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What is .htaccess? - Apache .htaccess Guide, Tutorials & Examples. Expertise.tv. Open Data Catalog. Your free business virtual phone service. The Tools Early-Stage Startups Actually Need to Understand Their Customers. After 18 months of struggling to get traction with two product ideas, Segment started its turnaround.

The Tools Early-Stage Startups Actually Need to Understand Their Customers

What followed was a two-year stretch of growth from four to 60 people, thousands of new customers and $44 million over several rounds of financing. What was the trigger for such a significant inflection point? In the lead up to the sea change, Co-founder and CEO Peter Reinhardt and the team at Segment started to heavily lean into qualitative feedback tools like live chat widget Olark. It was embedded on each page and everyone from the newest hire to the co-founders were constantly learning from everyone using their product. An Entrepreneur's Guide to Compliance. Understanding your role in compliance and staying ahead of federal regulations is challenging, but it’s infinitely preferable to the fines and other costs associated with non-compliance.

An Entrepreneur's Guide to Compliance

Creating a culture of compliance in your organization, even if it’s just you, isn’t something that you can deal with in the future, or assume is the domain of only larger organizations. In the current business climate, every organization, regardless of size, is held accountable for compliance, and regulators are examining compliance plans and policies more closely than ever. Forbes Welcome. Vital Points of Failure to Address Immediately for PCI DSS Compliance—Part One - OnRamp. 5 Simple Ways to Improve The Performance of Your Tweets. Twitter is one of my favorite social media networks.

5 Simple Ways to Improve The Performance of Your Tweets

Besides providing breaking news faster than any network, Twitter's a really great brand builder, but unfortunately many people and brands miss out on the benefits of the platform because it does have a bit of a learning curve and many factors play into the success of a tweet. Tweetin’ ain’t easy - but it can be. Follow these 5 simple ways to improve your tweets. 1.

Use Relevant Hashtags. Digital Marketing: Top 100 Influencers and Brands. The internet has drastically changed how consumers behave and how businesses market their products and services.

Digital Marketing: Top 100 Influencers and Brands

How to Rapidly Get Your Content Noticed Without Spending A Cent. It’s easy when you’re BuzzFeed. 7 million likes on Facebook. 3 million followers on Twitter.

How to Rapidly Get Your Content Noticed Without Spending A Cent

Enough linking domains and domain authority to compete with pretty much any website. Heck, they could publish a live feed of paint drying and a thousand people would watch and share it. But what if you’re not BuzzFeed or the various other sites I could use as an example? 6 Simple Tricks To Make More Money From Your Blog. Are you getting traffic to your blog, but still struggling to make a good income?

6 Simple Tricks To Make More Money From Your Blog

Blogging is a great career option but only if you do it the right way. Of course, everything starts with providing great content to your readers and steadily growing your traffic. Once you have decent traffic to your blog and a loyal audience, it’s time to focus on the revenue. You may have heard a lot of people say that your blog revenue is directly proportional to the traffic coming in, but that’s not really true.

It’s all about executing the money-making ideas in the right way. Facebook Gives Advertisers 3 New Powerful Tools. Select Google AdWords advertisers are able to see which ad campaigns drive people to physical locations, such as retail stores, restaurants, and hotels.

Facebook Gives Advertisers 3 New Powerful Tools

At the recent Google Performance Summit a few weeks ago, Google revealed they had measured more than a billion store visits since store visit conversions were introduced. The importance of bridging the digital and physical worlds makes this is an extremely important metric for marketers, especially considering that 90 percent of sales still happen in physical stores. Facebook Store Visit Conversions Now Facebook is set to launch its own version of store visit conversions in its Ads Reporting tool. This will give Facebook advertisers the opportunity to analyze and optimize their creative, targeting, and ad spend. As with Google, Facebook’s estimated data will be anonymous and aggregated for privacy reasons.

Share the love and borrow the traffic - I AM a WORTHY WOMAN. Ask nearly anyone who runs an online business what their biggest struggle is, and chances are they’ll say “more traffic.”

Share the love and borrow the traffic - I AM a WORTHY WOMAN

You need traffic to build an email list.You need traffic to make sales.You need traffic to fill your coaching programs. So the big question is, where do you get all that traffic? Sure, you could buy ads, but if you aren’t careful, you might just fill your list with less-than-ideal audience members, and that will do nothing for your sales. Your Guide to Modern Dev Ops. The ultimate guide to managing images in WordPress - WP Tribe.

Setting up Firefox & logging into the Wordpress dashboard - WP Tribe. How to Cite Sources & Not Steal People's Content on the Internet. The best content marketers aren't afraid to share.

How to Cite Sources & Not Steal People's Content on the Internet

Share content. Share links. Share ideas. Share data. The thing is, sometimes marketers get a little protective of their stuff because there are less-than-scrupulous people out there who take content and then try to pass it off as their own. But sometimes it isn't a matter of people being jerks -- they might just not know how the internet "works. " Bonus: Download our collection of royalty-free stock photos here -- no attribution required. Determining the Best Legal Structure for Your Business. Q: What are the advantages of being an LLC over a sole-proprietorship?

Determining the Best Legal Structure for Your Business

--Daniel Spencer Indianapolis, Ind. A: There are four main factors to consider when an entrepreneur decides on the form of organization that best fits her business: taxes, limitation of personal liability, ease of transferability and admission of new owners and investor expectation. How to Target Your Facebook Ads to Business Locations : Social Media Examiner. Do you want to get your Facebook posts in front of an audience at a specific physical location?

Have you considered targeting people based on where they work? Using workplace targeting makes it easy to get your content in front of the right people at the right company. The Ultimate Guide To Finding, Reaching, And Interviewing Top Influencers - Foundr. Want the heads up when new stories drop? Subscribe Here. SEO Checklist for Website Owners: Updated for 2016 and Beyond - Search Engine Journal. If you’re still stuck on the same old on-page SEO routine, it’s time to wake up, smell the coffee, and figure out what’s up in 2016. If you’re waking up from 2010, you’ve got a long way to go, Rip Van Winkle. But even if you’re poking into the SEO world from just a few months ago, you might be surprised at how much changed while you were away. We’re always in need of “updated” information for SEO, and I thought now was a great time to release my updated checklist. I’ve organized this list into three main sections: SEJ SUMMIT.

Basic SEOKeywords and on-page SEOContent Optimization. 29 Free Online Design Tools for Creating Stunning Visual Content for the Web. Who doesn't love free stuff? If I can find a free tool to do something I'd otherwise have to pay for in my marketing, I'm going to try the free one first. As long as I can achieve the same quality result from the free tool, there's no need to waste budget. And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch.

In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. The Top 100 Blogs to Curate for Social Media Power Users. 50 Essential Features for Every Small Business Website [Infographic] Let’s say you're ready to establish your online presence and you need to develop your own website. If you're not a designer and are relatively new to the website creation world, chances are you're going to hire someone to do it. Regardless of whether you hire a freelancer or a professional digital agency, it's worth following a checklist or listing of essential elements to ensure your site doesn’t end up lacking some crucial information that your customers might be looking for. At the end of the day, you'll have to provide the designers with the final ‘OK’ so it's good to have a reference point to lean on. This is where the below infographic from 99MediaLab can help.

A basic website has a Home, About Us, Contact Us and Privacy Policy pages. 6 Location-based Social Media Monitoring Tools : Social Media Examiner. 8 Actionable Ways to Get Your Startup’s First 100 Customers. How to Deal with a Manual Penalty. This year has seen a few big algorithm updates from Google, as well as the search giants targeting and penalising some German link networks such as eFamous (the one that Matt Cutts made public earlier this year on Twitter). It seems that this is impacting some of the big brands with the latest being reported as Hugo Boss, which seems to have lost around 39% of its ranking pretty much overnight.

51 best online marketing resources and automation tools to boost your productivity. Facebook drops branded content restrictions for publishers. How to Ensure Your Social Media Content Meets FTC, FDA and Google Requirements : Social Media Examiner. How to Raise a Ton of Money on Kickstarter and Make It Look Really Easy. Don't Launch a WordPress Site Before You Go Through This Checklist. 15 Killer Content Curation Tools to Keep Your Blog and Social Media Rich. Original content is great. You feel good creating it, and you believe you have something fresh, entertaining, and/or useful for your readers and followers. 9 Things To Do Before Creating Your First Or Next Online Course. A Complete Guide to Instagram for Business. A Step-by-Step Guide to Conducting a Content Audit.

Good stuff

3 Rules for Building an Online Community. If building a customer community for an organization were like planning a wedding and inviting guests, customer communities often are the second cousin who’s invited only when slots open up on the attendee list. But take it from me (I’m in the middle of planning my own wedding), they really should be a guest of honor. The Importance of Building a Customer Community Many companies see communities as a ‘nice-to-have’ and not as critical to the organization as sales and marketing, but the reality is that a customer community is a critical direct line to your customers and has the power to build your brand with your most powerful advocates. 2016 is the age of the customer, as the market moves at a speed not yet seen before, driven by customers’ high expectations for personalization of their journey.

During the last few months, I’ve researched and planned for the 2016 execution of an online community for Invoca. 1. 2. 3. Ready, Set, Plan. Digital Marketing by Keith Krance, Ralph Burns (Dominate Web Media), & Molly Pittman (Digital Marketer) talk Paid Traffic & Digital Marketing. How to Raise a Ton of Money on Kickstarter and Make It Look Really Easy.

Understanding the Analytics behind Google Adwords. How to Setup the Ecommerce Reporting in Google Tag Manager. 12 Sites That Will Teach You Coding for Free. There was a time when knowing how to program was for the geekiest of geeks. That’s not exactly the case today. As most entrepreneurs, freelancers and marketers will tell you, learning how to program can help you succeed. Are FTC native ad guidelines the first step toward regulation? Getting Started in Social Media Series, Part One: Twitter - The Social Media Hat. 33 Free Social Media Marketing Tools for Small Businesses. Pebble and the Smartest Marketing Decision of 2015, Yet. 12 Tools to Help You Optimize Your Social Media Marketing Results. Should SEOs Only Care About DIRECT Ranking Signals in Google? Website Data Analysis Tools for 2016. 10 Free Website Usability Tools to Improve Your Customer Experience.

The ultimate guide to creating the perfect social media calendar. How to Monetize a Fashion Blog — blog ambitions. Content Curation Tools: The Ultimate List. 101 Time Management Strategies For Marketers. 5 startups that used crowdfunding to grab headlines. Keeping WordPress Secure - The Complete Guide to WP Security. Keeping WordPress Secure - The Complete Guide to WP Security. Master Unbounce in 30 Minutes.

Episode 30: Ad Targeting: A B2B & B2C Case Study. The Ultimate Guide To eCommerce Email Marketing. How to Succeed in Baidu Mobile SEO. SEO Tools: The Complete List (153 Free and Paid Tools) How to Cite Sources & Not Steal People's Content on the Internet. MarketHub - Premium Twitter Lead Generation Platform. How to Use the Power of 'Social Proof' to Attract Customers. How to Start a Business Blog: Seven Essentials for Success. Keeping WordPress Secure - The Complete Guide to WP Security. The Marriage Between Conversion Optimization & SEO. 23 Ways to Build Colossal Pre-Launch Product Buzz. Keeping WordPress Secure - The Complete Guide to WP Security. 10 Free Website Usability Tools to Improve Your Customer Experience.

Content

How to Uncover Critical Content Marketing Insights Using Google Analytics. Ultimate Guide to Facebook’s Business Manager. 7 Questions for Determining the Right Burn Rate for Your Startup. 23 Ways to Build Colossal Pre-Launch Product Buzz. 10 Life Changing Books for Any Entrepreneur. Vytmin. You Need To Visit These 20 Websites If You Want To Learn New Skills. 25 Free Online Courses To Equip You With Valuable Skills. 25 Free Online Courses To Equip You With Valuable Skills. How to Curate a Roundup Blog Post of Industry Influencers : Social Media Examiner.

Get your FREE copy of Booked! Lifehack. How to Use Hashtags on Instagram to Grow Your Reach : Social Media Examiner. Learn more about Paper.li. Kit. 100 Podcasts That Will Make You Smarter, Better, and Wiser. How to Assess and Improve Your Social Media Marketing: A Monthly Plan : Social Media Examiner. The 5 Most Damaging Marketing Mistakes New Entrepreneurs Make. How To Build A 5 Million Dollar Agency. Launching on Social Media: A Timeline for Business Owners : Social Media Examiner. Launching on Social Media: A Timeline for Business Owners : Social Media Examiner. How to Use Pinterest Analytics to Improve Your Marketing : Social Media Examiner. Business - Microloans. How to Find Content for Your Social Media Calendar. The 25 Best Email Marketing Apps to Send Drip Campaigns - The Ultimate Guide to Email Marketing Apps. Preparing a business profile - Department of Business.