that we face as parents and step parents.
Rearing children is about teaching kids right from wrong, how to make good choices, and how to behave in a in a way that aligns with the values that the blended family unit holds most dear. But, we’re not perfect and our children learn behavior by example. Sometimes the answer lies in the realization that we as parents aren’t always leading in the right direction, and being willing to give our kids permission to help us change course.
Blended Family Stories – Permission Works Both Ways A few weeks ago while in a session with my councilor, I brought up the issue of my own temper. With the pressures of a fast paced career, learning how to navigate the extra demands of our blended family as well as challenges with our extended family, I found that my fuse had become short. How to Use Pinterest to Drive More Traffic to Your Blog. Are you wondering how Pinterest could increase your blog readership? Pinterest drives more traffic to websites than YouTube, Reddit, Google Plus and LinkedIn combined according to new research. With this in mind, here are six easy steps for tapping the power of Pinterest to drive more traffic to your blog. #1: Choose the Best Blog Posts to Pin You don’t need to pin every blog post on Pinterest.
You’ll get better results if you selectively pin your blog posts on subjects that already have an audience on Pinterest. This means you need to do a little research on Pinterest to find if people are already pinning items on your blog post topics. It’s easy to do research on Pinterest, and you don’t need an account to get started. For each search, Pinterest shows you: Pins that contain the search term in the descriptionBoards that contain the search terms in the title or descriptionPeople who have the search terms in their profile Tip: Pinterest never returns a list of every possible match.
Log In. The rise of design heroes in digital technology. How To Create a Pinteresting Healthcare Social Media Strategy. Pinterest has a New Design. Social Magazine NewsMix adds Pinterest Support. INTELLECTUAL Men of Google+ and the VAPID Women of Pinterest. Here's How to Use Pinterest to Make a Big Announcement. A Complete Ranking of the Most Popular Profiles on Google+ and 5 Other Social Networks. Pinterest for Brands: 5 Hot Tips. Online Marketing and Social Media in Jacksonville, FL.
How to (easily) add a Pinterest tab to your Facebook Page. Pinterest For Local Business: What You Need To Know. Pinterest: 5 Things to Know about the New Social-Media Platform. The Secret History of Pinterest — REVEALED! Pinterest: An Illustrated Field Guide (Plus a Few Survival Tips) - Phoenix Art - Jackalope Ranch. Pinterest: Everything You Need To Know Is In This Massive Post. Is Pinterest Right for Your Business, or Should You ‘Put a Pin’ in It? 7 Examples of Brands That Pop on Pinterest. 15 of the Most Popular Pictures on Pinterest. 10 Tips on Using Pinterest for your Business. What Pinterest is Doing that Facebook Isn't.
Pinterest for Brands: 5 Hot Tips. Social Media / all about pinterest! Top 5 Tips For Brands Using Pinterest. Is Pinterest the 'next big thing' in social media?